Although Li Xuan didn't care much about the benefits of advertising this time, he didn't plan to use domestic advertising companies. Pen | fun | pavilion www. ｂｉｑｕｇｅ。 ｉｎｆｏ

None of them.

Even if Li Xuan doesn't care about the benefits of advertising, or the degree of influence of advertising.

Li Xuan also didn't want to use domestic advertising companies.

The domestic advertising company is a cheating daddy.

It's just cheating money, especially in this day and age.

Shoddy production aside.

But in the end, you'll also know that these aren't originals yet.

These advertisements that you spend a lot of money on shooting may be spliced together from advertisements they find abroad.

Dream Technology's advertisement this time is a global promotion.

At that time, if the advertisement plagiarizes foreign creativity, it will make Dream Technology and domestic advertising companies famous because of this.

Li Xuan can not care, but Dream Technology can't have this stain.

It's not that there are no capable people in China, it's just that these domestic advertising companies are used to plagiarism and are used to picking up ready-made products to enjoy the results.

Although they also put in a little labor, it is not proportional to their gains.

With a little bit of labor, these people can make a high profiteering.

This makes these advertising agencies forget what it means to innovate and what it means to think.

Every time, he is just copying foreign ideas, hoping to rely on these things in exchange for high profits.

Although this will allow them to grow up for a while, they will not have anything unique about it.

With the passage of time, these plagiarized advertising companies will still disappear into the long river of history.

With a population of more than one billion, there are no capable people.

The answer is yes.

And a lot.

There are a lot of capable people on the Internet, what data emperors, technology emperors and the like, it can be said that these are all capable people.

are also idle and capable people who have nothing to do.

Among them, there is a data emperor, probably too idle to do, or a little disappointed looking at Huaguo's advertising.

In 2012, he compiled a "History of the Development of Advertising in China over the Years" and posted it on the Internet.

Among them he used a large number of data to prove that the statistical change. Thirty-three years after the opening of the revolution.

Ten percent of them come from the unified global strategy advertising of large foreign companies.

5% of the production comes from commissioned foreign advertising companies, and 25% comes from self-creation.

The remaining 60 percent comes from foreign advertising plagiarism and patchwork.

Although this data is not necessarily true, or there is a lot of moisture, but no matter how big the moisture is.

It can't be worth the 60% plagiarism, which is more than half of the advertising share in 30 years.

Even if 10 percent of the water is removed, there is still 50 percent, which is half of the existence.

In other words, if the history of advertising in China is counted as 30 years.

That's half of the fifteen years, and half of the ads are plagiarized.

This is sad and sad for a large country, and a billion people can't find real creative advertising?

It's like a billion people can't find a single one who can play football.

It's not the system, it's the environment.

Foreign countries have a strict awareness of the protection of intellectual property rights.

A casual plagiarism may violate the law, which creates a good creative space for advertising abroad.

On the other hand, domestic.

The advertising environment in China is surprisingly harsh, and the horses want to run and don't give the horses grazing.

Most of the company's principals have low fees, urgent time, and many requirements.

So much so that advertisers simply copy from foreign advertisements, or piece together and cut a paragraph to pass the test, and there is no concept of winning with excellent advertising in foreign countries.

Of course, this is also related to the lax legal supervision and insufficient protection of intellectual and creative property rights.

If you really create a good advertisement, any upgraded version, doujin version, bizing version, version 1.0 and so on will pop up immediately.

It wasn't until the idea stinked that everyone scattered and looked for a new target.

It sounds like a Hong Kong movie, but in the end, didn't it also fall on this plagiarism and rough fabrication?

This is the reason why Li Xuan does not apply to domestic advertising agencies.

Although the environment leads to the fact that there is no room for creativity to live.

But that's not why it's okay to plagiarize.

It's like saying, without conditions, we won't build an atomic bomb?

Isn't that the atomic bomb just out of the woods?

Since the older generation, at such a difficult level, can build this thing to defend the country.

So why, a thing that is only thought by the brain, still has to be plagiarized.

Aren't we Chinese the smartest in the world?

Apparently not.

Muhammad said: "Timely knowledge is in the distant plains, and we will return her." ”

It can be seen that our ancestors are the pride of this world.

We opened the Age of Discovery in this world, which Westerners did not recognize in time.

But Zheng He told those Westerners who were still drinking blood what a sea ship was.

We invented paper that can be written and used to pass on culture.

We were the first people to calculate pi.

We were the first nation to have an independent medical system.

It can be seen that we are not stupid, but we are not willing to use our brains.

This time, Li Xuan would rather let foreigners earn this money than use a local advertising company in China.

In addition to avoiding, when advertising is invested on a large scale, in case of plagiarism, it causes unnecessary trouble.

There is also the reason why these domestic advertising companies hate iron and steel.

Two billion dollars.

It's like a big enough temptation.

Li Xuan doesn't believe that under this huge temptation, these domestic advertising companies will still have the heart to forge ahead.

After all, Dream Tech is not just an advertisement for a year.

With every new product launched, Dream Tech will be bombarded with advertisements around the world.

Maybe not as extensive as this one.

After all, this is the first time that Dream Technology has released its products to the world, and this advertisement must be known to everyone.

On this earth, as long as the rats can understand, they will know that Huaguo's dream technology will release epoch-making products.

Dream Technology will open the era of intelligence to mankind.

With the advent of Dream Technology's products, with Dream Technology's products being well-known.

Dream Technology's next-generation products do not need to invest such a large advertising cost.

Because even if Dream Technology does not advertise, there will be media that pay attention to every action and every new product of Dream Technology every day.

Unless Dream Tech will release a more breakthrough product.

This time, Li Xuan plans to invite the top 10 advertising companies in the world to be responsible for the global advertising strategy of Dream Technology.

Shoot the most beautiful advertisement, so that the two mobile phones of Dream Technology will appear in the public's field of vision with the most perfect side.

Let everyone on the planet who loves electronic products not ignore the products of Dream Technology.

Let them, when they see it, they will be enchanted by him. (To be continued.) )