Chapter 69 Advertising Value
That night, everyone drove overnight, and at three o'clock in the morning, the convoy arrived at Guangzhou Baiyun Industrial Zone. Pen, fun, pavilion www. biquge。 info
After finding a random hotel to stay in, everyone began to sleep and rest.
At nine o'clock in the morning the next day, Liu Fei drove a pickup truck to Wanli Shoe Factory, took out his mobile phone to call Chen Laosan, and not long after, Liu Fei saw Chen Laosan in work clothes come to the factory gate.
"Hello Director Liu, do you really want to shoot a movie in our factory?"
"yes, didn't you just say yes on the way! Did your boss agree? ”
"Director Liu, the boss welcomes you to enter the factory for filming, but it can't affect the normal production, and you have to help the factory advertise."
Chen Laosan has worked in Wanli Shoe Factory for more than 10 years, from dozens of people to tens of thousands now. Chen Laosan has also changed from an ordinary worker to a supervisor at the bottom, and he can be regarded as a top manager.
After returning to the factory yesterday, Chen Laosan found the boss to talk about the matter, and although the boss agreed to the crew to enter the factory for filming, he also made some requests.
"Fellow, can you take me to meet your boss?"
"Okay, I'll take you right away."
After entering the factory, Liu Fei saw that this Wanli shoe factory was really big, with more than a dozen factories, but unfortunately there was no greening in the factory area at all.
Not long after, Chen Laosan took Liu Fei to an office building, and after coming to the third floor, Chen Laosan directly took Liu Fei to an office with the general manager hanging on the door.
Walking into the room, Liu Fei saw a somewhat bald middle-aged man, sitting in the boss's chair, about 40 years old, slightly chubby.
"Hello Mr. Pan, this is Director Liu." After Chen Laosan helped Liu Fei introduce him, he walked out of the room.
"Director Liu, please take a seat!" Pan Guangan didn't get up, just said lightly, then took out a cigarette and lit it, and didn't give Liu Fei one.
Pan Guangan saw that Liu Fei was very young, judging from his appearance alone, he was in his 20s. I saw his shoulder-length hair tied up, a strong body, a wide forehead, sword eyebrows and starry eyes, a high nose bridge, thick lips, and a faint beard against a hard chin, which looked strong and powerful, and the whole facial features not only revealed a handsome, atmospheric, and stable temperament, but there was a trace of vicissitudes on his face.
Dressed in a light green light green thickened Tibetan hat high-neck windproof outdoor sports windbreaker, under casual army green pants, and wearing large-toed high-top leather shoes on his feet, the whole person looks quite a man's strong nature, and has a strong artistic atmosphere.
With such a young director, Pan Guangan estimated that he didn't have much information, so he despised it in his heart.
"Mr. Pan farewell!" After Liu Fei finished speaking, he immediately walked out the door.
Suzi is such a bad boss, just like a nouveau riche, and he may encounter a lot of obstacles when filming in his factory, so he simply looks for another factory.
For so many years, it is the first time that Pan Guangan has encountered such a situation, no matter how he is also the CEO worth more than 1 billion, a small director slammed the door because of his impolite problem, will it affect his reputation if it is spread out like this?
"Director Liu, please stay, there was a lot of negligence just now, please forgive Director Liu."
Liu Fei didn't expect the owner of such a big factory to apologize to himself, so he stopped.
"Director Liu is filming a movie, Pan is very welcome, Director Liu, please take a seat!"
After Pan Guangan got up, he immediately took out a pack of classic good day cigarettes from the drawer, walked over and put it in Liu Fei's hand, and then pulled Liu Fei to the coffee table.
Liu Fei is also blindsided, what does this Mr. Pan mean?
"I don't know what movie Director Liu wants to shoot in my factory?"
"The MV for two songs, not a movie!"
When he heard that it was just a MV song, Pan Guangan was a little disappointed, but he thought that Liu Fei had a very bad temper just now, such a person is either talented or hot. But judging from Liu Fei's ability to stop, this Liu Fei is definitely not a hot person, but a real talented person.
