Chapter 37: A Unique Way of Publicity (Asking for Rewards)

After the cooperation negotiation of manufacturing, Qin Yu went to Qualcomm Semiconductor Co., Ltd. and Sony non-stop, and finally wholesaled 2000 Qualcomm CPU520 models at a price of 400 and 2000 pairs of front and rear Sony cameras at a price of 15 yuan. Pen ~ fun ~ pavilion www.biquge.info

Coupled with the cost of Hongjin Electronics Manufacturing Co., Ltd. 170 plus the price of labor fees, Qin Yu's mobile phone is expected to cost nearly 600.

2000 mobile phones are nearly 1.2 million, this still does not include the money Qin Yu needs to advertise and adopt some sales methods, the preliminary estimate of the price of 1500, a mobile phone Qin Yu can earn a profit of about 800 There should be no problem, as for whether it is left or right, it depends on the sales method of Qin Yu's team.

After wholesale to the parts needed for mobile phone manufacturing, Qin Yu first asked Hongjin Electronics Manufacturing Co., Ltd. to make 100 copies for himself, and he had to bring the samples back for the final test before selling.

So Qin Yu stayed in Shanghai for two more days, and finally took a big duffel bag with 100 finished mobile phones.

Room 301, Building 1, Pearl Garden Community, Shou County.

Qin Yu put the 100 finished mobile phones he brought back on the table, and said: "Here are 100 finished mobile phones, 80 for men, and 20 for women. ”

Everyone nodded, and then Deng Chuyin took a document and handed it to Qin Yu: "The business license for the company's registration has been approved, and the company's related business can be officially launched." ”

Qin Yu nodded: "At present, I need you to work out a sales plan and brand promotion plan for me as soon as possible, and the patented technology of our operation technology and design is also under review, and I need you to improve all the follow-up work during this time." ”

After explaining the matter, Qin Yu went to find Meng Rui again, and he didn't know how the things he explained to Meng Rui last time were completed.

Regarding the customer feedback of the operating system, Qin Yu deliberately made a satisfactory survey sheet, and asked Meng Rui to sell mobile phones at the same time, and also give the list to customers to do a survey.

After recovering the investigation list from Meng Rui and them, Qin Yu studied it carefully, and among the 100 people, about 80 people cooperated with the investigation report and gave feedback.

Among these 80 people, 70 people said that the system was smooth and easy to use, while 10 people said that the operating system was easier to use than the previous mobile phone operating system.

Qin Yu said that he was very satisfied with this takeover, and he was still worried about whether his system would not be accepted by the public, but now it seems that he is too worried.

Things were going on in an orderly manner in the plans of Qin Yu and the others, time passed quickly, and two months passed in the blink of an eye.

Within the past two months, the relevant patent authorization procedures have also been formalized, and Dai Xiang, Deng Chuyin and others have also done a good job of the company's official website.

The 2,000 mobile phones ordered by Hongjin Electronics Manufacturing Company have also been completed, and all the after-sales services for mobile phones have been prepared.

And today, Qin Yu officially launched the publicity and sales plan of the mobile phone, and as for the publicity method, Qin Yu and they found another way.

Mobile phone brands such as Apple, Xiaomi, Huawei, etc., which are currently in a big state in the market, have their own unique publicity channels, and their official websites, online forums and mobile phone press conferences will attract the attention of many people.

But Qin Yu and they can't do it, the company has just been established, there is no fame, there is no guarantee, what can they do to compete with others for fame? Will there be a journalist at the development conference? Will there be an audience to see it? The answer is no.

Therefore, the best way to promote your brand is through other people's hands.

So, at Qin Yu's request, Wu Nan and Xu Hao took their company's mobile phones to contact some moderately popular anchors on the five major live broadcast platforms of Douyu TV, Huya TV, Panda TV, National TV and Dragon Ball TV.

The requirements for these anchors are very simple, as long as they hold the mobile phone that they gave them for free during the live broadcast, and then simply show the appearance and configuration information of the mobile phone in front of the camera every once in a while.

In today's booming anchor industry, it is a good way to make a name for yourself through the live broadcast platform, and the speed at which the audience on the live broadcast platform spreads information is also amazing.

A long time ago, Qin Yu could always see on the headlines of major news: "A certain fish TV anchor forgot to turn off the camera when he changed his clothes." "A so-and-so TV live broadcast the creation of a person."

The live broadcast platform is also regarded by major news media companies as the latest channel for discovering news, and the anchors above the middle on each platform selected by Qin Yu are both men and women.

But there is one thing in common, they will accept external ads, and the price will not be too high, like the big anchors of each platform will not, and even if there is, their own agents will open their mouths.

Five live broadcast platforms, a total of 20 anchors, in the case of pre-negotiation, in the next week, no matter what form of live content they do, but they must every once in a while, to promote their own brand mobile phones.

As long as the propaganda method does not violate the law and does not break the law, and the remuneration for each person is 5,000 yuan.

So Betta on TV

"Hello everyone, I'm your anchor Nuan Nuan, have you missed me for so long?" In a live broadcast room, a sweet-looking girl is greeting the camera.

"Now I'm going to sing a song to everyone! What song to sing? So, this sweet-looking girl pretended to be very careless and took out her mobile phone to face the camera and select songs in the mobile phone.

The excellent appearance and the totem of the Vermilion Bird Phoenix on the back cover attracted the titanium alloy dog eyes of countless audiences.

"Girl, where did you buy that phone case?"

"Anchor, your mobile phone looks like a bunker, kneel and beg for a link"

"Anchor, are you advertising? Well, success appealed to me. ”

………..

Countless viewers' curious voices sounded in the live broadcast room, and the girl saw the barrage full of screens, and then smiled sweetly: "You are talking about this mobile phone!" Then the girl put the mobile phone screen at the camera and kept fiddling: "This is the mobile phone I just bought from the official website of Huayu not long ago, it is very good to use, mobile phone lovers can go to the official website of Huayu to take a look." ”

Panda TV

A male anchor who attracts popularity with nothing to do is even more direct.

"Brothers, sisters, do you see this phone in my hand? The latest R&D version of Huayu company, yes, you read that right, our Huaxia totem is the logo, and there is a DG system independently developed by them, which is easy to use, absolutely yes, anyway, I am a DG fan, Mo Mo Da! ”

"Is it so amazing?"

"When will we Huaxia people have the ability to independently develop mobile phone systems? It won't be like a certain rice or a certain tribe selling dog meat with a sheep's head! ”

However, the unique operating system naturally attracted the attention of some people, especially coincidentally, this group of people happened to be after the group that bought the second-hand mobile phones equipped with the DG system sold by Qin Yu before.