Chapter 375: Chainsaw's Competitors

When Lei Juewen came to the United States, it was already the twenty-fourth, and there was only one week left before the release of Saw Horror. Pen ~ fun ~ pavilion www.biquge.info

Before Lei Juewen's arrival, Moss Elt had already carried out preliminary publicity on Chainsaw, in this era when the Internet has not yet risen, traditional paper media is the most important publicity channel, and the cost of Chainsaw is only hundreds of thousands of dollars, in the promotion of the film, it is naturally impossible to have too much overhead, after all, if the film fails, it will lose a lot.

For the publicity cost of Chainsaw Horror, Lei Juewen offered 3 million US dollars, in 80 years, 3 million US dollars is already a very high amount, and after 20 years, there is absolutely no problem in using it as 30 million US dollars. In the 21st century, the publicity cost is only $30 million, which is not much, but compared to a small-budget film, $30 million is already very high, which is much higher than the shooting cost.

In the 80s, even if it is one of the eight major Hollywood blockbusters, the publicity cost is only six or seven million US dollars, so the publicity cost of 3 million US dollars offered by Lei Juewen is not a small amount, not to mention letting the entire United States know about the Chainsaw movie, at least in a few big cities, it is not a problem for the people to know about Chainsaw Horror.

"Moss, when the film is released, how many will it be shown? Or rather, how many screens will there be? ”

Lei Juewen asked Moss Ayrt how many theaters a film has to be shown is very important. The more movie theaters are played, the higher the box office of the film will naturally be, and the higher the box office, the easier it will be to increase the number of screens later, and if there are not many, the number will be reduced.

Moss Ayrt replied: "BOSS, because the economic crisis has just passed, and this time is the off-season for movies, the number of screens allocated to Saw is 1,108, which is already a lot compared to the total number of 2,246 screens. Fortunately, Chainsaw Horror was released at this time, and there were no new films released at the Eight Majors, otherwise we would not have the capital to compete with the Eight Majors at all, and at most we would be able to allocate four or five hundred yuan. ”

"It's really bad, it's worthy of being the top eight in Hollywood."

Lei Juewen was so emotional when he heard this, he nodded and said: "1,100 screens is already a lot, when Chainsaw is released, will there be any films that will be our direct competitors?" ”

Moss Ayrt replied: "The films that are still being released are the four films "The Past of Stardust", "Blood and Tears of the Concentration Camp", "Seventy Years of Time Travel", and "The Elephant Man", of which the Once Upon a Time of Stardust and the Blood and Tears of the Concentration Camp were released in September, and now only a number of movie theaters are still playing, and there is no competitiveness; Going back 70 years was released on the 3rd of this month, and in the 20 days of release, the box office was more than 23 million US dollars, and now it has an income of more than 1 million US dollars per day, and the competitiveness is not very large; The Elephant Man is a film released on the 10th of this month, and in two weeks, it has accumulated more than 14.6 million US dollars at the box office, which is somewhat competitive, but the impact on Chainsaw is not big, and Elephant Man is a biographical film, and Chainsaw is not the same type of film. ”

"Next is the short-lived film released on the 29th, which is short-lived, and the entire crew does not have a big name, which is better than Chainsaw Horror, because it has not yet been released, it is not good to evaluate this film."

Lei Juewen listened and said: "Is the short-lived actor Arnold Schwarzenegger? ”

"Mr. Lei, you know?"

Moss Ayrt looked at Lei Juewen with some surprise, he also thought that Lei Juewen was on Hong Kong Island, and he definitely didn't know much about things here in the United States, and he didn't want Lei Juewen to know who the short-lived actor was, it seems that he is very concerned about the United States here and has specially learned about it.

"I know this person, but I don't know him."

Lei Juewen nodded, Arnold Schwarzenegger is not famous now, he was only a little famous in 82, and he only came to prominence after participating in Conan the Destroyer in 84, what really made him popular was the movie Terminator in the same year, and since then he has been out of control, and after entering the new millennium, he participated in the election in 03 and became the governor of California, staying for seven years. In the past seven years, his administration may not be successful, but as far as a star is concerned, he can become the governor of a state, and he has been re-elected for one term, which can already show his success.

"In addition to being short-lived, and then the release will be the witch on the seventh of next month, which is also a horror film, plus it will only be a week, if the box office of Saw Horror is not good in the first week, it will be blocked by the film, and the follow-up box office is worrying. However, if the box office of Chainsaw is happy in the first week, it will seriously affect the film The Witch, and Chainsaw will be able to win the audience's affection and loot the box office. ”

"The new film that will be released after that will be on the 14th of next month, there will be two films released at the same time, namely Raging Bull and Crazy Idol, these two films are two weeks away from the release of Chainsaw, if the box office of Chainsaw is average, both sides will not have an impact, if Saw is a big hit, these two films will also affect the box office of Saw in the third week."

Lei Juewen asked out loud: "Is the evil witch a film shot by the Eight Congresses?" ”

Moss Elt replied: "The Witch is not a film produced by the Big Eight, and the film has not yet been promoted, so it can be seen that the producers have not given much publicity for this film, at least not more than three million dollars." ”

Lei Juewen said: "If the publicity cost is not much, it is also a horror film, as long as the results of Chainsaw are good, I am not afraid that the evil witch will cause the film to Chainsaw." In the same way, if Saw Horror is too bad, no matter how bad the witch is, it is useless, and there is no way to increase the box office of Saw Horror. ”

Moss Eldt nodded in agreement, "That's right. ”

Lei Juewen said: "The promotion of the film will be handed over to you, you can do what you say, and I will cooperate with you." "This is the United States, how to publicize it more appropriately, Lei Juewen doesn't know, Moss Ayrt is relatively much better than him, there is no need for him to pretend to understand and conduct blind commands.

"Okay, BOSS!"

Moss Elter nodded in response.

Lei Juewen and Moss Ayrt ended the conversation, Moss Aert went to work on the promotion of the film, and he did not leave, he stayed in the company, and he would cooperate at any time if his words were needed.

In addition to Lei Juewen, Zhang Bingqian is also in the company, after all, she is also a member of the Chainsaw crew, if the film is promoted, she can also contribute, even if she is worse than a newcomer in the United States, after all, she is not an American, but an Asian.