Zuo went back to the UK to attend Xiao Nai's graduation ceremony, but Cheng Yan did not go along. Pen, fun, pavilion www. biquge。 info

Cheng Yan, the "pseudo-chairman and pseudo-CEO", has to stay and help Zuo Zai, the real CEO, do what a CEO should do.

Zuo Zai went back this time, and also brought the scented candle formula she developed at the end of last year, which will be promoted in the European and American markets - "Norwegian Sea", which is the formula for Huo Feng's birthday gift in 2014.

Some of the candles that Zuo Zai gave to Huo Feng are unique, such as "wheat cakes" and "fried snails", and some are mass-produced. But even in the production version of the candle, consumers smell it at least a year later than Huo Feng.

Moreover, the mass production version mentioned here is compared with the candles that Zuo Zai gave to Huo Feng with only one candle.

In Zuo Zai's mind, there is a natural business experience.

Zuo Zai has always believed that if you want to take the route of luxury, you have to make things scarce and expensive.

Therefore, the more satisfied the taste Zuo Zai himself is, the less quantity Windle Aromatherapy will produce. Made into a limited edition.

Windle was founded in 2004 and has been releasing a limited edition every four years since 2006. "Rainy Nights in the Amazon" in 2006, "Chopin's Hometown" in 2010 and "The Norwegian Sea" in 2014.

Zuo then gave it to Huo Feng, and the last mass-produced candles were all limited editions.

Zuo returned to the UK this time, and brought back a small number of Windle 2014 special editions - Candles of Window Bamboo. The Candle is a limited edition to celebrate the opening of Windle's Shanghai branch.

It is only available in Japan.

It turned out that only a limited edition was released in four years, and in 2014, in addition to determining the final formula of the limited edition of "Norwegian Sea", it was necessary to develop a special edition established by the domestic branch.

It can only be said that in the first half of 2014, Zuo Zai did not deliberately completely leave the burden of CEO, but except when the perfume room was not built, Zuo Zai was really busy and had no time to do anything other than perfumery.

Even for the New Year, I didn't go back until Chinese New Year's Eve, and I returned to Shanghai after the third day of the new year.

Limited edition, some companies say limited edition, that is a gimmick for a certain year's sales, limited every year, you can buy it if you want to, it is not a real limited edition.

But the candle of the window bamboo on the left, saying that the limited edition is really only 300.

At the beginning, Zuo Zai felt that the current domestic high-end scented candle market was still very immature, so the number of 2 special editions was much less than the previous limited editions.

On the first day of launch, in addition to the 30 candles kept by Windle's Shanghai branch, 270 special editions of Candles were sold out. Priced at nearly $500, the degree of hot sales made Zuo Zai unexpected.

Zuo Zai probably hasn't lived in China for too long, and he doesn't have a correct understanding of the current level of domestic consumption. Although Windle's candles have not been launched in China, there are now a large number of Chinese who have settled or studied in Europe and the United States. Just because Windle isn't sold in China doesn't mean that no one understands.

Windle's limited-edition candles already have a mature second-hand market in Europe. The most expensive is the Forest Morning, which was launched in 2004.

Morning in the Forest is Windle Aromatherapy's first scented candle, and it is not a limited edition, but because Morning in the Forest is a test of Windle Aromatherapy, the number of tests that year was already limited.

An unlit Forest Morning was less than $100 when it was on sale, and ten years later it was selling for more than $3,000.

Windle is in Europe and the United States, and there are many fans who have been following since the morning in the forest. Most of these people also want to own window candles.

This idea is actually relatively easy to understand. Some people like bags, so they collect all kinds of limited edition bags, and some people like sneakers, so they collect all kinds of limited edition sneakers.

It should be said that compared to second-hand shoes, second-hand candles should be relatively easy to accept.

It was said that it would only be sold in China, and the window candles that I would bring back from the left would only be given away but not sold. The second-hand market price of the candle will surpass that of Forest Morning in the foreseeable future.

Therefore, even if you are not insensitive to scented candles, the special edition window bamboo candle is a good choice even if you buy it as an investment.

