Chapter 317: Storytelling
Yijia Media's roadshow in the United States was relatively smooth. Pen % fun % Pavilion www.biquge.info
The underwriting securities companies are still trying their best in this regard, especially Yijia Media is located in China, and not many people know about it.
What these guys are best at is painting cakes, not to mention that Yijia Media has really achieved a lot of results, occupying 90% of the market share, which is unimaginable in the United States, which has a clear monopoly law.
Who doesn't want a monopoly, monopoly means pricing power and eye-popping profits, if it weren't for the tough US government back then, the United States is definitely full of big conglomerates now. Of course, it's not much better now, and the big conglomerates can still operate everything behind the scenes.
The most brilliant thing about Yijia Media is its creative advertising, Jiang Chao especially brought a few samples from China and played them at the venue of the roadshow, and the effect is quite good.
Du Jiayi's advertising creativity beyond the times for ten years is also rare in the developed United States.
Some TV news and financial channels even specially asked Jiang Chao to find samples and broadcast them on TV stations.
Talent shows, more than singing, dancing, more muscles, and finally better than stories, if the story is told well, it can attract the audience and get advertising money.
Whether it is a literary work or a film or television, it is essentially a story, and the actors in the special effects background can be changed, but the story is the most attractive.
Roadshows, in the final analysis, are storytelling, and if the story is told well, you will be able to take money out of investors' pockets.
Stories are very popular all over the world.
has market share and creative advertising, which is enough for Sakai Meidai and Jiang Chao to tell a very good story.
"Miss Sakai, it's been a hard day!"
After the roadshow in Chicago, Jiang Chao came over to see the situation of Sakai Meidai.
"Jiang Chaojun has also worked hard." Mai Sakai said as she bent over.
Although Sakai Meidai is very cold to people on the surface, especially in the face of Du Jiayi, who throws things away and doesn't care about it anymore, she can still find some advantages after getting along for a long time.
Sakai Meidai has the characteristics of dedication and meticulousness in the island country, and because of the education in Europe and the United States, her thinking is more open-minded.
Jiang Chao watched many of his old subordinates be selflessly cleared out of the company by Sakai Meidai, and even handed over to the police. But people are doing business, and when they come up with evidence, Jiang Chao has nothing to say.
During the period of the American roadshow, Jiang Chao and Sakai Meidai had the opportunity to work together at close range, and found that this domineering female president was still very good.
"The underwriters informed us that there are still five more city roadshows, and after that, we can wait to go public." Jiang Chao said the information that Sakai Meidai was most concerned about.
Sakai Meidai was photographed by the SoftBank headquarters to supervise and guide the listing of Yijia Media, and after the work is over, she naturally has to return to the headquarters of the island country.
"Then hold on for a few more days and take care of all this!"
When Sakai first started, she was very reluctant to come to China. If it weren't for Mr. Sun's personal visit to talk about the project and promise to transfer back to the headquarters after finishing the work, Sakai Meidai would never have agreed to come over.
As soon as she took office, Sakai Meidai frowned coldly at Du Jiayi, and directly checked the accounts without informing Du Jiayi at all.
But Du Jiayi didn't seem to be prejudiced because of this, and even handed over all the things listed to her.
This kind of trust and responsibility is something that Sakai Maida rarely feels.
Sakai Meidai has a proud family background and has the experience of European and American education, but she is naturally just a woman in the island country.
There are strict dividends between men and women in the island country, and there are really a few women who show up to work outside, and there are only a handful of women who are in charge alone. It doesn't matter if you are a graduate student or a doctor, and when you get married, most of you stay at home and teach your husband and children.
Sakai Meidai received this kind of influence since she was a child, and the education in Europe and the United States only shook this deep thought into the bone marrow.
However, Du Jiayi's decentralization and Jiang Chaodi's cooperation made Sakai Meidai feel freedom and power.
But anyone who has tasted the taste of power is hardly willing to give up this delicacy.
When Sakai Meidai returns to the SoftBank headquarters, the position she can get will not be very high, and when the family arranges to get married, it is estimated that she will have to stay at home and spend her years.
Sakai Meidai is really entangled sometimes, and in Yijia Media, it's not necessarily a bad thing.
"Manager Jiang, Mr. Du's call." The staff at the scene ran over.
"We're going to end up here."
"Go back right now? In a hurry? ”
"Good ......"
Sakai Meidai naturally understands Chinese, only knows what happened, and the voice on the other end of the phone does not understand.
Jiang Chaodi's expression was very serious: "Something is wrong with the company, we need to go back immediately." ”
"The ticket is already booked, so let's just rush to the airport right away." Jiang Chao explained.
"In such a hurry?"
"It's in a hurry, and the rest of the roadshow will be handed over to the securities dealers." Jiang Chao said helplessly.
Jiang Chao has experienced the depth of the water in the capital, so he naturally understands how serious the matter Du Jiayi said.
There were still many staff members and staff from securities dealers at the roadshow site, and Jiang Chao was also afraid that the wall would have ears and leak the news. If the listing is the first place, if the negative news spreads, the roadshow will be in vain.
Jiang Chao casually found a reason for the securities dealer and retained the remaining employees to cooperate with the roadshow in the next five cities. The results of the previous roadshows in several cities have been very good, and they have exceeded the expectations of securities dealers.
There was no objection to Jiang Chao's request, but he was told to follow up on the relevant materials. Listing is a kick in the door, and it is best to do it in one step.
There is no direct flight from Chicago to Beijing, and you have to fly to Fanzhi City before you have a direct plane to Beijing.
Jiang Chao found a gap and explained the general situation to Sakai Meidai, so that Sakai Meidai was directly silent.
The embezzlement of private companies by large families is not only happening in China, but also around the world. People's hope is unlimited, and in the face of huge amounts of money, few people can clean themselves.
The difference is only that some people are afraid of sanctions, suppressing their impulses. Some people rely on their power to act recklessly.
From an emotional point of view, Sakai Medelity will not allow Yijia Media to have an accident at the last moment, which means that Sakai Medel's half-year efforts are all nullified.
And at the beginning, Mr. Sun's request: Yijia Media was listed, and Sakai Meidai could return to the headquarters.
Although Sakai Meidai was very shaken in her heart, before she changed her decision, no one could touch the order of returning to the headquarters after the listing. (To be continued.) )