The weather in June was already very hot, and the sun was blazing, and the sun was like being in the stove. The air conditioner is still running at full power, not because the cool breeze is not enough, but because the mind is calm and naturally cool - in other words, when the air conditioner is on at full power, it is useless to turn on the air conditioner. "Boss, how can this work!" Mi Qi's face was full of anger, and she protested loudly to Huang Wenbin, "This is different from what I said!" ”

"What's the difference, when a new store opens, it is natural to give discounts." On the other side of the argument is Tang Yue, who manages the shopping center for Huang Wenbin, "Our shopping malls have been completed one after another in various places, and they will naturally open when they are completed. The preferential plan is personally approved by David, you care about your online shopping, and you care about what my shopping center does. ”

"I don't care what kind of discount you give for other things, but the discount of wheat mobile phone is too big!" Mickey argued, "The boss has already set the tone, the price of wheat mobile phones insists on 1999, and you can only give shopping coupons and gifts to reduce the price, but your newly opened shopping malls have suddenly reduced by 100 yuan, and only sell 1899, what does this mean!" The boss also said that among the various sales channels, it is necessary to maintain the lowest price of the online mall, and the various discounts you have there add up to 30 yuan lower than the price of the online mall, what does this mean! ”

"What's the big deal about making deals when a few stores are newly opened." Tang Yue said.

"What are the few stores, almost all the large and medium-sized cities in the country are good or not." "Twelve new malls opened last month! ”

"What's wrong with the Twelve?" Tang Yue asked.

"These 12 shopping malls cover 12 large and medium-sized cities, and millions of people in one city add up to tens of millions of people." Miqi said, "It means that tens of millions of people have cheaper channels to buy wheat mobile phones, which affects the sales of online shopping malls." Your preferential activities are endless, in March, when the first shopping center in Shanghai opened, I took the wheat mobile phone to make a discount, and now it is June, the discount is not over, and I will continue to do it, and I will add discounts, which is the same as the new shopping center that opened this month. Everyone went to the physical store to buy it, what should I do with this online mall, the mobile phone can't be sold. ”

"Your online mall doesn't only have wheat mobile phones, but also sells others." Tang Yue said, "Besides, isn't there still a place that hasn't been covered?" ”

"Wheat mobile phone is benchmarking, clothes are cheap and expensive, milk powder is cheap and expensive, household appliances are cheap and expensive, but there is only one kind of wheat mobile phone, people compare, found that wheat mobile phones are more expensive than shopping malls, how can we believe that other things are cheaper? There are also some people who buy low-cost wheat mobile phones from shopping malls and sell them online, making people's shops more expensive than our regular online stores, affecting the development of online shopping malls! Do you know how much effort I put into promoting that the shops are stealing original parts? And just like that, sales have fallen! ”

"Anyway, the phones are all sold, and the meat is rotten in the pot." Tang Yue said.

"Who said that it rots in the pot, wheat mobile phones are star products, and when people buy wheat mobile phones, they will buy other things by the way. Our statistics are that for every additional wheat mobile phone sold, the sales can be 3,000 yuan more, and the profit can be 800 more! Moreover, a new user has been cultivated, and there will be many benefits in the future. If you sell one more wheat mobile phone, it is equivalent to eliminating a high-quality user in the online mall and eating up our 3,000 yuan in sales and 800 yuan in profits! ”

"He came to our mall to buy things, which increased the traffic and sales of the mall." Tang Yue said.

"Customers have loyalty to online shopping malls, and they have fart loyalty to shopping malls, and it's not like they can go anywhere close!" Mickey said.

"Who said that as long as guests develop the habit of visiting shopping malls, clothing, food, housing and transportation can form sales, which is much better than your online mall." Tang Yue said, "Visiting an online mall is not pressing the mouse at home or pressing the screen on the mobile phone, how can it be compared to visiting the mall." If you are thirsty, you want to drink, when you are tired, you want to sit, when you are hungry, you can eat, you can also play games, watch movies, brand-name products are dazzling, and the supermarket is full of goods, you can see, touch, smell and ask. It would be much better to have one more customer flow in the shopping mall and one more click than your online shopping mall. ”

"That's not one more click, those who can buy mobile phones in the online mall are all high-quality customers." "People who buy mobile phones in shopping malls are just ordinary customers. ”

"There's no way, for the sake of the shopping mall, your online mall will let go." Tang Yue said, "The company's strategy, the shopping center is the focus. ”

"The online mall is also the focus." Mickey said.

"Shopping malls are a top priority." Tang Yue said.

"You've been spending money, we've been making money!" Mickey said.

"The initial investment is large, and you will be able to make money soon, and you can't make money faster than you can." Tang Yue said, "David, did you say that? ”

"Boss, I demand that the excessive discount in the shopping mall be canceled immediately so that the price of the online mall is the lowest!" Mickey said.

