Chapter 0344 - It's time to build a new distillery
looked at Liang San, who was beaten and shouted for mercy, while Wang Zheng began to think about another question. Pen ~ fun ~ pavilion www.biquge.info
The strategy of using the power of the local snake to ensure the safety of the ginger liquor outlet store has now proved to be a failed strategy. At the same time, how to ensure that there are no other places like the Quancheng counterfeit wine case has become a real problem that must be solved as soon as possible.
Anti-counterfeiting labels, anti-counterfeiting barcodes, anti-counterfeiting query numbers, etc., these things are not problems that can be solved by Wang Zheng's own advanced memory, and must be solved by professional personnel.
In addition, the packaging of their own ginger wine must also apply for a patent, and other manufacturers cannot be taken advantage of.
In this way, in the next month and a half in Quancheng, Wang Zheng contacted everywhere, hoping to find manufacturers or research institutions that study anti-counterfeiting technology. In the end, Wang Zheng found Qilu University, his teacher, Zhan Tao.
Zhan Tao is a mathematics professor and doctoral supervisor who returned to China in the United States, and has very deep attainments in mathematics.
Then, Wang Zheng negotiated with Professor Zhan about the intention of cooperation, and the Wang family gave Professor Wang a research fund of 300,000 yuan to study anti-counterfeiting technology.
To be honest, compared to celebrities, the price of this professor is a bit low.
The singer twists his ass and sings, and earns 180,000 yuan in one night, and the professor, who has worked hard for more than half a year, can get a research fund of 180,000 yuan.
The money was given to the professor, and Wang Zheng had to wait for the rest.
The program on the TV station finally ended at the end of October, and the publicity effect brought by the program was also very good.
The monthly sales of the Wang family's ginger wine increased by about 15 percent when the "Super Worm King" program was not broadcast, and in the two months after the program was broadcast, the sales growth rate was about 30 percent each month.
By November 1996, the monthly sales of Wang's ginger liquor had reached the level of 1.1 million cases.
The monthly output of the Wang Distillery is only 1.12 million cases. In other words, at the current rate of growth, by the next month, December 1996, sales will definitely exceed production.
Even if there is inventory, it is estimated that it will not be able to support the peak sales season in February and March 1997.
Therefore, seizing the time to prepare for the construction of the new distillery has become the most important task of the Wang family in the next step.
On the 27th day of October in the 1996 lunar calendar, the seventh day of the twelfth month of the solar calendar, Saturday, at the Wang's house.
Wang Zheng looked at last month's sales report, but frowned.
If we don't start building a new factory in a hurry, our ginger liquor will be out of stock......
On the side, Wang Xiangzhong was also thinking about this problem, but he didn't even have a way to do it for his son, and he had no way at all.
Just when Wang Zheng was helpless, the phone suddenly rang.
Wang Xiangzhong took the phone, and then listened to it, it was Yi Yongtao calling.
"What? Is the date set for the listing? Roadshow passed? Good, good, good! On the day of listing, we must go to Shanghai and Hong Kong! ”
Wang Zheng had already heard what his father said on the phone, and the two of them were waiting for the news.
Seeing his father hang up the phone, Wang Zheng smashed his left hand with his right fist, and then looked at his father Wang Xiangzhong and said, "Great! Dad, what is the listing time that Yi Yongtao told you? ”
"Years ago, on the eighth day of the lunar month, January 16, 1997 in the solar calendar."
Wang Zheng stood up happily, walked back and forth in the house several times, then looked at his father and said, "Dad, let's contact Cao Hongqing immediately and ask him to accompany us to the city, and then contact Si Zhenqiang to inquire if the mayor's secretary is not there tomorrow!" ”
"Good, good!"
Cao Hongqing is now facing a promotion inspection, and he will definitely be happy to go to the city for more walks.
Wang Xiangzhong hung up the phone to Cao Hongqing first, and then called Si Zhenqiang.
Now Si Zhenqiang is already the director of the municipal government office, one level higher than the secretary-general.
Wang Zheng knows that Si Zhenqiang will be promoted to deputy mayor in the next step, so over the years, Wang Zheng has been paying attention to his interactions with these people.
On the phone, Si Zhenqiang told Wang Xiangzhong that it happened that the mayor and secretary would be at home tomorrow.
The next day, Wang Zheng drove, then pulled his father, first went to the county government compound to pick up Cao Hongqing, and then went straight to Luzhong City.
The purpose of Wang Zheng's trip is very simple, first of all, to report the good news to the mayor.
In the preparation stage for listing, the Wang family had already greeted Si Zhenqiang, and then Si Zhenqiang had already reported to the mayor. However, in the past three years, there have been six companies in Luzhong City that are ready to go public, but in the end they have not been successfully listed, and a lot of money has been spent, resulting in difficulties in the company's operation, and even two companies have declared bankruptcy because of the failure of the listing. Therefore, the mayor did not seem to have much enthusiasm for the report that the Wang family's company was still a private company listed.
But now, it has been determined that the Wang family's joint-stock company is going to be listed, and it must be reported to the mayor's secretary, and then it will be invited to the Shanghai and Hong Kong Stock Exchange on the day of the listing. At that time, it is generally the mayor secretary who goes to one of the two, and then the leader and the chairman personally strike the gong.
Secondly, the most important job of the Wang family is to ask for land directly in the city.
If you go through the procedure step by step from below, the demolition subsidy or something, it is estimated that it will be very troublesome, and it will not be difficult to get a claim for half a year. If you press directly down from the city, it is estimated that if you invest the money, you will be able to build a new brewery in three months.
This time, Wang Zheng does not need to consider the strategy of squeezing the living space of Luzhong Iron and Steel Plant. He wants to build a big distillery with a monthly output of at least 2 million cases.
Finally, Wang Zheng has another purpose, but this purpose cannot be known to others.
He knew that the current number one in Luzhong City, that is, the secretary, would be an important leader in Guangdong Province in the future, and if he could make friends with such a leader, wouldn't it be more convenient to do some things in the future.
With these three purposes in mind, Wang Zheng and the others came to the city government.
With Si Zhenqiang's introduction, things went very smoothly.
Then when Wang Xiangzhong personally proposed to make a large-scale investment of 100 million yuan in Chayekou Town, not to mention that the mayor did not agree, the mayor and the secretary shook hands with Wang Xiangzhong excitedly, Wang Xiangzhong could feel that they were trembling.
In these years, the most important thing for the above leading cadres is GDP, and then the Wang family invested 100 million at once, which is direct and significant for the GDP contribution of the entire Luzhong City.
With the support of the mayor's secretary, and then the Wang family knew that this matter would definitely be carried out quickly and smoothly.
After returning home, the Wang family immediately transferred a part of the backbone workers from each branch to set up a new distillery construction headquarters. Then, at the end of 1996, despite the severe cold and with the strong support of the city, we first carried out the preliminary demolition and subsidy work.
Wang Zheng believes that in three months, the new distillery will be completed and put into production!