Chapter XXIV
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By the end of the evening, Stanley had already received the review opinion from the editorial department, and a total of five editors gave their opinions, all of whom agreed that this was a good book, a rare family trauma novel in the entire American market, and three editors thought that the book was fluent in language and had the potential to become a bestseller!
The editorial department had already contacted Lance in advance and asked him to provide the entire manuscript of the book. Pen "Fun" Pavilion www.biquge.info
Stanley is a little entangled, a good book doesn't matter to him, he is only in charge of the marketing of the book, but Lance's identity is too attractive, the victim of the recent seething serial murders in New York and the avenger, this is a character that all the media and the public love to see, with his cooperation, Stanley has countless ways to operate the book.
The most rare thing is that Lance has not been interviewed by any media so far!
As long as Ransken cooperates, Stanley can imagine that the New York Times, Good Morning New York, The Washington Post, CNN, etc., will become a bear that smells of honey and makes him linger!
It's totally free advertising on top media, and it's going to be a classic book marketing case, and he, Stanley! As the mastermind of all this, gaining praise, the jealousy of peers, entering the sight of the senior management of the headquarters, etc., will usher in the take-off of the career......
But there was one thing that upset Stanley.
The more successful the book, the more commissions Lance will get, and unlike the invisible benefits he gets, Lance will get a real Franklin, which will be a huge amount, and Lance will gain great fame whether he is the protagonist of a news report or a librarian!
This was very troubled for Stanley, and he couldn't help but say to himself how good it would be if Lance was only a key figure in the serial murder case, and not a librarian, in which case he would only gain a brief amount of popularity, appearing on interviews or talk shows at most, without any substantial gain.
With Stanley's narrow mind, he could never have imagined that Lance was unwilling to reveal the scars in his heart without giving an interview, and that the commission for this book was only the first draft of a book.
If he knew this, he might not be so depressed, but unfortunately Lance couldn't have told him all this.
In fact, if Stanley hadn't been the only mid-level or senior player in all the publishing companies that Lance could talk to, the matter would not have fallen to Stanley, and with the quality of the book "Bones" and the marketing method that Lance proposed, any publishing house would have taken it seriously.
When Lance saw Stanley again the next day, it was in Queens, not Manhattan, and as Lance said, Stanley had to behave in a begging manner.
For this reason, Stanley changed into a relatively cheap clothes, for fear that Lance would think that he was still showing off, and he also chose a high-end café, the environment was very good, and even his voice was a little lower.
The reality is in front of us, and Stanley is much more practical than Lance.
"Lance, congratulations on discovering a best-selling author!" Stanley's tone is a little sour, in the publishing world, there are two kinds of people who are very enviable, one is the author of the bestseller, which represents huge profits and fame, and the other is the senior book agent, especially the kind of guy who holds the agency contract of several best-selling authors, although the reputation in front of the public is not obvious, but they sometimes get more profits than a single author, and they often have a lot of rights, bestsellers have always been the darlings of various copyright development, foreign copyrights, electronic copyrights, movies, peripherals, etc., The agent holds the contract and is the object of the company's pursuit.
Lance smiled silently, looking at Stanley with a hint of playfulness in his eyes.
Stanley was a little uncomfortable by him, and then said: "The editorial department calibrates the manuscript overnight tonight, and the design department will start acting tomorrow, and it will soon be finalized and printed, I believe that it won't be long before the major bookstores in North America will see the finished book, and our publicity work will also be carried out as soon as possible, do you have any suggestions for interviewing the media?" ”
Lance sneered, and instead of answering Stanley's question, he said, "Don't make yourself a newbie, Stanley, before we do this, I think we need to talk about royalties and contracts, right?" ”
"Of course, of course." Stanley said with a smile, "Lance, you have been in the publishing house, you should know that the royalty that Boulder Random House generally pays to new authors is 8%, but your book is different, the quality of this novel is very good, we can give 10% royalties, but we ask for all copyrights!" ”
“10%?”
Stanley nodded.
"All copyrights?!"
Stanley continued to nod, but his face was a little unnatural.
"Goodbye, Stanley!"
After Lance finished speaking, he stood up without hesitation and prepared to leave.
"Hey, wait, Lance, don't worry, I think we can discuss it!" Stanley hurriedly grabbed Lance, he had already reported the project to the senior management of the branch, and the senior management was very optimistic about the project, giving him the greatest bargaining authority, and the royalties could refer to any best-selling author of the company.
At present, the royalties of best-selling authors are usually about 15%, and occasionally the royalties of some super-best-selling authors or authors with great influence can be mentioned as 20%, and only the copyright of physical books in North America, other electronic and foreign copyrights and various adaptation rights can not be obtained, and they must be negotiated separately if they want.
"12%, all copyrights, that's the biggest concession too!" Stanley calmed Lance and continued.
Lance glanced at the other man lightly, took a slow sip of coffee, and studied the table cards with interest.
Stanley sweated slightly on his forehead, opened his mouth, and said with difficulty: "13%!" ”
For him, if he can sign this book at the least price, the higher the bonus points in the company and the headquarters, if he can win the copyright of the book with 8% of the royalty, it will undoubtedly be the biggest victory, and all his peers will envy him!
Lance remained silent, as if the damn table cards were infinitely appealing to him.
Stanley's mouth was a little dry, he pursed his lips, and said: "14%, it can't be higher, you must know that this is just a new author, no publishing house will give such a high royalty, this is already our greatest sincerity!" ”
"Greatest sincerity?! So do you count me? If I were interviewed by The New York Times and CNN, how much would I save you on advertising? And how much sales will it drive? And all you pay is priority review, how can there be such a cheap thing in the world?! Lance said incredulously.
Stanley was a little unconfident, "It's not just priority review, isn't this raising the royalty from 8% to 14% for newcomers?" ”
"Not enough!"
"And how much do you say?"
"15%, ...... for North American Entities"
Like a fox with his tail stepped on, Stanley stood up on the ground, pointed at Lance and said, "Impossible, a newcomer, it's impossible to get such a contract, you know, it's not in accordance with the rules!" ”
"I'm sorry, can you hear me say it first?" Lance asked, raising an eyebrow.
Stanley sat down again, he was a little upset, the other party's conditions were almost stuck with his bottom line, this was the maximum authority given to him by the company, although he could also sign a contract, but it would not reflect his role.
Moreover, he did not want to give such good conditions.
This means that Reims' commission income will increase significantly!
He thought that Lance would have other concession conditions if he asked him to sit down, but he didn't expect Lance to go further: "15% is calculated according to yards, not according to the wholesale price of the book, and you also need to pay $500,000 in royalties in advance!" ”
In the North American publishing industry, it is common for publishers to pay royalties in advance for best-selling authors and celebrities, after all, the normal royalty settlement cycle is a bit long, and in order to win these authors, major publishers will write the early payment of royalties into their contracts, ranging from hundreds of thousands to millions of dollars.
This request made Stanley's mouth open wide, and instead the royalty was calculated at 15% of the list price, which was already the practice in the publishing industry under the promotion of the National Writers Association, as was the case with Lance in the past, when he worked in the publishing house, where royalties were often calculated according to the wholesale price.
"Lance, are you kidding?!" Stanley said with difficulty, "yes, you must be joking, right?" A rookie writer asks for 15% royalties and 500,000 in advance, which is really whimsical! ”
“OK! Have one's head in the clouds? Lance slowly cocked his legs, "It's okay, you can think about it slowly, you can also call the person who can make the decision, or you can wait for the notice from other publishers before making a decision, if I remember correctly, I voted for more than a dozen publishers!" ”