In the next few days, Hua Ming joined Lao Xu's crew again, and he was going to complete the final shooting of the film. Pen, fun, pavilion www. biquge。 info

Then, he returned to Changshi and began a very rare gap of a few days. Originally, there were some invitations from the TV media, but he was not going to go to the appointment for the time being, because he had to prepare his two big plans of action wholeheartedly.

In fact, with his popularity, not only the invitations of TV and radio media are popular, but even the opportunities for advertising endorsements have increased.

Lao Zhao once helped him analyze, this should be that the merchant is still wait-and-see, probably worried that he is just a momentary heat, after all, the elimination of the door incident is just a temporary topic, and the merchant endorsement is a long-term process.

In terms of advertising endorsements, Hua Ming is not in a hurry, if he doesn't have a good price, he won't sell his image casually. Besides, in terms of advertising endorsements, he doesn't want to accept all advertisements, he must be selective, and maintain his image and reputation.

After returning to Changshi, Hua Ming immediately began to negotiate with Lao Zhao on the release of the album "Campus Folk".

"The production cost of an album is less than 3 yuan? So cheap? ”

Hua Ming's album, in terms of arrangement, recording, post-production, etc., he has long been secretly completed by himself, so what he needs to do now is to make a master disc and produce it directly. Because it involved the pricing of the album, Hua Ming began to ask Lao Zhao about the production cost of the album.

The production cost of an album was less than 3 yuan, and Hua Ming couldn't help but exclaim.

"In fact, if the amount is large, this cost can be reduced, probably to about 2 yuan. If you don't pursue the quality of the disc, you can get it for more than 1 yuan. Lao Zhao added.

"How is that possible?"

"How impossible! If you think about it, the price of a pirated CD is only 5 to 10 yuan, and the wholesale price is only 2 to 3 yuan. ”

Huaming thinks about it, if it is just production, it should indeed not be too costly.

"Then why are the albums of those artists still selling so high?" Hua Ming asked puzzled.

This is indeed what Hua Ming is puzzled about. For example, Cai Xinyan's album, the genuine price of a CD is about 50 yuan. This is still in the case of the market downturn in recent years, if a few years ago, the price of a genuine CD of a big-name singer was as high as seventy or eighty yuan or even hundreds.

"Other costs are high, such as the copyright fee, recording fee, post-production fee, distribution cost, tax and so on, which add up to a high price. These costs add up to several million, and if the issuance is small, the cost cannot be amortized, and many companies may lose money. You are different, most of the costs of copyright fees, recording fees, and post-production fees have been saved now, and the natural cost will not be high. Lao Zhao explained.

I see! Hua Ming asked again: "Then how much do you suggest this kind of album should be sold for?" ”

"At least about 30 yuan! If it is lower, it will really sell for a pirated price. Besides, if you really sell it too cheaply, it will cause criticism from your peers. If your pricing standard is too low, how will other artists release albums in the future! Lao Zhao gave his own advice.

Hua Ming thinks about it. The album he made himself, because he did it himself, saved most of the cost, and it can indeed be sold low, but in that case, it will be difficult for other singers to release albums in the future, which will make fans feel that the cost of an album is really not high.

"Then set it at 28 yuan!" Hua Ming finally made a decision, he felt that most students should still be able to afford this price.

The matter of the album was finalized, and the production and distribution were handed over to Lao Zhao, who is an absolute expert in this regard.

In the next few days, Hua Ming devoted his energy to the overall planning of the program "Good Chinese Songs". This is also a very critical part of his big dream plan, and he must pay attention to it and be cautious.

For the show "Good Chinese Songs", what he is pursuing is not just a variety show, what he wants is a complete original music support system.

The so-called original music support system means that Huaming wants to support and drive the entire original music through such a program, and encourage and attract more people to join in the creation of original music.

Therefore, the core of this plan is that original musicians must be given sufficient incentives.

However, in order to ensure that the plan can be carried out for a long time, it is necessary to ensure that the entire plan can produce good economic benefits, so as to form a virtuous circle.

In fact, it is still difficult to take into account these two points. It's just that Hua Ming is not in a hurry, he already has a vague idea in his heart, as long as he takes some time to concretize this idea, it should be feasible.

Huaming's first consideration was the incentive mechanism for original music creators.

Hua Ming is deeply aware of the suffering of original music creators.

For many original music creators who are not famous, their biggest difficulty is not that their works cannot be sold at a good price, but that even if they have a good work, there is no good channel to sell it.

Hua Ming in his previous life, when he first drifted north to the capital, he was in such a state. Even if he writes a satisfactory work by himself, if he wants to launch it, there is no way at all, he can only promote it door-to-door, and he is often left out in the cold.

This is a problem that Huaming must solve.

But fortunately, Hua Ming felt that he was qualified to solve this problem.

First of all, now that he has gone out in the industry, there are too many people who want to write songs for him. Then, his own fame can be fully utilized.

Secondly, he now has a good online platform, Huayu.com, and, due to the launch of Weibo, it has gathered many insiders.

Therefore, if you launch an original music trading section on China Entertainment Network, and at the same time drive it yourself, it should be able to provide a good channel for original musicians to promote their works.

The second problem is that original musicians must be given a reasonable remuneration mechanism.

According to the current situation in the circle, the unfamous works of an unknown musician cannot be sold at a good price. A song can often be sold for three or five thousand yuan, which is already very good, and some even cost hundreds of yuan for cabbage.

What's even more excessive is that many companies bully musicians who are not famous, and sign contracts with musicians to completely buy out the copyright at a fixed price, and even buy the right of authorship. In this way, if a song becomes popular, its subsequent income has nothing to do with the original creator.

Just ask, how can such a trading system give original musicians creative passion?

Therefore, a healthy, reasonable and standardized trading mechanism must be established for the original music trading on China Entertainment Network.

In addition, the original music support fund set up by Huaming before can also be launched, and certain rules can be used to give certain monetary rewards to original musicians!

The most important link in the entire "Chinese Good Songs" plan, Hua Ming finally sorted out his thinking.

(To be continued.) )