Chapter 38: The King of the Internet
For Mo Zhanshan and Wang Yueru, Li Chen was extremely satisfied. Pen "Fun" Pavilion www.biquge.info
The two of them are different from Li Zhongqun or Sissi, one is a brain cyborg, and the other is a genius girl in the Rice universe, who also has the help of a brain intelligence.
As a pure natural person, it is not easy to find the right position for yourself in the shortest possible time, and through your excellent management ability and scientific research ability, you can obtain the recognition and appreciation of many technical personnel in charge of the group.
Due to Li Chen's inexplicable insistence, whether it is Sifang Electronics, Wuji Network, or Wuji Computer, these companies all pursue three principles when forming teams.
One is the 532 principle. That is, the composition of the company's team must meet: 50% of the employees are technical personnel, 30% of the employees are after-sales service personnel, and 20% of the employees are logistics administrative personnel and non-technical departments serving the technical team. To be recognized by such a large number of technical nerds, Li Chen believes that in addition to their professional knowledge, the two of them have also put a lot of effort into their daily lives.
The other is the FAB principle. That is, all technical personnel must form an after-sales service team with after-sales service personnel to conduct face-to-face communication with customers and maintain products. Li Chen even directly clarified the composition of this after-sales service team: 2 after-sales service experts, 2 technical research and development personnel, and 1 security personnel. According to Li Chen, only by often facing customers directly, can technicians link their research and development with customer needs, so that our products can meet customer needs to the greatest extent in the early stage of design.
The other is the no-maintenance principle. All products of Wuji Group are maintained free of charge for life, and if there is product damage or failure during the service life of the product due to non-human reasons. Wuji Group replaces the same type of brand new equipment free of charge. Wuji Technology's commitment to maintenance and no repair has made Wuji Technology's products quickly sought after by consumers.
According to Li Chen, in the Wuji system, the value of everyone's existence is to serve technological progress and customer satisfaction.
Regarding the question of why he didn't set up a sales team, Li Chen specially sent an email to everyone in the group. Wang Yueru still remembers a few of these sentences.
Wuji Technology represents the world's most advanced technology, the most humanized products, the most friendly interaction, and the most sincere and intimate service.
We don't need door-to-door sales, because our technology crushes all our opponents;
We don't need to study the marketing strategies of our competitors, because our technology crushes all our competitors;
We just need to concentrate on 4 things well. The first is to maintain the leading technology, the second is to study new market opportunities, the third is to produce the most cost-effective products, and the fourth is to please the users who have become Wuji products.
Leave the problem of marketing to word-of-mouth and the Internet.
Therefore, Sifang Electronics has not had a full-time sales salesman. Want to buy a server? You can log in to the Sifang electronic website, there is a detailed order page on it, if you know the technology, you can completely follow the menu, one item to customize the server that suits you. If you don't know how to do it, you can do it through online customer service or phone customer service, and under their guidance, you can assist you in completing your order.
After the operation is completed, Sifang Electronics will have a special service team with the purchase list you said to communicate with you about your needs, verify whether the order can meet the needs, and then sign the agreement, and install and train for you, and regularly participate in maintenance.
Sifang Electronics, all products can be customized, Sifang Electronics promises, you buy products, its 100% function is what you need, absolutely not in order to provide price and blindly carry the functions or components that customers do not need.
As a result, the most advanced technology, personalized customization, and the reputation of wholehearted consideration for customers have made enterprises, schools, scientific research institutions, governments, and social organizations in the world that need various servers and networks to negotiate with Sifang Electronics and quickly place orders.
In particular, at the beginning, on the grounds of national security, Sifang Electronics was refused to enter the United States market. However, after secretly cracking to no avail and repeatedly verifying that Huaguo did not set up any backdoor, 3 months after the release of Sifang products, it was finally announced that Sifang Electronics could enter the non-sensitive department. For Huaxin, Sifang Electronics is continuing to negotiate with Intel. Sifang Electronics has the most advanced wafer production technology and 45nm dual-core CPU technology, facing most of the patents of Intel's CPU basic instruction set and has a most vaguely formed ecosystem. With the release of Sifang servers and other hardware, Gradually, Sifang has gained the upper hand in the negotiations, and has also formed a new computer software and hardware ecosystem with Sifang Electronics as the core and has faintly begun to gain the upper hand in the confrontation with Intel.