In this way, in this world, if you still feel that Zuo Zai is poor after meeting you, maybe, there is only Huo Feng.

…………………………

The limited edition before the Windle aromatherapy, Huo Feng was the first to smell it. But the production process of those candles actually has nothing to do with Huo Feng. Each one is the taste of Zuo Zai's own life, Zuo Zai's memories that he encountered and restored.

Zuo Zai just took it and shared it with Huo Feng.

The inspiration for the special edition of the Window Bamboo Candle was really obtained from Huo Feng.

In the days when I returned to Wenzhou for the Chinese New Year, Zuo Zai lived in Yongjia's ancestral house.

The old house built on the left in Yongjia has been demolished and rebuilt. Rural houses are originally detached, but such houses are usually called village houses rather than villas.

Nowadays, everyone in the village has money, and there are many people in the country who have knocked down the village houses and built villas. There are many villas in the village, and the level of luxury is better than the mansions in the city.

Most of the transportation villages where Zuo Jianshe is located belong to the group of people who got rich first, and they have already moved to Wenzhou City to live. But this does not affect the enthusiasm of those who have moved out to tear down the village houses and rebuild them, and Zuo Jianjian is one of them.

To rebuild their ancestral houses, some people want to show that they have gone out to make money, and some people may have resorted to the second best thing because the urban villas are too expensive.

Left construction is neither.

Zuo Jianshe did this purely to miss the life of his youth. Although the village house of the Zuo family has been rebuilt, it is "repaired as the old".

The ancestral house of the Zuo Jianjian family is on a half-hillside, the front door is about thirty or fifty meters high from the main road of the transportation village, and the back door opens to the courtyard, which is connected to the mountain.

There was a well in the courtyard, and out of the well came a mountain spring.

The well water is sweet, warm in winter and cool in summer, and even if it is only used to cook rice, it tastes different from rice cooked in tap water.

In the courtyard, an open-air stove was built, and when the weather was good, a large iron pot could be placed to burn firewood. Zuo Zai's favorite wheat cake, the taste made with this stove is the most irreplaceable.

According to Zuo Jianjian's original idea, he wanted to make the kitchen in the house into a stove. But Xiang Min felt that what age was this, and where were there still people burning firewood in the house.

Because of his wife's strong opposition, Zuo Jianshe had no choice but to give up.

The backyard of Zuo's house is connected to a mountain, and the mountain is a bamboo forest.

Because the house is built on the slope of a hill, the bamboo forest is a little higher than the courtyard, about the same height as the room on the second floor of the left.

Looking out of the window of the room on the left, there is a bamboo forest.

During the Chinese New Year, every household in the countryside sets off fireworks. The transportation village is a rich village, and the fireworks of every household are even more colorful. Not only is it big, but it also has a variety of ways to put it up.

Left pestered the left one and bought back several giant fireworks. In addition to the good-looking ones, there is also a two-hundred-round fireworks, and a lot of parachutes are dropped after being released.

On the morning of the first day of the Lunar New Year, Zuo Zai was woken up by the smell of Xiang Min making wheat cakes in the yard, and when he opened the window, the bamboo in the bamboo forest looked very different from the past because of the many red parachutes hung up.

The excessive fireworks on Chinese New Year's Eve left a strong sulfur smell on the air on New Year's Day, and the smell of wheat cakes was not too obvious in such a situation.

But it is very strange that in such a complex and strong smell, Zuo Zai smelled the fresh bamboo very clearly, and also remembered the Zen wind bamboo on Huo Feng's body.

And then there was the candle of the window. At first glance, the taste is strong and complex, and when you taste it carefully, you can feel fresh and natural.

The Candle of Window Bamboo and the Bamboo of Zen Wind have nothing in common in terms of taste, but they both interpret the two discordant feelings into a harmonious taste. It smells like listening to a Chopin scherzo that is one of Zuozai's favorites.

The bamboo of the Zen wind is both youthful and steady, and the candle of the bamboo in the window is strong and fresh. The unity of contradictions, the harmony of opposites.

(Where is the monthly pass, is there a recommended ticket, do you want to give a reward to Zuo again?) ）