Chapter 44: The Beginning of the Storm

To be honest, Jiang Chen really had this idea, but when he heard the other party report to his home, he immediately answered yes. Pen "Fun" Pavilion www.biquge.info

Fengshang Group, he knows very well, many international supermodels in China are agents made by Li Zepeng, the boss of this group, and he is a well-known name in the domestic fashion industry.

He was a little surprised that Sister Yun could send her photos there. Every year, I don't know how many models who want to be famous submit resume photos, but most of them end up in the trash.

However, this is exactly what he wants, and for the propaganda offensive with more than 20 days to go, the more fierce the better.

Hearing his affirmation, the other party immediately said, "I heard that Mr. Jiang is now in the magic capital?" I wonder if I have time to meet? Your photos have been highly praised by the jury, and our company is very interested in this group of photos of Mr. Jiang. ”

"Okay, set a time, right?"

"So how about tonight?"

"No problem."

After hanging up the phone, Jiang Chen immediately went to Gao Yun to borrow something.

If he can get the approval of Li Zepeng's side, I am afraid that he will not need to worry about various awards and publicity clothes for a long time.

……

And at the moment, on the other side.

In the office on the top floor of the Huaxia Fashion Group, Yunxiang sits at a large desk, she is in her early forties this year, but because of proper maintenance, she looks only in her early thirties, not only as the CEO of the fashion group, but also as the editor-in-chief of a fashion magazine.

Usually, she rarely frowns, and she can decide a thing between talking and laughing, but today, her brows are deeply furrowed, and she stares at the five photos on the table for more than ten minutes.

As a front-line figure in China's fashion industry, she immediately smelled the new trend from the first moment she saw the photo. Her keen sense of touch told her that these five photos were likely to be the key to creating a Chinese fashion wave.

There were three or four people sitting around her, all of whom were editors-in-chief of fashion magazines. And at this moment, they all solemnly looked at the copied photo in their hands and were silent.

After more than ten minutes, the fashion queen of China raised her head, pushed her glasses and said, "How is it?" ”

"Classic. Comparable to the cover of a foreign 'fashion' magazine, I don't think Sarah, the godmother of fashion, can't find anything wrong with it. A woman in her early thirties said, "In Asia, at least until now, I haven't seen such a picture of such a uniform and natural style." ”

"The key is not the perfection of the unity of the style of the whole photo, but the emergence of this style in China, which is a signal." Another man in his thirties also spoke, "To be honest, the current concept of 'fashion' in China is also ambiguous. ”

"And this photo can well illustrate the meaning of the word fashion."

Several people spoke one after another, Yun Xiang, the fashion godmother of China, pondered, she has been in the fashion industry for so many years, and has been in contact with no less than dozens of well-known designers at home and abroad, how can she not see what this photo can bring.

"I decided to use this photo as the cover for my next fashion issue." After thinking about it for a long time, she spoke in a deep voice.

"Mr. Xiang!"

"Think again!"

Unexpectedly, several executives who had unanimously praised it just now immediately put forward different opinions.

Yun Xiang frowned, and said dissatisfiedly, "You all praised it unanimously just now, why did you change your mind as soon as I said that I would make a cover?" ”

A woman hesitated for a moment and said, "Mr. Xiang, it's not that this photo is bad. It's that this photo is so good! It goes beyond the fashion concept defined by China itself in this era, and even Hong Kong and Taiwan are definitely top-notch. ”

"Then why don't you approve?"

"It is precisely because of this that I am worried that the domestic audience will not be able to accept it." Another man also said regretfully, "The current domestic fashion industry does not have a clear understanding, and no one can say what kind of wind comments will be encountered in such an advanced photo." Yes, I can't deny that this is indeed a perfect set of photos, but can it be accepted by fashionable readers? This is up for debate. ”

Yun Xiang's eyes narrowed, he thought about it for a long time, and suddenly said, "Use!" ”

The voice is firm and unequivocal.

"Mr. Xiang!"

Several people shouted in unison, but Yun Xiang waved his hand.

"I know what you're going to say, now, fashion is a fashion magazine with a lot of influence in China, second only to Li Zepeng and their fashion. With this set of photo covers, it represents our position, and we affirm this style. However, you are afraid that this style will be out of touch with the current aesthetic. ”

None of them spoke, and that's what they thought in their hearts.

Yun Xiang sighed, "I know that you are worried about the sales of fashion, but you should not forget that the reason why we started fashion is precisely because we love this business, and I decided to use this set of photos." ”

"Let's go down and do it." She waved her hand and said, "Contact this person and ask him to be the cover of this fashion issue." ”

Several people fell silent, looking at each other, a little eager to speak.

"What? Didn't I say it clearly enough? Yunxiang was a little dissatisfied.

"No, Mr. Xiang ......," an editor-in-chief moved his lips, and finally gritted his teeth and said, "However, Li Zepeng's fashion group has already sent someone to contact it...... We didn't think you would use this set of photos ......"

"What?!" Yun Xiang slapped the table, he was dissatisfied just now, but now he is really angry, "How do you do things?!" I can't tell if a set of photos is good or bad, what else do I want you to do! ”

"O you! The more fashionable it is, the more timid it becomes! I think it's time to think about bringing in some daring newcomers! ”

Several people were silent, and no one dared to say anything.

Yun Xiang didn't let them go, and they didn't dare to go.

After a long time, the woman saw that Yun Xiang's anger seemed to go down a little, so she said timidly, "Mr. Xiang... Fashion is said to have a lot of influence. But...... The dominant fashion in China is still Li Zepeng's fashion, since Mr. Li has already contacted that side, I think ......"

"I think you can change units tomorrow!" Yun Xiang's calm face was immediately covered with a layer of frost, "I don't know the severity, don't underestimate any photo, every one of them may set off a storm!" How many times have I told you! ”

"Yes, yes."

Yun Xiang frowned and thought, the fashion influence is great, most of it comes from her, but the overall influence cannot be compared with fashion, if the two magazines publish the same person, both are the same style, it means that the person has been pushed to the forefront and become the new darling of the fashion circle!

When the time comes, not only big brands will notice him, but even top international brands, such as LV and Chanel, I am afraid that they will extend an olive branch, after all, the market in Huaxia is too big and fat, and they will not let go of any breakthrough.

Yun Xiang sighed, it would be fine if this person was a superstar, but I heard that he was just a newcomer and was published by two of the most influential magazines at the same time, then the consequences were unimaginable.