As a result, from zero to 20% of the global market share, Sifang Electronics only took one year, which is still limited by Sifang Electronics' production capacity. When the new production plant is put into operation, Wang Yueru is confident that the market share will increase to more than 30%. Thinking that the second phase of Sifang Electronics Factory in Shenzhen is about to be put into operation, Wang Yueru is full of confidence.
In the end, Sifang Electronics Factory did not choose to settle in Guizhou Province, but came to Shenzhen. Because after inspection and negotiation, even Governor Wu had to admit that Guizhou Province did not have enough skilled workers who could meet the needs of Sifang's electronic production line.
Fortunately, Taiji Group soon invested in the establishment of Taiji Daily Chemical, which brought new economic growth points to Guizhou Province, so that Governor Wu was very grateful to Li Chen, and he didn't even care about his daughter living in Li Chen's house.
Seeing the three of them coming in, Li Chen immediately greeted them and invited the three of them to sit down in a small conference room next to the chairman's office. Mo Zhanshan looked at the young and somewhat excessive chairman with some admiration. He graduated from the Massachusetts Institute of Technology, and he is also a big player in the field of computer software and security protection in the United States, but in terms of technology, he was thrown away by the young chairman in front of him. He knew that compared to Wang Yueru and Li Zhongqun, he had the lowest status. After all, a family housekeeper who used to be the chairman of the board of directors is deeply trusted by the chairman; The other is the chairman's teacher, who is also respected by the chairman. And he was the only one hired from overseas through international headhunting, so after taking a seat, Mo Zhanshan thought that he was the first to speak in line with his identity.
Li Chen stretched out his hand and waved, signaling Mo Zhanshan not to speak in a hurry. Li Zhongqun immediately spread out the notebook in his hand and picked up the pen to prepare to record. Seeing the actions of the president of the parent company, Wang Yueru and Mo Zhanshan understood that the chairman was going to speak first.
"I invite you to come up today, mainly to explain a few more words."
"I'm going to give myself a vacation, maybe half a year or a year. The day-to-day affairs of the group are fully responsible for Mr. Li, which is his responsibility. Li Chen looked at Li Zhongqun, Li Zhongqun nodded, signaling that he understood.
"Although I have communicated with you many times, I have not been very clear about the goal of Wuji Technology, and now the work of Wuji Group has taken the first step, so I would like to talk to you about our strategic development direction at this time." Li Chen looked at Wang Yueru and Mo Zhanshan, and said softly.
"The three subsidiaries of Wuji Technology Group have all taken a solid first step. I hope that you will keep in mind the 8 words of "Wuji products, the world's best", which is also my request for all the enterprises I control. All the work goals must be carried out around this 'superb'. ”
"Sifang Electronics, specializing in hardware; Infinite network, layout network and system. These are the two most important hands of Wuji Technology in the field of Internet and computer. The corporate development vision of Wuji Technology is very simple: Wuji Technology wants to be the king of the Internet. ”
After Wang Yueru and Mo Zhanshan heard Li Chen's vision, their scalps suddenly tingled. The king of the Internet, it's exciting to think about, but isn't it too arrogant?
Li Zhongqun looked at the two of them and added next to him: "We have the strength to be the king, with the group's current technology, we are ahead of the world for nearly 10 years, and our current technical reserves are enough to lead the world for 20 years or even higher." Therefore, being the king of the Internet is not a dream, but our real goal, and what we need to do is: increase technical reserves, improve the supply chain, discover market demand, and do a good job in customer service. ”
"Yes, technology is our strength, and how to transform technical strength into real competitiveness is the goal of the three executives to work hard in the future. The group company currently has nearly 10 billion US dollars in cash reserves, and I plan to invest all of it this year in the construction of the supply chain and the improvement of the customer shopping experience. Next, President Li is invited to give a detailed introduction to the next step of the plan, and Mr. Wang and Mr. Mo can raise any questions at any time. After speaking, Li Chen gestured to Li Zhongqun.
Li Zhongqun immediately nodded, turned on the projector in the conference room and connected it to the laptop in his hand.
