Although the adjustment of the marketing department has not changed much, it is also a big adjustment for the company, so the three people who parachuted in this time are Zhang Dehua, general manager of the marketing and sales department, Qian Chao, general manager of the sales department, and Gao Peng, general manager of the marketing department, have attracted much attention, and the news about the three of them is also endless. Pen, fun, and www.biquge.info

It is said that the new general manager of the marketing and sales department, Zhang Dehua, was born and discharged from the army and founded his own foreign trade enterprises, which was also done in the industry, ranking among the best in the industry, but the luck seems to be a little worse, and caught up with the contraction of foreign trade and the economic downturn, resulting in a decline in business operations, in the last resort, I had to close the company, leading the following reliable cadres to start the career of professional managers, they are best at doing marketing and sales, in the past two years, in the same industry B company to do quite good, Helped Company B's business grow by about 30%. And Zhang Dehua was poached by the boss of Zhao Xiaocui's company because of his tough personality and the boss of Company B, and now Gao Peng, the general manager of the marketing department, is an important member of Zhang Dehua.

Gao Peng doesn't seem to be very old, as if he is just 30 years old, but no one knows how old he is, because on the surface, he is calm and sophisticated, and he is very sophisticated, not like a 30-year-old person at all, it seems to be more like a 35-40-year-old person's style, but it is also because of his deep appreciation of Zhang Dehua, so he will take him wherever he goes, of course, Gao Peng himself is also quite powerful, from his entry into the marketing department for more than a month to do work, it is really clear-minded, experienced, And there is no leadership at all to treat people kindly, and in such a short period of time, it has a considerable reputation and popularity. Even Zhao Xiaocui and Jenny Wang would discuss him from time to time, and they both admired him for being so capable at such a young age.

The reason why Gao Peng was able to establish a good impression in the marketing department so quickly is that he is clean, young and friendly, and the most important thing is his ability to work, on the one hand, he leads the segmentation and expansion of the marketing department, and on the other hand, he improves the publicity image of the marketing department, so that the whole department gradually exudes a little vitality from the previous step-by-step routine, although there are many complaints. Gao Peng was recommended by Candy to choose Jack Cheng to write a new promotion plan for the big marketing department with him, he led the framework and main content, and Jack Cheng was responsible for filling and detail control. Jack Cheng is also full of red light every day, looking very positive and enthusiastic, completely without the indifference and laziness when he cooperated with Zhao Xiaocui on the project before, Zhao Xiaocui asked him: "Are you alive?" Jack Cheng Bai replied disdainfully: "This is me!" Zhao Xiaocui smiled and walked away, she thought in her heart, "Jack Cheng has really changed a lot, it seems that the current work content has stimulated him." Just about a week after Gao Peng and Jack Cheng discussed, everything gradually returned to calm, and although the plan was still being written, everyone was looking forward to what the new plan would look like.