"Can Director Liu listen to the song?"
"Okay." After Liu Fei finished speaking, he took out the mobile phone rewarded by the system, then opened the music playback software, plugged in the headphones and handed it to Pan Guangan.
The first to play was "Part-time Job", Pan Guangan listened to it, and thought of his experience of going to Guangzhou alone.
Leaving his hometown father and mother
Pick up your luggage and go far away
Take care of the scorching heat and winter
On the way to work, I broke it myself
Who called us manly
Be strong in the sky
Don't be responsible for your father's nurturing grace
If you want to do it, you have to do it
Sweat more, don't shed tears
Oh, don't be sad when you encounter difficulties
Don't say anything bitter in the wind and rain
No matter how hard it is, it's hard and tired
Ah, in life, you have to be ambitious
Oh, hard work, remember
Wait until we succeed in starting a business
Go back to your hometown again................
After listening to the whole song, Pan Guangan's eyes became blurred, and this song is the best testimony of his life experience. I don't know how much I suffered when I went to Guangzhou alone, slept in a bridge hole, and picked up garbage, but no one would have imagined that he would become a CEO worth hundreds of millions today.
When he was worth a lot of money, when he drove home in a luxury car, his parents had already passed away, which made Pan Guangan hate for life, feeling that he was not a human being, and he had failed his father's nurturing grace, why didn't he go back to his hometown earlier?
Listening to this song, Pan Guangan thought of the bits and pieces of his own business, and Director Liu's song was simply tailor-made for himself.
Unplugged the headphones, Pan Guangan returned the phone to Liu Fei, and then said solemnly: "Director Liu, can I buy the copyright of this song?" ”
"No way!" Liu Fei directly refused. I'm not short of money, so there's no need to sell songs.
After hearing Liu Fei's refusal, Pan Guangan was a little disappointed. So he walked to his desk, took out the check, filled it with the number of two million, and tore it out and held it in his hand.
"Director Liu, this is two million."
"Not for sale!" Liu Fei smoked a cigarette and didn't even look at the check.
"I think Director Liu misunderstood what Pan meant, I'm funding your crew's expenses, not buying your songs. But I hope Director Liu can help, and when filming the MV, I will grasp the door of the factory and shoot it. ”
"Well........ this" Liu Fei knew that he had met a shrewd person, and such a person could completely knock on the bamboo himself. However, the MV commercials for the two songs are worth more than two million. When the time comes to publish it on the website, it definitely causes a lot of sensation.
Pan Guangan didn't expect Liu Fei's appetite to be so big, and he couldn't even shoot two million shots.
"Mr. Pan, let's talk slowly."
After the two sat down, Liu Fei took out a cigarette and handed it to Pan Guang'an, and helped him light it up, and then took out one himself.
"Mr. Pan, the MV of this song may cause a great advertising effect at that time, the advertising value is far more than 2 million, if I go to pull advertising, I can easily pull tens of millions of advertising costs."
After Liu Fei finished speaking, he pretended to take something out of his pocket, and accidentally took out the gold card of Huaxia Bank and dropped it on the ground.
After Pan Guangan saw Huaxia Bank's gold card, he was shocked in his heart, this gold card must be deposited, hundreds of millions of dollars, the bank will issue this gold card, more than 1 billion is issued purple diamond card. Unexpectedly, Liu Fei is young and a billionaire.
Liu Fei also thought of the function of the card that Xiaoling said about the system, so he performed this trick.
After picking up the card, Liu Fei said again: "These two MVs will be widely sung when the time comes, and the value of them should be seen by Mr. Pan." I can help Mr. Pan shoot the door and advertise, and even insert your brand LOOG into the MV, and the advertising fee for the two MVs is at least 10 million. ”
The lethality of this song can also be predicted by Pan Guang'an, although the next song has not been heard yet, but it is estimated that it will not be bad. However, to be on the safe side, it was decided that it was better to listen to it once.