"First of all, Quad Electronics. At present, the main problem restricting the development of Sifang Electronics is the lack of production capacity. The second phase of the project in Shenzhen is expected to be put into operation around August 10, but according to the current growth rate of Sifang series products, there is a huge supply gap for all our product lines. ”
"The current solution is to focus on improving the supply chain, in addition to accelerating our own core hardware production capacity, and contacting outsourcing factories to solve the problem of supply shortage. In March 94, the chairman of the board of directors in the name of Taiji Group in Huaguo Shanghai, Northeast Dache City, Northwest Xijing City, Hute City have established electronic processing factories, at present, these factories, each has nearly 100,000 skilled workers. It can fully support the supply of Sifang Electronics' core products. Therefore, Sifang Electronics needs to contact Taiji Group to distribute the current orders and hand them over to Taiji Group for production. In order to accelerate the development of Sifang Electronics, our goal is to occupy more than 50% of the global market for servers, routers, and personal computers in 96 years. Among them, the production of Huaxin is particularly critical. ”
Speaking of this, Li Zhongqun looked at Wang Yueru, and Wang Yueru lowered her head in shame.
At the beginning of Sifang Electronics, in order to get more shares of Sifang Electronics, Wang Yueru tried her best to reduce the investment quota of Sifang Electronics under the instruction of the Ministry of Commerce of Huaguo. In particular, Wang Yueru voted against the plan to set up a global production plant, and in the end, Huaguo obtained a 20% stake by providing the land needed for the factory plus a cash investment of 1 billion yuan.
When Sifang electronic products began to be in short supply, Li Zhongqun deliberately found her and asked Sifang Electronics to increase investment in production plants, but because of the fear that Wuji Technology would dilute the national shares by increasing capital, Wang Yueru and the Ministry of Commerce rejected Li Zhongqun's proposal to build factories in many places across the country at the same time, and only based on the current surplus of Sifang, put forward a proposal to build the second phase of the Shenzhen factory in advance, and persuaded the head of state to ask the head of state to call Li Chen.
Li Chen didn't say anything at that time, just smiled. Who knew that the supply of Sitong Electronics was less than a year, and it had become a major problem restricting the development of Sitong Electronics, Wang Yueru always remembered his insistence at that time, and was always embarrassed to see Li Chen and Li Zhongqun.
After hearing that Li Chen had laid the groundwork in advance and solved his most troublesome problem, Wang Yueru was grateful to himself as a student and leader, and secretly decided to contact Li Quanshan, the president of Taiji Group, after the meeting, as long as the foundry fee was not too excessive, all the production capacity of Taiji Group would be used. Thinking that her goal is 30%, but the group's goal is more than 50%, Wang Yueru can't help but reflect on her vision.
"Of course, some accessories with relatively low technical content, such as chassis, keyboards, etc., hope that Mr. Wang will feedback to the Ministry of Commerce, and Sifang Electronics will issue bids to all enterprises in the country. As long as it is an enterprise that can meet the quality control standards of Sifang Electronics, and the environmental protection control meets the requirements of Sifang Electronics, enterprises can participate in the bidding. Sifang Electronics can give enough profits, but it must ensure that the products can pass the quality inspection of Sifang Electronics. ”
Li Zhongqun's voice changed and threw out a big pie, believing that the Ministry of Commerce was very interested in this part of the production order. Li Zhongqun knows that many factories in the old industrial base have been shut down for several years, and he believes that these low-tech parts can solve the survival problem of some factories.
"Chairman and president, please rest assured, I will not make the same mistake again." Wang Yueru immediately stood up and said seriously.
"Mr. Wang, please be seated. The reason why I didn't use the right of chairman at the beginning is just that I hope you can understand that Sifang Electronics should be a global company, and our main battlefield is not domestic, but global. Li Chen hurriedly motioned for Wang Yueru to sit down, after all, she used to be his teacher.
"About Wuji Network Technology. In August, there will be some large enterprises from European countries coming to China one after another, hoping to carry out in-depth cooperation with Wuji Network Technology, Mr. Mo has made overall arrangements, and I will not say much about this aspect. Li Zhongqun nodded to Li Chen, Li Chen naturally knew that it was Arnold who made the ghost, but it was okay, his own company used the software developed by his own company, which was more conducive to future management. He nodded and agreed.
"At present, the progress of Wuji Network Technology is not going smoothly is network security protection and the sales of Wuji antivirus software and network shield software. Due to political factors, it is difficult to expand overseas business. Therefore, the chairman's request is to stabilize the domestic business and temporarily give up overseas. Lee Jong-chund began to demonstrate the work plan of the Infinite Network.
"Give up, why? Chairman and President, we are confident that we will open up overseas markets as soon as possible. When Mo Zhanshan heard Li Zhongqun's request, he was shocked and hurriedly stood up to express his opinion.
