Chapter 231 Brother wants to steal business
Liu Jie's eyes lit up, it is now 98 years, at this time, McDonald's and KFC have not been flooded, remember KFC and McDonald's, in the Chinese market, a lot of money, and these two companies, it seems that they were developed after 2000, so since they have been reborn, can they open such a store in advance?
Why let foreigners make money from Chinese people, start with CC City first, no one can say what it will develop in 2 years? Since those fries, fried chicken wings, hamburgers and the like are so popular with young people and students, they are the first to open them.
Liu Jie was not in the mood to chat with the fat man Huang Mao, lied that there was something, took a step first, and slipped to a place where no one was, and then entered the system space, Liu Jie quickly picked up the mobile phone and began to query, of course, it is a mobile phone against the sky, this mobile phone can find a lot of important future information, in fact, it cannot be regarded as the future, and it can only be queried before Liu Jie was reborn in 2015.
Liu Jie quickly typed KFC on the software on his mobile phone, 3 words, and soon the information came out:
KFC was established in 1930 and began franchising after a lapse of 22 years.
The development of KFC in ChinaKFC entered the ancient capital of Beijing with a long food culture in 1987, thus beginning her development history in the country with the largest population in the world. On November 12, 1987, KFC's first restaurant in China officially opened in the bustling area of Qianmen, Beijing. Taking this as a starting point, KFC began to explore, learn from Chinese society and market, and gradually create a management model with Chinese characteristics. In 1992, the total number of restaurants in the country was 10; By 1995, it had grown to 71. On June 25, 1996, the 100th KFC Huaxia store was established in Beijing. This is a milestone that marks a more steady development of KFC in China. At the same time, what has grown is the image of KFC in the minds of consumers in China. In 1999, according to a survey of 16,677 questionnaires conducted by the world-renowned AC Nielsen research company in 30 cities in China, KFC, the first Western-style fast food to enter the Chinese market, was recognized as the "most frequented by customers" brand by Chinese consumers because of its unique food and quality, and ranked first among the top ten international famous brands in China. With the gradual enrichment of the company's management experience, the continuous growth of the workforce and the improvement of the management system, KFC has greatly accelerated its growth after entering the 21st century. In November 2000, KFC was the first Chinese chain restaurant to exceed 400 restaurants. It grew to 500 in October 2001, 600 in February 2002, and 800 11 months later. So far, KFC has opened more than 1,000 restaurants in more than 200 cities in China, leading the catering industry in China. Not only that, Huaxia KFC has also maintained good economic performance. KFC's Chinese headquarters, Huaxia Yum Restaurant Group, has ranked first among the top 100 restaurants in China for three consecutive years, with a turnover of 7.1 billion yuan in 2002. The vast majority of them are from KFC. Over the past 16 years, KFC has been deeply rooted in China, forming a high-quality team and a complete management system. At the same time, Huaxia KFC has also grown into the largest and best profitable brand in China's catering industry, playing an important role in promoting the development of the entire industry.
Liu Jie frowned deeply, KFC has not yet entered the CC market in 98, but there are already more than 100 chain stores in China. It seems that it is not easy to replace KFC?
That's looking at McDonald's,
McDonald's development in China: With the development of China's economy, McDonald's has also expanded rapidly in the mainland of China. In 2015, McDonald's had 670 restaurants in 108 sub-administrative regions spanning 25 provinces, municipalities and municipalities in China. We attach great importance to the Chinese market and will continue to expand our restaurant chain on the basis of maximizing the return on investment. At present, we have more than 50,000 employees, of which 99.97% are Huaxia employees. We also have more than 15,000 employees in our supplier system in Huaxia, with a total investment of US$500 million. ● In 1990, McDonald's opened its first restaurant in Shenzhen. ● In April 1992, McDonald's in Wangfujing, Beijing, opened, becoming McDonald's the largest restaurant in the world. ● When the Nanjing Confucius Temple restaurant opened, it created the highest average consumption per transaction in the history of McDonald's. ● In August 2003, McDonald's first started franchising business in Tianjin.
Liu Jie was a little disappointed, he didn't expect McDonald's and KFC to enter China so early, although it is now 98 years, they have not yet developed and grown, so it is not easy to compete with them?
At this moment, Liu Jie saw a figure, in this system space, except for angels, then there is only Jia Zhen, Liu Jie's eyes suddenly lit up, he has no way, it doesn't mean that others have no way, the first poison in the Three Kingdoms, that super high IQ, there must be a way.
Liu Jie hurriedly called Jia Zhen, Jia Zhen paused for a moment, walked towards Liu Jie, and said with a smile: Young master, why didn't you go to school? Is there something wrong with me?
Liu Jie pulled Jia Zhen to find a place to sit down, and then showed the information on his mobile phone to Jia Zhen, Jia Zhen frowned and looked at it for a while and said to Liu Jie with a wry smile: Young master, you don't want to give advice to grab this business, right?
Liu Jie nodded and said: Sir, you have also seen that this foreign fast food chain, in Huaxia, is a lot of money, I am really a little unwilling, those things, we can also develop and produce them ourselves? I don't know sir, is there any way for us to also share a share of foreign fast food, if we can squeeze KFC and McDonald's out of the Chinese market, it would be better?
Jia Zhen took a sip of red wine and began to think, although he is extremely smart, he is not a businessman, and KFC and McDonald's have now entered the Chinese market, although they have not grown up, but it is a little difficult to grab business, and it is even more difficult to squeeze them out of the Chinese market?
Jia Zhen took his mobile phone again, carefully looked at the information of McDonald's and KFC, and then frowned, walked around in front of Liu Jie, shook his head from time to time, and sighed