Then, Pan Guangan took Liu Fei's mobile phone again and listened to the song of "Working Girl". After listening to it, Pan Guangan felt that the song was a little sad, but he didn't feel anything. Maybe it's a personal reason.,Maybe those young working girls like to listen to this style.。
However, after Pan Guangan took off the headphones, he found that Liu Fei's mobile phone was a little different, this mobile phone had never been seen before, and Pan Guangan had never even heard of a mobile phone with such a big screen.
"Director Liu, your mobile phone...."
"German goods, made by friends."
After Pan Guangan heard this, he was very surprised, it seems that Liu Fei's energy is not small! I was able to go to Germany to customize a mobile phone. A mobile phone, which factory is willing to customize for you? Unless you're the boss or have a very strong relationship.
"Director Liu, the MV of the two songs is inserted into the advertisement, 6 million. If you agree, I'll write you a check right away. ”
Hahaha! Liu Fei stood up, held a cigarette in one hand, then looked at Pan Guangan and said with a smile: "First, Mr. Pan underestimated the value of the MVs of these two songs, and second, I am not short of money." But I'm a bit of a shy person, that is, I have to take money to do things. ”
"Mr. Pan's brand shouldn't be good in China, right? The brand that White Dragonfly made out of the rotten tin house back then, that is, the advertising was done well, Da Funi, a company that did not even have a production factory, but the advertising was done well and became a well-known brand in the country. Bai Li is the same, I believe Pan is more familiar with these shoe factories than me, right? ”
Pan Guangan was very surprised when he heard it, how could Director Liu still be familiar with the leather shoe industry? But what he said is the truth, these brands are doing very well in advertising, and they often spend money on advertising on Beijing TV stations, with hundreds of millions of advertising costs! It's not something that my own small factory can support.
"Can Director Liu be sure that the two MV songs can bring a sensational effect?" Pan Guangan was a little moved, his own brand can no longer be done, and it will only be reduced to a situation of processing with supplied materials in the future.
"Mr. Pan, rest assured, I said, I, Liu Fei, am not bad for money, and I will not come to deceive you of 10 million."
Ahem, ahem! After Pan Guangan heard Liu Fei say this, he was a little embarrassed, so he coughed to hide his embarrassment.
"Mr. Pan, there are many Guangzhou shoe factories, there are also in Dongwan, there are also a lot of deep towns, and Wenzhou is known as the shoe capital, I can go to many places."
"Okay! 10 million is 10 million, I will pay 2 million after you enter, 3 million after half of the shooting, and 5 million after the completion and release and the effect on the society. ”
"Pay 3 million for admission, 3 million for half of the shooting, and 4 million for completion, there is no need to negotiate, do what you want to do, don't pull down."
After Liu Fei finished speaking, he was about to get up and leave.
Pan Guangan saw that Liu Fei was leaving again, and he was anxious, and he wanted to try the effect of interpolated advertising, but he was worried that 10 million would be lost.
"Director Liu, can you allow me to think about it for a day?"
"Okay, don't wait for obsolete time!"
After Liu Fei finished speaking, he immediately left the office.
When Pan Guangan saw it, he immediately followed. When Pan Guangan saw Liu Fei's steel monster pickup, he was very shocked, wouldn't this car also be custom-made?
"Director Liu, this car cost a lot of money, right?"
"It's not much, it's just over 20 million." Liu Fei said blindly.
What the? After Pan Guangan heard more than 20 million, he was taken aback. His bulletproof Mercedes-Benz was only more than 5 million, but he didn't expect Liu Fei's car to cost more than 20 million.
"Custom-made too?"
"Yes! This is the only one in the world, and it is not bad compared to armored vehicles. ”
You Made! Armored vehicles! What's that concept? Pan Guangan felt that he had really lived in vain, and someone actually drove an armored car to play.
"Director Liu, I agreed to what you just said, why don't we sign the contract immediately?"
"Sign up again, remember, I'm not short of money." After Liu Fei finished speaking, he looked at Pan Guangan and smiled slightly, then got on the pickup truck, and after starting, he quickly left the factory.