"Well, it's just a temporary abandonment, and let's listen to President Li's arrangement." Li Chen did not show his displeasure in reacting to Mo Zhan's appreciation, as the president of an enterprise, if Mo Zhanshan did not even have the courage to raise objections to this, Li Chen would be truly disappointed.
"We gave up on the promotion of protection software because the awareness of security on the Internet is not high, and only when everyone understands the importance of security is the opportunity for infinite protection. As long as China can resist the security risks of the Internet again and again, and we don't need to promote it, other countries will come to seek cooperation, you can rest assured. ”
Li Zhongqun also opened his mouth to comfort Mo Zhanshan, and continued to introduce it.
"The main task of Wuji Network Technology in the next step is to complete the procurement network with B2B2C as the core of the business, we have registered a protected international domain name registration around Caigou, Buy and Purchase, C2C and B2C business as the core of the cat mall, and also around the online shoppingmall, onecmore, mall, mall, cat, maomi, mao for the protection of international domain name registration, Another important project is the launch of 'once' yidu search. For these four projects, the group headquarters has prepared 1.5 billion US dollars for promotion expenses, and the chairman requested that it be launched simultaneously globally on September 9. If the budget is not enough, you can apply for an increase. The next step is to confirm the final domain name as soon as possible, and further strengthen the domain name protection. Mr. Mo and I suggested using and as the generic domain names for the two websites, Purchaser and E-Shopping, respectively. ”
"Yes, it's simple and easy to remember. You have to think about the Chinese name again, there are many Chinese pinyin homophonies, and you must do a good job in domain name protection. Li Chen nodded, thanking the earth for the rise of the network, the first generation of the network in the history of Rice, in the middle and late stages, if you want to open a website, you either buy a domain name that has been registered by others at a high price, or you want to think of a domain name composed of more than n words that are cold and extreme, it is said that all those who use the second method have failed.
"The most important thing in online shopping is security, credit and speed. The credit evaluation system of the procurement network and the transaction payment system of the cat mall are the main focus of work in the future, which is why the promotion of overseas security protection software should be suspended. UBS will provide credit guarantee and account management support for international transactions on the purchasing network and the cat mall, which needs to be paid attention to on an ongoing basis. In addition, the international freight of the procurement network must be solved within 3~5 years, and various methods can be adopted to establish a logistics network around the world. Our goal for the future is to be reached 24 hours a day. ”
"In addition, I want to emphasize that the authenticity of the product, I don't want the future procurement network and cat mall to become a concentration of counterfeit and shoddy products, so that consumers spend money and get angry." Li Chen suddenly interjected at this time.
"Okay, Chairman." Mo Zhanshan has been shocked by the group's generosity. With an investment of 1.5 billion US dollars in promotion alone, the chairman of the board of directors really aimed at the global market from the very beginning.
"According to the chairman's request, we also need to launch an online social communication software, and the chairman suggested using the phrase Allyou to consider the naming of the software. Personally, I prefer ICU, which can be understood as 'Icallyou', 'IseeYou', 'IseekYou', etc., and it is also more in line with the habits of China. After the collective information meeting, I will send it to Mr. Mo. Please set up a company under Wuji Network Technology to specialize in operating this software. The registered capital is 50 million Chinese dollars, the office is located on the 22nd floor of Wuji Building, and the server is purchased from Sifang Electronics. ”
Mo Zhanshan and Wang Yueru nodded their heads to show that they understood.
"Wuji Electronic Technology Co., Ltd. will prepare to hold a global press conference on September 9, and launch Wuji mobile phone W1 to the world through the procurement network and online shopping mall. It is divided into two models: clamshell and straight plate, each with 4 colors: black, white, red and gold. According to 5999 Chinese dollars, each country will adjust the exchange rate of 999 yuan according to the rice version, and float up and down 20% according to the country. ”
"Wuji Electronics has passed the production plant of Taiji Group, reserved 20 million mobile phones, and now can produce 500,000 units per day, with the improvement of worker proficiency and the reduction of defective rate, the output is rising steadily, and when it is officially launched, it can reserve at least about 55 million units."
"According to Mr. Li's instructions, we have invested heavily in the provincial capital, vice provincial capital, and bustling business districts of coastal open cities across the country to purchase nearly 100 commercial buildings for the opening of Wuji electronic experience stores, which have been renovated according to the standard of 1,500 square meters of experience area, 500 square meters of after-sales service area and 1,000 square meters of storage space, and Wuji electronic experience stores in major cities around the world have been renovated, which will be opened to the public at the press conference."
