Chapter 60 Samsung's Marketing Plan (Ask for Collection, Ask for Reward!) )
(It is to support domestic production and boycott foreign products, Qin Yu wants to dominate the whole technology industry, the fan list is ready to move, brothers, are you ready to reward?) )
"You rice bucket, everything is a good thing you made. Pen @ fun @ pavilion wWw. biqUgE。 info”
At the headquarters of South Korea's Samsung Group, Kim Zhenwu was scolding the young man in front of him.
"Dad, can I be blamed for this? It's just a small mobile phone company, as for you so much? Jin Zhenyu said dissatisfied.
He is the only son of the chairman of Samsung Group, just because he said two words casually when he went to Huaxia last time he was interviewed by reporters, as for the bloody dog who scolded himself?
"You waste who only knows how to enjoy all day long, look at how much we have suffered in the Huaxia market because of your words." Jin Zhenwu roared: "Our plans have all been disrupted by you, small company? Can a small company develop its own system? This must be a plan to arrive at South Korea secretly adopted by the Chinese government. ”
Jin Zhenwu looked at his gorgeous son in front of him, and he didn't get angry, they were all young people, why was there such a big gap? The boss of Huayu Technology is also in his 20s, and he has repeatedly made his Samsung Group deflated, and then look at his son, in addition to spending money to pick up girls, there is one other straw bale.
"You're giving me peace of mind to stay at home these days, and I'm not allowed to go anywhere, do you hear clearly?" Jin Zhenwu roared.
"Cut, got it." Kim Jin-woo walked out of the office with an unhappy face.
"Huayu Technology? Qin Yu, I want to see how capable you are? Jin Zhenyu's face was gloomy, and he immediately took out his mobile phone and sent a text message: "Book me a plane ticket, I want to go to Huaxia." ”
……………………………..
The next day
"The Samsung Note7 will start pre-sale at 9 a.m., and customers are welcome to buy online!"
As soon as the news on Samsung's official website was released, reporters from major online media began to move again, and various news headlines were endless.
"In the face of yesterday's counterattack by Huayu Technology, Samsung's mobile phone is still announced to be listed today, is it a desperate fight or a hole card?"
"Is the price of Samsung Note7 lowered? Are the Chinese people strongly resisting this time? Let's wait and see! ”
…………….
Under various news headlines, there are countless netizens commenting:
"Samsung Group still dares to sell new mobile phones? Do you really treat us Chinese people as wronged, or what? ”
"I bet the price of the Samsung Note7 will definitely go down? I block ten pieces, who dares to take it? ”
"Coercion, I bet that 100 Samsung will lower the price, will it come?"
"Those who bet with you are all fools, the price is not cheap, who are they selling to?"
"I don't know, I don't buy it anyway, I decided, now I start boycotting Korean products, of course the girl doesn't boycott."
"On the top floor!"
……………..
Netizens and the media were talking, and Qin Yu was also sitting in front of the computer with great interest and watching the excitement.
Time passed little by little, and finally it was nine o'clock.
Huayu Technology sticks inside!
"Brothers, it's nine o'clock, guess how many fools will buy a Samsung Note7?"
"I just looked, the note7 price dropped to 3000."
"Still 3000? If it's 1000, I guess I'll consider it. ”
"What? Do you still want to support Korean products? The brothers dragged them out and beat them to death. ”
"I was wrong, kneel and beg for forgiveness."
And inside the Samsung post bar, it is also a dead piece.
"Did anyone buy a note7?"
"I didn't buy it, the price has been lowered, I guess it's a weak heart."
"I didn't either, but I got my hands on a Chinese phone."
"I also started, looking at the Huayu post bar, a group of people are showing their functions there, and I feel itchy."
…………………..
In the sales department of Samsung Group, the staff is counting the sales of note7 at this time.
"Director, it's been an hour now, and the online booking of note7 is less than 1w."
"Supervisor, not only that, but some netizens left messages under the forum on our Samsung official website, scolding us Samsung Group,"
The sales supervisor sweated profusely: "I have blocked all those swearing numbers, is there any movement in the post bar?" ”
The staff replied: "It's all about how many people will buy, and most of them are watching the excitement." ”
"I would like to announce that users who purchase Note7 now will have the opportunity to get a 7-day tour of South Korea, all at the expense of the company."
"Director, do you want to set a high point for the probability of winning?" Someone asked.
"You are stupid, the above sent down so much planning funds, is there a high probability that we have to pay for it ourselves? The probability is set to 0.01% for me."
Only 1 out of 10,000 people will get the opportunity to go to South Korea for a free seven-day trip, and I have to say that Samsung Group is really generous.
Of course, Samsung officials will not directly announce on the website that the probability of winning the award is only 0.01%, but it is very shameless to say that it is 10%.
However, not to mention that such planning and marketing still have a certain effect, Samsung fans, who were still hesitant, bought it out of their pockets under the stimulation of the reward.
It's just that the number is still not very large, and there are very few people who win the lottery.
At one o'clock in the afternoon, the staff reported to the supervisor again: "At present, more than 2w units have only been sold, and many netizens have commented that we have deceived consumers, and there is no one who has won the lottery."
"You're pigs, won't you look for comments from the water army?" The Director yelled.
"But our money?"
"Hurry up and find me a water army, and increase the probability, the above has allocated 200w down, and all negative comments have been blocked for me."
"Yes."
…………………….
So under the effect of money, the water army began to exert its strength.
"Note7 is pretty good."
"Hahaha, I've qualified for a free seven-day tour of Korea."
"Really, alas, I also got it."
"I'm so lucky to be there? My friend and I bought one and didn't get it. ”
"Character problem, haha."
Samsung Tieba and the forum were occupied by a group of water army, and the wind of conversation changed, and it immediately became rave reviews.
These tricks can only deceive some customers who don't know the inside story, but they also increase their influence, after all, Samsung's reputation in China is still there.
Qin Yu, who always pays attention to the situation, smiled, took out his mobile phone and posted a message on Weibo.
In the era when the Internet is so developed, Qin Yu naturally has his own Weibo account, and Huayu Technology also has its own official serious account.
As for these successful counterattacks against Samsung, as soon as Qin Yu's Weibo account was created, the number of fans soared, and the number of fans has reached 20w.
Qin Yu posted on Weibo: "Sure enough, big companies are wealthy, and buying a mobile phone also comes with the qualification to travel, in this case, from now on, all users who buy Huayu mobile phones will have the opportunity to get a discount coupon of 200 yuan, who makes us a small company, earns less, and can only discount so much!" ”
As soon as Weibo was issued, it was forwarded and commented on by countless bloggers.
Although Qin Yu did not specify which company the big company was, everyone knew that it was going to Samsung, and Qin Yu had something to say.
The price of our Huayu mobile phone is only 1500, and we have given all consumers a great discount, because we can earn less, so we can get a little discount without losing money.
But you Samsung dare to be so preferential after the price cut, does that prove that your Samsung profits after the price cut are still very large? Wronging your customers?