Chapter 258: Scheme

Liu Yu listened to Zhang Xueqing's words, and suddenly became dumb, "Second father recruited? It won't be his new girlfriend. Pen & Fun & Pavilion www.biquge.info"

"You have to ask Mr. Liu about this?" Zhang Xueqing had already laughed, needless to say that Liu Yu also understood her truth, but she couldn't figure out that her second father had never brought his girlfriend into the company before, why did this Yang Liu make an exception?

"The second father is so unreliable now, how can he arrange people here, does grandpa know? He's not going to get in any trouble, is he?" Liu Yu was a little worried, with her understanding of the second father, he was not a person who cherished the jade, and there must be a reason for doing this.

"Okay, don't talk about this, why did you come to the company today? I heard your second father say that you want to rest for a while, so you can rest so soon? Zhang Xueqing didn't want to discuss his second father's affair history with the little girl, so she changed the topic.

"Yes, I'm going to put myself back into my work, the new company will soon be renovated, just two months from the factory to start production, then I should also go to school, it is estimated that it will be very busy, I want to take advantage of the opening of the company's future planning to do a good job, tomorrow I am going to have a meeting with you to discuss the promotion strategy of new products, this is not to learn from you."

Liu Yu took out his laptop, opened it, and pointed out the propaganda plan he had written, and asked Zhang Xueqing to help see if there was anything to add.

Zhang Xueqing took the computer, read her plan carefully, and was overjoyed, "Xiaoyu, the writing is good, it seems that your efforts in the past two years have not been in vain, and this publicity plan is better than many veterans." “

Zhang Xueqing patted her head, she felt for the first time that people were more popular than people, Liu Yu was only 16 years old, and she wrote such an excellent publicity plan, and when she was a little older and her experience deepened, she would be a shopping mall predator.

"You are amazing, if the chairman and Mr. Liu know, they will definitely be very happy." As Liu Guangyao's right-hand man, how could Zhang Xueqing not know that the person in front of her was the head of the third generation of Yaoting, and as one of her leaders, she was sincerely happy for her.

"Hehe, it's not as good as you say." Liu Yu was a little embarrassed to be praised by Zhang Xueqing, her plan was just a reference to the promotional hands of major shopping malls that she had seen in her previous life, but for 99 years, it was indeed a bit ahead of her time.

"I don't have anything to add, just one thing, what you should pay attention to when you are there is follow-up supervision and return visits, don't be anticlimactic, not only will it not be effective, but it will also have a negative impact on the product."

Zhang Xueqing, as a senior manager and Liu Yu, a novice, must have a lot of experience, and she is more thoughtful than her in all aspects of things, so she has this reminder.

Liu Yu's plan is actually quite simple, the new product is juice, it belongs to different series, there are high-end pure juice, there are also compound juice for mass consumption, etc., in short, it belongs to FMCG, according to her idea, she will make it a must in people's lives.

Her idea is also simple, that is, to adopt the direct sales model, starting from the C market, doing a good job in the C market, and then expanding outward after it becomes bigger, and at the same time implementing the model of first distributing goods and then settling payments.

The brand of the product is unified "Guoyimei" is divided into different series and different prices, but one thing is certain is to take mass consumption as the main body and high-end consumption as the highlight to position the company's product structure.

The company uniformly arranges personnel to divide city C into four areas, based on the central square, and divides it into four areas, southeast and northwest, each of which is divided into different channels for supply. Of course, the price of the supply is naturally different.

The company unified distribution, within the time limit will be the market share of their products reached more than 95%, after the completion of the current distribution, the later advertising should begin, divided into the following aspects.

First, large-scale TV media commercials, which are broadcast on a loop, let customers in City C or the entire province know Goyimei.

Second, we will deepen our understanding of "Goyimei" by doing large-scale roadshow tastings in major shopping malls. At the same time, some buying and giving activities can also be carried out, of course, all the gifts are replaced by "Goyimei" products.

Third, the transformation of various store signs of small and medium-sized supermarkets has made "Guoyimei" truly deeply rooted in the hearts of the people.

………………

In short, in Zhang Xueqing's view, this plan can be seen everywhere, and she thinks that if the supervision can be in place, the listing of "Guoyimei" may really achieve the effect expected by the company.

She looked at Liu Yu and suddenly felt that under her leadership, Yaoting's future would really be very good, and she was very much looking forward to it as a member of Yaoting.

"Xiaoyu, you work hard, I believe that the brand "Guoyimei" is in your hands, and it will soon be able to go to the whole country and even the world. Zhang Xueqing finally encouraged Liu Yu to turn it over, which calmed Liu Yu's originally somewhat apprehensive heart a lot.

"Well, I'll work hard, thank you, Aunt Zhang." Liu Yu nodded, she was really grateful to Zhang Xueqing, who helped her in the past days and became closer to her, and she was also her own teacher.

"Let's eat together at noon, and why don't you come with me to meet customers in the afternoon?" Zhang Xueqing raised her hand to look at her watch, it was almost 12 o'clock.

"No, no, I still have something to do in the afternoon, the materials for tomorrow's meeting have not been sorted out, I just want to get this in the afternoon, otherwise it will be a shame to have a meeting tomorrow." Liu Yu refused her invitation and took the opportunity to leave.

Coming out of Zhang Xueqing's office, she went directly to the lounge to find Li Ziqun and asked him to help him go to the cafeteria for lunch, and the two had a simple lunch in the second father's office.

"Brother Li, I will stay in the company in the afternoon, and I will go out with my grandfather in the evening, I will take his car when I arrive, you don't have to worry about me, you can do whatever you want, I will give you a holiday." Liu Yu said to Li Ziqun, who was packing up the lunch box.

I have to socialize with my grandfather at night, and I have a headache when I think of Liu Yu, in my past and present lives, I will participate in this kind of commercial dinner for the first time, I don't know what they will say.

"Well, I know, then I'll go back to Yunwu Mountain in a while, you can call if you have something." Li Ziqun was fine, thinking that it would be better to go back to find Cheng Shi, it happened that he didn't understand too much about some problems when he read books in the morning.

"Okay, you can arrange it yourself, I'll rest first, just close the door when you go out." Liu Yu stood up and went directly to the second father's lounge next door, where there was a bed, and she was going to sleep.

After opening the door and entering, she directly locked the door and quickly lay down on the bed, I don't know if it was because she was too full, she felt that she was very sleepy now, her eyes couldn't open, and not long after lying down, her snoring sounded in the house.

Li Ziqun packed up, slowly walked out of the office, and went downstairs with the car keys. (To be continued.) )