Chapter 40: What Everyone Knows (2)
TWG's positioning is relatively successful, otherwise a tea brand that was only established in 2008 would not have been able to gain a foothold in the world's top business centers. The pen "Fun" Pavilion www.biquge.info and TWG is very ingenious, and the beginning of 1837 is written on the brand logo.
1837 was the year when Singapore became an international tea trading port, and it had nothing to do with TWG.
Tea mixor, speaking of which, is also a very old profession. During the monarchy, one of the important symbols of the British aristocracy was to have an excellent tea mixer.
In terms of origin, the tea blender can also be regarded as derived from the perfumer.
In the 17th century, when tea first arrived in England, it was completely regarded as one of the expensive spices, and tea was definitely a luxury in Europe at that time. To what extent is it extravagant? One pound of tea requires at least two years' salary for a manual worker.
The most commonly drunk EnglishBreakfast (English morning tea) and EarlGrey (Earl Grey) are blended teas.
Tea blending is also a profession that combines technology and art. If an apprentice tea blender wants to become a teacher, it takes at least five years of training. Not only do you have to drink a lot of tea, but you also have to study the origin, climate, production process, and even the soil.
Whether a tea blender is good or not depends on whether he can match different teas with the same taste.
The raw materials can be different, and the results must be consistent. Obviously changing the raw materials or ratio, consumers buy new tea without noticing, this is the success of a tea blender.
Even if it is the same tea tree, the final taste will be slightly different because of the different weather conditions every year. This makes it impossible to mix tea once and for all.
Of course, when it comes to creating a new product, there is no such golden rule.
The biggest difference between a tea blender and a perfumer is probably that the most important thing for a perfumer is the sense of smell, which is to smell the same. The tea blender is more important to the sense of taste, and it should be the same as the drink.
There are indeed more types of TWG tea in Hong Kong than those in Shanghai, but there are not more than 100 kinds, and the more than 800 kinds of legends should really be just a legend. If it exists, it may only exist in Singapore.
Zuo Zai did not find a particularly impressive taste in Hong Kong's TWG. The so-called business trip is also a legend.
Zuo Zai's trip to Hong Kong was a serious matter, but the right thing was not done. Netizens, netizens didn't see it.
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When Zuo Zai boarded the plane and left Hong Kong, Huo Feng's flight also left Shanghai.
"Is it your fault or mine? That's why we're going to miss it? Huo Feng on the plane was full of regrets.
Huo Feng's mood when he returned to Hong Kong, and when he came, one was in the sky and the other was underground.
It's as if everything is back to square one. Huo Feng seems to have never been to Shanghai, and the "famous little girl" seems to have never appeared in Hong Kong.
Huo Feng is busy, and Zuo is no longer busy.
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After Zuo Zai came back from Hong Kong, he received a call from Xiao Nai.
"Mini-Zai, will you be taking the time to attend my graduation this year?" Xiao Nai asked Zuo Zai on the phone.
After so many years of mixing with Zuo, Xiao Nai's Chinese level has made great progress, except that the idiom level is sometimes not good, and normal communication is no problem at all.
Although the word redundancy is not an idiom, it is quite like that. Therefore, the most important thing in learning a language is the environment.
When Xiao Nai met Zuo Zai, he shouted Miss-Zai (Miss Zai), but Xiao Nai, who grew up drinking ice milk, probably because the genes of his American mother were too strong, and he grew to almost 1.6 meters at the age of 13, a little taller than Zuo Zai, who was 18 years old at the time.
Since Xiao Nai has a height advantage, Miss Zai has been "reduced" to Xiao Zai again, and there is no chance to turn over at all.
Zuo Zai's height, like her gender consciousness, is lagging behind.
"When you graduated, I shouldn't have been so busy, but I promised to attend your eighteen-year-old graduation ceremony, so I shouldn't have fulfilled any obligations this year, right?" Zuo Zai told Xiao Nai that he had given up struggling again.
Xiao Nai wants to go to the left again, is his middle school graduation ceremony. It stands to reason that Xiao Nai should have graduated from Eton College at the age of eighteen, but when Xiao Nai was sixteen years old, he was injured playing polo and took a year off from school, so by the time he was about to graduate, it was already 2014, 19 years old.
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Cheng Yan loves cars, and all he buys are supercars, which can be regarded as a luxury hobby. But compared with Xiao Nai's hobby, it can only be regarded as a more frugal hobby.
Ever since he came to England, he has fallen in love with horses.
At the beginning, Xiao Nai was still young, and he learned equestrian from an international three-star dressage rider.
After Cheng Fengchun knew that his grandson liked horses, as soon as he made a move, he spent a million pounds to buy a dressage horse for Xiao Nai.
The so-called dressage means literally - dancing in costume. It's just that it's people who wear costumes, and it's horses who dance.
Equestrian is a sport in which horses are as important as riders, and it can even be said that the quality of horses is more important than people. If Xiao Nai's master could have such a horse, he would have been promoted to the top international four-star rider a long time ago. (Note 1)
A million pounds, at first glance, is the money of a supercar, but it is not much more expensive and extravagant than Cheng Yan's hobby.
But the fact is that if you buy a supercar and give it to a garage, you won't have anything to do, and at most you will have to do maintenance for a year and a half. Buying a famous horse is different.
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Note 1.
Equestrian sports are so extravagant that there are not even a single athlete in the country who can participate in the Olympics. Eaton had a mixed-race rider Hua Tian before, his nationality changed from his mother's England to his father's China, and he represented China in the 08 and 16 Olympic Games.
When Huatian participated in the Olympic Games, the country poured its national equestrian power into a team, and finally won an eighth place in the Rio Olympics in 16 years. Equestrian sports require strong financial support, long hours of training and, finally, good horses.
Equestrianism is the only country in Asia that can be said to be in the past. I don't know for what reason, the mainland has not solved a problem of horse inspection and quarantine before, and excellent horses dare not come to China to participate in competitions, and they may not be able to go back when they come. In the 08 Beijing Olympics, if we didn't have a Hong Kong Special Administrative Region, the equestrian events would not have been held on Chinese territory.
However, with the strength of China's national power and the fact that many people send their children abroad to be trained, it is estimated that in 2020, Chinese equestrian may be able to have an Olympic team instead of one person representing a country.