Chapter 159: Living in the Moment

As the days passed, Xu Xiaoxian understood and knew why Xinxin agreed to her, and the news was still told to her by Niuniu. Pen ~ fun ~ pavilion www.biquge.info

The little girl is very clear about this sister's style, and she can't hide anything from her, and she debunks Xinxin's plan in front of everyone. At this time, the little girl's spirit is getting better and better, and she can't see that she is sick anymore, in Director Ma's words, she is a normal person now and doesn't need special care.

After these days of reminiscing, Xu Xiaoxian finally knew about the idol drama, "Living in the Moment", it is a concentration camp for handsome guys and beauties, the story is very simple, it is about young people in every industry in society, their understanding of life, and their attitude towards lifestyle.

The heroine of this idol drama, Zhang Jing, is an actor who looks very similar to Xinxin, and became popular with "Living in the Moment" and became a sought after object. The costumes worn in the TV series are even more fashion-leading.

If other TV series and movies, variety shows, actors, etc. make money, then this drama tells you what is the real money. Clothing, buildings, cars, cosmetics, stores, etc., all need to be implanted in advertising, and the cost is recovered before the shooting starts.

Business wizard Liu Zhi, he is a director and screenwriter, after walking out of the school gate to look for corresponding jobs, the real social pressure, he gave up his dream and started to struggle from an employee. Ten years of sharpening a sword, from scratch is inseparable from hard work, at this time he is a cosmetics agent, a net income of hundreds of thousands a year, and used the ten years to write the script "Living in the Moment".

The experience in society gave him a bold idea to make a purely commercial TV series, he has a lot of resources to use, and he also has some savings to squander, everything he has accumulated in the past ten years.

"Living in the Moment" was made by him, and the total investment was planned, only two million yuan, which was also his deposit, and it would not affect if it failed, and everything in the store would be taken care of by his wife. In order to maximize the benefits, he gave up the one-time advertising implantation fee, and used the dividends, so that he bears the danger alone, and many business friends are also willing to cooperate in this way, without spending a penny, they are very satisfied with this way.

He only needs to be good and cheap enough to choose an actor, and he is good-looking with good acting skills, it is very easy, many art schools have idlers, and there is no shortage of handsome men and beautiful women, and he doesn't even want to be paid for an opportunity.

In this way, it took more than a month to negotiate everything and get ready, the requirements were not high, the filming speed was very fast, the filming was completed in more than two months, and the forty episodes of the idol drama cost more than 2 million, and the main reason is that some dividends are used instead, otherwise it is simply not enough, and there are a lot of funds that exceed expectations.

Half a year later, it was officially broadcast, he sold it to a TV station at a very cheap price, and sold it to major websites at a very low price, and in the end he only kept the cost, he didn't lose money or make money, and he didn't plan to make money in it, his goal was to distribute dividends from product placement. Therefore, for the sake of publicity and broadcast effect, he sold everything cheaply.

In fact, he bet right, a TV series with a pile of advertisements, some interesting plots, attracted a lot of viewers, and it was difficult not to watch it, because the TV station and website videos were broadcast. The TV series has its highlights, otherwise the TV station would not have spent money to introduce it, and there are no such stupid people in the world.

The clothes worn by the actor Huang Tao are very cool, many people follow suit, and the car he drives is very good-looking, and many people buy it. The heroine Zhang Jing wears fashion, buy one to try, the cosmetics used are good, buy and use, the shoes are too beautiful, buy a pair to wear. The houses they use for parties, drinks, tables, chairs, sofas, etc., are not only implanted, but the actors are also responsible for selling, isn't this a naked temptation to the audience?

Where is the point of success? It's natural and not stiff, and there is not a single advertising word inserted before and after, and there are jokes.

After the last episode was played, the merchants and enterprises that joined in improved their performance a lot, their clothes were out of stock, and even one cosmetic product couldn't keep up with the order, and the beverage inventory was swept away.

Liu Zhi became famous, he made history, and his dividend income reached more than 3 billion a year, and some people calculated how many advertisements there were, and there were forty-six kinds of all walks of life. Some people tried to remove the advertisement, but they actually cut two-thirds of the plot, which means that this idol drama is an advertising drama, and without advertisements it is a garbage drama.

Myths and stories, proper myths and legends, how many people can do it? There are a lot of people who imitate it, and there are no tenths of him, only two or three make do, and others will lose as much as they invest.

Success is not simply talked, it takes people ten years to build, and they have the connections, the strength and the brains and luck.

Even if this kind of investment is thrown away in failure, Xu Xiaoxian will not hesitate to try, it is worth taking a risk, and besides, where is this considered a risk? It's almost zero effort to gamble on luck.

"Niuniu, take care of your injuries, I'll come to see you when I have time, and listen to grandpa." Xu Xiaoxian said with a smile in front of Niuniu's hospital bed.

Xu Gui's surgical wound was healed, and the discharge procedures were completed early in the morning, and the whole family went out to pick him up.

"Sister Xiaoxian, I will, Uncle Ma said that I am about to be discharged from the hospital, okay, I will go to your company to play with you and Sister Xinxin." Niu Niu said happily.

After negotiations, Xinxin dropped out of school and officially joined Xiaoxian Entertainment Company, and her parents really had no choice, so they tossed with her, out of sight and out of mind. The old man didn't say anything more, just asked Xu Xiaoxian to take care of it more, and gave up hope for this granddaughter.

"Well, then I'm leaving, goodbye Niuniu! Old man, let's go back, you pay attention to your body, there is a chance to see you, don't get up, let's go, goodbye! Xu Xiaoxian stopped the old man from sending him off.

"See you back, old man!"

There were only grandchildren left in the room, it was empty, but fortunately they couldn't stay here for long, and Niuniu could already get out of bed and move slowly.

……

The family left the hospital happily, no longer have to smell the smell of those potions, or the outside air is better, of course, it will be better if there is no pollution, PM2.5 exceeds the standard every day, and I don't know when it will be a head.

Everyone wanted to send Xu Gui to the bedroom to rest, but he didn't go, but sat on the sofa and played games with his granddaughter.

"Xiaoxian, the running man will start recording tomorrow, and Mr. Yu will call and say that you should prepare." Dong Yun approached Xu Xiaoxian and told him about the recent arrangements.

"Oh, I see, is the building ready? The focus of this issue is related to our company, so that everyone can raise their spirits and must not drop the chain. Xu Xiaoxian knew that the second episode she filmed was in her own company, which was also the result of negotiations, and even the game link would be added to "Looking for a Bride", where everyone communicated with each other and gave the audience a special program content. (To be continued.) )