[Ask for subscription, ask for subscription, ask for subscription!] 】

Just when the media and fans unanimously applauded the upcoming "Inception", and almost everyone decided that it would be the most unmissable masterpiece of the year, there was a strange voice - "New York" magazine recently issued a fierce "article" denouncing "Inception", calling on the public to "do less daydreaming and wake up from the dull truth of Galen Hu's "Inception". ”

At the beginning of this article, author David Edersteen directly singled out that "it is regarded as a movie as great as 2001: A Space Odyssey (1968) of the same genre and is highly appreciated, so everyone should wake up and stop indulging in it!" ”

And pointed out in the text that this film is just a metaphor for the great performance of delusionism, a metaphor for the self. "It lacks the agility of Steven Spielberg's Minority Report, nor the momentum of Joseph Reuben's Devil's Devil's, nor the crisp dialogue and stylishly dressed villains in black in The Matrix."

However, there are also media speculations that this may just be a marketing strategy manipulated by Warner Bros., this blockbuster first caused huge discussions on the Internet and the industry, and then also launched a debate in the traditional print media (discussing the suspense in the plot), and only controversial topics can pay attention and popularity, no matter what the process is, the final winner is still the filmmaker itself.

As a result of this negative review, the 100% positive rating on Rotten Tomatoes for the film no longer exists, and has so far dropped to 95%.

IMDB was also brushed down by fans of "The Godfather", giving up the throne position, but still maintaining a high score of 9.1, which is Hu Yifei's first TOP100 work.

In some respects, this situation has been beyond Hu Yifei's expectations, he knows that Hollywood is very competitive, and it is by no means a pure place for nothing, but he did not expect that the competition will be so fierce.

Twentieth Century Fox just made a congratulatory call on the front foot, and the back heel kept looking for the loopholes of "Inception", criticizing "Inception" through its media for not being so godly! There are also media outlets that have a close relationship with Sony Entertainment, constantly picking on the logic loopholes of the film, thinking that the emotional logic of the protagonist Cobb is unreliable, and everything is caused by himself, because deep love implants ideas in his wife's mind, and finally brews tragedy...... The emotional foundation is untenable. I can't wait to put all the bugs in front of the American public.

Originally, Hu Yifei thought that "Inception" had no strong competitors in the same schedule, and the whole screening process might be smoother, but he never thought that the box office of "Inception" on the first weekend of 120 million+ would detonate all possible competitors.

Sony attacked Inception over The Da Vinci Code, which will be released this weekend, and Twentieth Century Fox because of the X-Men, which will be released next week. They have a reason to do so, because such a word-of-mouth blockbuster with hundreds of millions of dollars in the first week is likely to last for several weeks or even longer.

This will seriously affect their interests.

Erica and Warner reported the news to Hu Yifei, the situation is not optimistic, although "Inception" has a good start, but after all, it has only been released for a week and it is still an incomplete premiere week, and it will be released for a longer time in the future, waiting to test the audience attraction and stickiness of the film. In the history of Hollywood in recent years, there has never been a shortage of works that exploded in the first week, and as a result, the decline in the second week made people want to jump off the cliff, but they can't drop the chain at the beginning.

Hollywood is, to put it bluntly, a combination of intertwined chains of interests, with no eternal friends and no eternal enemies.

When your work conflicts with other people's interests, you are the enemy.

This country pays attention to human rights everywhere, but during the time that Hu Yifei was in the United States, he clearly felt that human rights were like a dead letter, and sometimes they were useless. The upper class of society is actually exercising hegemony. The lower classes of society are the ones who want human rights.

In the face of competition and interests, no one is kinder and nobler than others.

"So......" Hu Yifei understands this very well, "do we have any measures on our side?" ”

Erica said, "Jeff called you, but your phone seems to be turned off. He is now personally back at Warner headquarters in New York, and wants to use all the media and television networks under Time Warner Media to protect this word-of-mouth publicity battle. ”

Although Warner Television Network is only an inappropriate role in front of the four major television networks, it also has a lot of regular viewers, and during the day on Saturday, Warner Television broadcast vans scattered throughout the United States drove to the doors of famous theaters in major cities.

For the audience, for the theater to interview, the praise is really conveyed to everyone.

Especially at the entrance of the IMAX theater, there are still queues to buy tickets, this kind of picture, when "Star Wars" was released last year, it did not perform like this.

The pictures on the TV are constantly switching, there are crowds of people in various cities, Americans are too fond of TV, and any person can talk a lot in front of the camera, "The audience is too enthusiastic, the popularity of "Inception" is completely unexpected, the crowd in line has been squeezed outside the theater, our box office during the day today is all sold out, in order to facilitate fans to watch, we have to temporarily add four screenings, and we still can't meet the ......"

It didn't take long for the manager of a theater chain in New York to stand in the middle of the TV screen: "In order to meet the needs of the audience, we temporarily increased the scheduling rate of "Inception", and even so, almost every theater was full, and many viewers even watched it several times and still did not feel bored, and we are considering further increasing the scheduling rate." ”

In the final analysis, whether it is the reaction highlights of ordinary movie fans or theaters, all publicity has only one purpose, to suppress the negative remarks of competitors and the low evaluation of film critics, create a herd effect, and attract more audiences to enter theaters to buy tickets.

Hu Yifei said: "This is not enough, "The Da Vinci Code" will be released this weekend, go and squeeze it." ”

Erica said: "We will do it, this has always been a strategy, and in the previous preview screening of "The Da Vinci Code", the reputation was actually not very good, and many film critics were bribed......"

"No!" Hu Yifei emphasized: "You still don't understand what I mean. It is not only the United States that will have to run, but also places outside North America. Let Warner pay attention to the overseas side and write more bad reviews for opponents. ”

Erica was slightly puzzled, "Are you so optimistic about the overseas results of "Leonardo da Vinci"? ”

Hu Yifei said categorically: "According to what I say, North America can only run rampant for a week at best, but overseas is the battlefield of the two movies." Also, try to contact Twentieth Century Fox and snipe at The Da Vinci Code at the same time, and I think Fox would be willing to do that. ”

Erica nodded in approval, "Nice idea." Boss, I heard you're familiar with Fox's head of distribution......"

Hu Yifei said: "I'll call later, and you can talk to him in detail." ”

Erica said, "OK, that's no problem, I'll personally supervise it." Also, Jeff conveyed a message to me, he wanted to ask you, do you have any interest in the Batman series? ”

"What...... What does he mean by that? Hu Yifei thought he had misheard.

"Jeff was unhappy with Nolan, the director of the first part, and now Inception is so amazing, he wants you to direct the sequel to the Batman reboot?"

After listening to Erica's explanation, Hu Yifei was also a little flustered. Among the many DC and Marvel works, Batman and Magneto are the few superheroes he likes. Magneto relied on "X-Men" to be born, and after several entanglements in his previous life, he still failed to return to the "Avengers" organization, which is quite disappointing. If there is a chance to take over "Batman", it will definitely be exciting. Can it be ...... like that would disrupt his plans.

……

At the same time, Hu Yifei took a private jet to bring the entire crew back to Asia.

On Friday night, a grand movie premiere will be held in the newly completed Beijing Family Theater. The IMAX theater is ready for the last minute.

Before the sun set, the theater of Nuoda was already crowded, and the nearby traffic was seriously jammed, so the traffic police detachment hurriedly dispatched several detachments to maintain order. Outside the venue, the huge poster of the starring lineup can be seen clearly from a kilometer away.

On both sides of the red carpet, fans holding fluorescent cards gathered more and more, and scalpers were also busy selling tickets for the premiere movie at high prices. (To be continued.) )