"Okay, okay," Huang Wenbin had a headache when he heard it, if you want to say which one is more important, of course the shopping center is important, just look at the investment, the shopping center is three or five billion yuan, and the entire online mall doesn't use so much money. Moreover, the shopping center shoulders the important task of driving up the surrounding land price, and the land price can be pulled up, so that other high-end apartments and office buildings in the plot can be sold at a good price.

But Mi Qi is right, the shopping mall is not bad for wheat mobile phones, but the online shopping mall is more dependent on wheat mobile phones, and Mi Qi worked hard for Huang Wenbin, from scratch from small to large Taobao store online mall, and now he has become a chicken that keeps laying golden eggs, even if Huang Wenbin wants to pull the shelf, he can't pull it too obviously, "If you have something to say, don't quarrel." ”

Of course, this will not be able to mediate the dispute, so Huang Wenbin diverted their attention, "Today, shopping malls and online shopping malls need to cooperate more closely, especially in logistics. With the opening of our shopping malls in large and medium-sized cities, forming a network, we will inevitably have our own fleet and warehouse, which can do logistics. Online shopping malls should make full use of these logistics facilities to reduce costs. In addition, an online shopping experience center should be set up in the shopping mall, putting a variety of hot products, giving customers a real experience, seeing how the quality of the materials is, whether the certificates are complete, and even how the taste is, helping customers measure their height, weight, chest or something, helping them choose the right clothes, shoes and socks, etc. It is also necessary to accept the customer's return and exchange to modify the size...... In short, everyone is a family, and we must promote each other. ”

"It's not about pulling the hind legs, I'm doing a good job, Miss Mi is here to pick the thorns." Tang Yue said.

Mickey kept her head down and didn't speak.

Huang Wenbin thought that this relationship was not right, and he had to give Mi Qi a step, and said to Tang Yue: "You are also messing around, is the plan for me like this?" I've told you how many times, you can't directly reduce the price of wheat mobile phones, once the price is directly reduced, the first person to buy will feel that the price of the mobile phone has dropped, and feel that the later you buy it, the better, and you can make do with it. When we launch a new phone in the future, they will not buy it first, but will look at the wind first. Or adjust the list price back to 1999 and reduce the price of the 100 yuan to the shopping center voucher. ”

"Well, I'll transfer it back when I go back." Tang Yue said.

"Then hurry up." Huang Wenbin said, "The faster the adjustment, the better, don't waste time." ”

"Then I'll go to work." Tang Yue stretched, "I'm really tired, I've been flying around all day." ”

When Tang Yue went out, Huang Wenbin gossiped with Mi Qi, "Is the business of the online mall good recently?" ”

"It's good, the business volume and profits are rising very quickly." Mickey's interest is still not high, "Our sales have surpassed Taobao!" ”

"What?" Huang Wenbin was taken aback, how could this be possible.

"I mean, the sales of the online mall have surpassed the dozens of crown stores we have on Taobao." "We've overtaken Amazon and Dangdang to second place." ”

It turned out that this was the case, Huang Wenbin thought that it was more than the entire Taobao, "That's good, you have made a great contribution, I will give you more dividends at the end of the year, and if it goes public in the future, I will also give you shares." "Taobao stores are also very profitable, but it is equivalent to renting other people's shops to do business, and you have to pay rent to others.

"We can make a lot of money on our own, and we don't need fundraising, so why go public?" Mickey asked.

Doing business, sometimes make money and sometimes lose, who can say for sure, in a few years Huang Wenbin's foresight will be gone, what if you make a wrong decision and lose money, it is better to go public, and losing money is also a loss of shareholders' money. Of course, we can't say the same for Mi Qi, "We have always been small, and Taobao can't be compared, and only when we go public can we raise enough funds for greater development." Besides, the listing can give you entrepreneurial ministers an explanation, and now you are only giving dry shares, and it is worthless to sell them. You can cash out when it's listed, and I'm not sorry for you. ”

Instead of tears of gratitude as expected, Mickey was furious: "Why are you doing this to me! ”

"What?" Huang Wenbin was taken aback, what was she angry about?

"Shengong Group is not listed, Beitian Company is not listed, Xishi Catering is not listed, and wheat mobile phones are not listed, why should the online mall be listed!" Mickey asked.

What kind of problem is this, why do they care about this, "it's because they are not suitable for listing." Huang Wenbin said, "Shengong Group is the parent company, there are too many assets, the original main business is export, but now the export is not good, the theme is unknown." It is necessary to cut it open, so that there is a clear theme, and it is listed one by one. "As for Beitian Company, this thing can't be listed at all, so I can only find someone to sell it privately, in fact, Huang Wenbin has always wanted to sell it, but he hasn't met a suitable buyer yet. As for Xi Shi catering, it is Ding Shishi and Xiao Lei's own place, Xiao Lei likes to do it, then continue to do it, the low-end catering in the face of the public is safer, and it is nothing to continue to do. The potential of wheat mobile phones has not yet been fully realized, and it will be listed when it is brought into play.

"It's because your women are in charge of those businesses!" Mi Qi was not satisfied with Huang Wenbin's explanation and exposed the truth.