"These experience stores will also serve as logistics centers in various countries, and we need to realize the mode of online ordering, offline pick-up and online ordering, and delivery in the local country, and please further review the preparation of the procurement network and the cat mall." Lee Jong-chu deliberately emphasized.
"I have completed the inspection of each module on the line in the past few days, from the factory to the store to the website of all the system interfaces, payment systems, logistics express systems, security systems have all completed the final commissioning, trial operation and stress testing have also been completed, but we need to purchase 10 sets of servers from Sifang Electronics again as a backup." Mo Zhanshan said as he looked at Wang Yueru.
"There is no problem, Sifang Electronics will fully support the brother company. However, I hope that Sifang computers can also enter experience stores and online sales channels. Wang Yueru is also very cheerful, but the natural shrewdness of a woman makes her realize that this is an opportunity to further open up the market, especially after receiving the support of Taiji Group's foundry.
"Yes. The online order system of the official website of Sitong Electronics can be transplanted to the cat mall, and the procurement of accessories and accessories of Sitong Electronics can also be purchased through the procurement network, and I can give Sifang Electronics the greatest support in the homepage advertising of the two major websites. ”
Mo Zhanshan readily agreed, although the group did not know from what channel to sign the flagship store of the cat mall with clothing, sports, medicine, electronics, luxury goods and even the brands of cars of several major automobile companies in European countries, so that the cat mall has become a concentration of European brands from the first launch.
Mo Zhanshan still used this information to attract many brands and manufacturers' flagship stores in the United States, Southeast Asia and China. Coupled with the group's nearly $1.5 billion in promotion expenses, he had the information to hit the cat mall on September 9.
Looking at the good interaction between the three of his subordinates, Li Chen was also very happy.
He did not give Wang Yueru and Mo Zhanshan shares, but just adopted a high salary model, and in terms of the annual salary of the two of them, Li Chen did not hesitate to directly offer a basic annual salary of 5 million Chinese dollars plus a 1% year-end dividend, and Li Zhongqun of course also gave an annual salary of 10 million Chinese dollars and a year-end dividend of 2%. As for shares, the nobles of the Rice Empire do not have the habit of giving shares to their subordinates, and sometimes, they would rather give their subordinates 10% of the right to dividends than give them 1% of the equity, when it comes to the issue of control, the nobles of the Rice Empire are very stingy.
With such a salary, Wang Yueru has already faced the impact of countless people. Because among the three major executives, Mo Zhanshan is better, he belongs to the employees of Wuji Group, and Li Zhongquan is the former Li Chen's personal butler, outsiders can't say anything, but Wang Yueru belongs to the state after all, this salary has caused an uproar in the whole country, and all kinds of ill-intentioned people have tested the pressure on the Ministry of Commerce through various channels, not recognizing Wang Yueru's high salary, thinking that Li Chen is the output of interests in a different direction.
Wang Yueru couldn't bear all kinds of pressure from the outside world, and even approached Li Chen and asked for a salary cut. Later, Li Chen advised her to resign from all public office. And when communicating with the head of state and others at a certain time, he directly said that whoever has the ability to get a high salary can resign from public office to interview with Wuji Company, once he passes, Li Chen will still give a high salary. This is the only way to suppress the discussion in society.
Li Chen stood up and applauded the three of them, "Okay, I'm very satisfied with my recent work." I hope that the three of them will continue to work hard. After Mr. Li, I decided to withdraw 200 million Chinese dollars from my personal income this year and issue a special bonus to all employees of the group in recognition of the hard work of all employees. ”
After Li Chen finished speaking, Wang Yueru and Mo Zhanshan's hearts jumped, and they quickly stood up, and Li Zhongqun also stood up, and the three of them expressed their gratitude to Li Chen on behalf of all employees.
200 million Chinese dollars corresponds to less than 20,000 employees of the group, and the average person shares a bonus of 10,000 yuan.
Li Chen smiled and signaled the three of them to be quiet, paused, and then emphasized.
"Our strategy is very clear, which is 'Smart Earth'. Science and technology change the world, science and technology change life, science and technology are people-oriented. We want to provide the people of the world with the highest technology content, the best user experience, and the most thoughtful service products, and ultimately achieve the goal of intelligent life. Let's become the king of the world in this Internet tide. ”