During this period, Candy was also responsible for the micro-adjustment of the BD department of external cooperation, which gradually subdivided the previous three forms of extensive cooperation: activity cooperation, resource cooperation and content cooperation into three groups: resource exchange group, channel cooperation group and data collection group, of which the resource exchange group is mainly responsible for the external resource exchange form, including activities, content and other operational forms, the purpose is to strive for no longer using the form of paid cooperation to improve the quality of cooperation and reduce costs. Channel cooperation is mainly paid cooperation, which is mainly aimed at hard advertising, while the dataset collection team is mainly responsible for sorting and analyzing the daily data of the swap group and the channel cooperation group, helping the two groups find high-quality partners, improve cooperation efficiency, reduce costs, and use limited marketing funds on the cutting edge. During the whole adjustment process, Candy did not express her own opinions and opinions, she just communicated with everyone about the significance of this adjustment and the help and improvement of personal development, and did not express other opinions, and everyone also discussed Candy's reaction, I don't know what she thinks, but since there is no reaction, it should be regarded as acquiescence. Zhao Xiaocui and Jenny Wang both belong to the resource swap group in this adjustment, and they have guessed this result before, but they still complained a little when they really received the notice, because everyone knows that the resource swap group is to strive for cooperation and benefit maximization without spending money, which is not so easy in the current market environment, although the idea is very good, but the reality is more cruel, and the other two people in the same group are also full of sorrow. The four of them are more envious of Jack Cheng and Mary Ma who are assigned to the channel group, they can spend money to push hard and wide, and there are both faces and money in the industry, which third-party person is not sought after, and their resource group is like a step-mother who can only follow behind people's butts, but the work is like this, complaining and complaining, things still have to be done, Candy instructed everyone to let everyone sort out the content that can be used for resource cooperation as soon as possible, including traffic, advertising space, topics, etc., so as to facilitate future work, Zhao Xiaocui also talked to Jenny Wang about this problem, her idea is that it looks difficult but maybe it will be more interesting to start, and Jenny Wang's point of view is resource exchange, thought is king, resources are second, how to operate is the most important, her point of view is a bit enlightening for Zhao Xiaocui, Zhao Xiaocui stared at her again and silently admired it in her heart.

The days are so peaceful, during this period, the public relations and offline side are also recruiting interviews, and there are often people in the office, especially from Tuesday to Thursday afternoon, there are more people, seeing such a scene, Zhao Xiaocui remembered that when she was interviewing, if it weren't for a serious and desperate look, it is estimated that she would not be sitting here today, looking at the crowd coming in and out, she suddenly sighed, it seems that the job is not so easy to find. It is not uncommon to see Candy and Gao Peng walking out of the interview room discussing something, while others show interest in the way the interviewer is dressed, which often becomes a topic of discussion during lunchtime.

Just while everyone is adapting to the new work content and rhythm at the same time, the first draft of the new promotion plan of the big marketing department was completed, everyone gathered in the conference room with anticipation and waited for Jack Cheng to explain to everyone, the moment the plan was opened, everyone sighed, indeed, the scheme was designed with a full sense of background, the background design of the scheme was gorgeous, revealing simplicity, fashion and atmosphere, Jack Cheng observed everyone's first reaction, he felt very satisfied; Look at the content is more able to highlight the temperament, and the previous promotion plan is completely different, in addition to the introduction of the marketing department will also be integrated into the advantages of sales, the content is clearly hierarchical, the form of tactical packaging will be BD, public relations, offline three organic combination to form a solid fortress of the marketing department, and the sharp weapon of the sales department is mainly to highlight the advantages of resources, the combination of marketing and sales offense and defense shows the closeness between departments, you have me, I have you. In the process of explaining the plan, Jack Cheng glanced at everyone from time to time, and when he saw everyone frowning slightly, he would slow down his speech and raise the volume so that everyone could hear more clearly, this is also the first time Zhao Xiaocui has seen Jack Cheng do a job so seriously, thinking that he should be very talented, belonging to the kind of colleagues who have good on-site control ability and plan writing ability, "Well, he is also worth learning from me" Zhao Xiaocui nodded silently and thought. After Jack Cheng finished explaining, everyone gave him warm applause, but Jack Cheng was embarrassed to bow his head and smile, probably because the content of the plan and explanation were too inflammatory, and the temperature in the office seemed to have risen a lot. Gao Peng looked at everyone's high emotions and smiled with satisfaction, and then he put forward a few suggestions for modification of the plan itself in a targeted manner, and everyone basically dispersed after Jack Cheng wrote it down. Although the plan was written by Jack Cheng, everyone knew that the framework and the main idea were determined by Gao Peng, so everyone also added a little admiration to him, and after these things, Gao Peng basically gained a firm foothold in the marketing department and won the hearts of the people, and he also seemed more high-spirited, and Candy is still what to do as always, who has problems at work, help point, and guide without problems, and do her own work, but no one knows her truest thoughts.