Chapter 92: Manor Crisis (1)

How many people can still remember their first kiss years later, which year, month, and day?

But because of such a left, Huo Feng will never forget how his first kiss was "taken away". Pen × fun × Pavilion www. biquge。 info

Left, sometimes, like a quirky little girl. When you work, you will feel like a mature professional woman. When it comes to perfumery, it becomes a technical nerd who forgets to sleep and eat. More often than not, it's like a gentle girl next door.

What makes Huo Feng feel most amazing is that Zuo Zai can seamlessly switch between these four states.

The flow is smooth and in one go, without a pause in between.

However, Zuo Zai's eccentricity is only revealed when facing the closest people.

…………………………

After the emotional crisis was satisfactorily resolved, the company's crisis slowly surfaced.

Huo's sale of the manor was originally a slow rhythm, and it was common for a manor to buy for three years and five years, but it was usually half of the first year of sale, and the rest was sold slowly.

Selling a manor-style mansion requires a completely different marketing approach than selling an ordinary apartment.

Outdoor billboards at airports, stations, highways and bustling neighborhoods, selling apartments may still have some effect, but if the manor is sold like this, not only will it have no effect, but the price will drop.

The target customers of the manor are counted on a case-by-case basis, after all, there are only a handful of people who can afford the manor.

Selling a manor requires circle marketing, and it must also be strong relationship marketing.

After all, where the net worth and status are there, they will care more or less about what kind of people their neighbors are.

These people are almost always amicable on the surface, but it is difficult to say if there are any personal grievances in private. This is something that cannot be done without a strong relationship.

Two people obviously don't have a good relationship with each other, and then you have to run to tell people that if you buy our house, and whoever happens to be next door, it will be simply self-destructive.

Circles and strong relationships, in the final analysis, are still personal connection issues.

But London is also a newcomer to Mu Mu and Mu Jingyang, and connections are a very tricky problem.

Of course, in an old capitalist country like the UK, there must be companies that specialize in circle marketing.

However, in the past few years, the European economy has been in a depression, and now it is mired in a refugee crisis, and the general environment is worrying.

At this time, the Huo Manor in London was not interested, and it was not a particularly incomprehensible thing.

In the past few years, the best selling luxury houses are in Greater China.

The predators not only included the top luxury houses in China, but also put many luxury houses in the United States, Australia, and Canada under their own names. The circle marketing of these foreign luxury houses came to China early.

But the UK is not a country with a friendly immigration policy, and the UK's immigration policy has changed over and over again. After former British Prime Minister David Cameron came to power in 2010, the current Prime Minister Theresa May began to serve as the home secretary in Cameron's government.

Since she was only Home Secretary, Aunt May has led the tightening of immigration policy in the United Kingdom. In 2014, the threshold for entrepreneur immigration was doubled, and in 2015, the number of years students can study in the UK was restricted.

Although the immigration threshold of two million pounds is still not worth mentioning for the businessmen at the top of the domestic pyramid, the UK's consistent and unfriendly immigration policy has made it rare for the wealthy in the country to regard the UK as a destination for immigration and investment.

Less is less, but not nothing.

Wang Sicong's father, "National Father-in-law" Wang Jianlin is one of them.

In 2013, Wanda Group acquired the British Shengxi Yacht Company for 320 million pounds. In the same year, he also bought a piece of land in the Nine Elms in London for more than 90 million pounds.

A year later, Wanda's first overseas real estate development, One-Nine-Elms, opened.

A single apartment in ONE London is sold from 760,000 pounds, which takes seven or eight million to convert into RMB.

However, the two things mentioned above are corporate behaviors, and they are not personal investments of the richest man.

Another year later, in 2015, Wang Jianlin spent 80 million pounds (almost 770 million Mao Grandpa) to buy 15A-Kensington-Palace-Gardens (Kensington Palace Garden 15A), which was registered in the name of his wife Lin Ning.

However, to be serious, the national father-in-law spent 770 million yuan to rent 15A, a house that was built in the 19th century.

This is because in the UK some land is freehold, some are leased and some are partially owned. Most villas in the UK are freehold, but 15A is leasehold on non-freehold land, and the land where 15A is located is owned by the Queen.

Leases are available for 99, 125 and 999 years. The "rent" of the national father-in-law is 125 years.

"Renting" this house cost more than 9 million pounds in stamp duty alone, which is the largest single stamp duty in the history of British real estate. Even so, the main reason why the national father-in-law is willing to "rent" it is because it is cheap.

The top luxury houses in Beijing with only 70 years of property rights are higher than 15A. Wang Jianlin's original words are "much cheaper than Beijing".

This sentence is the same as the reason why Wenzhou people are keen to speculate in real estate, not only cheap, but also impeccable location, and always feel a loss if you don't buy it.

Of course, in addition to the United Kingdom, the National Father-in-law has also purchased many properties in the United States and Australia, and a few of the top rich like this have a proper term - stateless rich.

Earlier stateless billionaires were mainly from the Middle East and Russia, but now there are more and more Chinese.

Nationality is not important at all for this small group of people, and where they want to live in the future depends mainly on their mood. Of course, for China's top rich, in addition to mood, the education of children and grandchildren is a key factor in property selection.

The national father-in-law may have chosen the historic "school district house" Kensington Palace Garden 15A, after all, if he settled here, his grandchildren would have been attending Kensington Palace since kindergarten.

Originally, there were not many domestic billionaires who came to invest in the UK, and "super first-class customers" such as the national father-in-law did not choose a "new house".

No matter what the specific reason is, not being able to find a target customer has become the biggest problem faced by Huo's Manor in London at this stage.

The declining aristocrats could not afford to buy a house like Huo's Manor, most of the nobles who had not yet declined already had satisfactory residences, and the upstarts were still waiting because of the refugee crisis.

London's Huo Manor is not considered to be the best school district, and a small number of top domestic billionaires who invest in the UK are worried.

(Today, 307, which Xiaomo shouted twice, finally came to the VIP group, Xiaomo said that he was very happy, and Xiaomo seemed to have defeated the black powder ~ plus more to celebrate.) See you at 10 o'clock tonight~)