"Under Armour is a rising upstart in the sports equipment industry in recent years, starting with sportswear and expanding into the entire sports equipment field. Pen & Fun & Pavilion www.biquge.info especially after winning Curry this summer, its popularity has increased rapidly, and it has become one of the top three super brands in the United States. ”

"Under Armour and Adi are almost identical in terms of the production and sales of basketball shoes. And the contract they gave was similar, better than Nike's. ”

"Finally, there are three brands in China, Anta, Li Ning, and Peak."

"It can be said that they have done a very good job of penetrating the American sneaker market. Over the past 20 years, 68% of NBA athletes have worn Nike shoes, 15.6% have worn Adidas, 6.5% have worn Nike sub-brand Jordan, 3.8% have worn Under Armour, and 5% of the share has been divided between Anta, Li-Ning and Peak. ”

"Your appearance this time has made them see the hope of rising in the United States, and they have made a lot of money to sign you. Among them, Anta is the most wealthy, but the other two are not bad, and the conditions given are better than Under Armour and Adi's. ”

Zhou Mu made a long story short and briefly introduced the contracts given by these six companies.

Then he looked at Yi Feng, "Then it's time for you to make your own decisions." ”

Yi Feng rubbed his temples to clear his chaotic mind a little. Having to make a choice from such a complicated situation all at once made him a little hesitant.

"Actually, I don't care what brand of sneakers I'm wearing, as long as they are good."

Zhou Mu smiled, "It's because your conditions are so low that it's difficult to choose." Because there are too many sneakers that can meet your conditions. ”

Yi Feng said: "Brother Zhou, which one do you think I should choose?" Is it ANTA? ”

Zhou Mu analyzed: "Although Anta is not a big brand in the United States, it has a domestic market. If you choose Anta, the sales of your sneakers in China and even Asia can be guaranteed, but in the US market, it may not be able to open the situation. ”

"Most of the other two domestic brands are in this situation."

Yi Feng frowned and said: "I also know that the American market has long been carved up by giants such as Nike and Adi. If Under Armour takes Curry, there will basically be no Under Armour's share in this market. But Brother Zhou, you also know that these Yankees have never treated us very well, and now they are asking for my endorsement, and the contract they gave is honestly not very sincere......"

Zhou Mu said: "Lao Mei has not discriminated against us for a day or two, if you don't mix in the famous hall, they don't bother to pay attention to you." Just like when I was first drafted, the contract I was given was like a beggar. ”

"We've been in the U.S. for so long, and we know all this very well. Many times it is indeed unbearable, let alone a young man with strong blood. ”

Rui Xue said suddenly: "Boss, since Nike and Adi are not sincere, then we don't have to put a hot face on people's cold butts, just reject them directly." ”

Seeing that Rui Xue, who was usually so cold that no one could get close to her, suddenly supported herself, Yi Feng was a little moved.

He first gave Rui Xue a grateful look, which made Rui Xue's heart excited for a long time.

Then he said, "Actually, I'm not angry. I wondered, if Curry was able to get Under Armour to where he is now, why can't I? ”

Yi Feng's self-confidence has always been so flamboyant. He didn't think he was going to lose to anyone.

"Before the season even started, a lot of the rookies in my class signed up to shoe contracts, but I wasn't in a hurry. It's not that there is no money to eat, the monkey is anxious to sign a contract with those companies, but in fact, it is sent to the door to be slaughtered. ”

"How many times better is the contract given by Nike now than the contract given when the season didn't even start? You don't have to think about it to know that those rookies who signed the sneaker contract early must now have regretted it. ”

Yi Feng's confident words shocked everyone.

Zhou Mu said: "Xiaofeng, what do you mean...... Want to sign a domestic brand? ”

Yi Feng nodded, "Instead of cheapening these dogs, it's better to keep the benefits to your own people." Whether it's Nike, Adi or Under Armour, the contracts offered are not only long, but also low, averaging less than $5 million a year. ”

"Of course, Brother Zhou, you don't need to be polite when you negotiate with those domestic companies. Although they say that they are their own people, there is a difference, they are the exploiting class, and I am the proletariat, don't show mercy when you rob the rich and help the poor. ”

Jiang Yingyi suddenly interjected: "Boss, in fact, the contract given by Nike is not low, 7 years and 31 million US dollars, which is more than last year's champion, Andrew Wiggins and Adidas signed 5 years and 11 million." ”

Yi Feng said: "For ordinary people, it is indeed not low. But your boss, am I an ordinary person? Look at James, he was just a high school student, and before he played in the NBA, Nike gave him a 7-year 90 million contract. and Durant, who was as thin as a hemp pole at the beginning, Nike gave him 60 million for 7 years. Where am I worse than them, and why do I give such a point? ”

Zhou Mudao: "With Xiaofeng's current popularity and achievements, Nike's giving is indeed low. It's not as much as his sub-brand Jordan, and we wouldn't have included him in the interview if it weren't for the brand's influence. ”

Now Yi Feng is becoming more and more popular in the NBA, especially after winning the Warriors, which makes him faintly overshadow Curry. And as a young man under the age of 20, achieving such an achievement, even if he is not complacent, he will regard himself as a character.

Therefore, Yifeng can't look down on Nike's shabby contract at all.

His eyes are already on the top 10 sneaker contracts in the NBA. He thought he should squeeze into the ranks.

Blake Griffin, the 2009 top pick, is the spokesperson for Michael Jordan's AJ series and can get $6 million a year in endorsement fees. It also makes him one of the top 10 NBA sneaker contracts.

Yi Feng's next opponent, Damion Lillard, is ranked ninth in the top 10 sneaker contracts. Lillard was able to get $10 million a year from Adidas.

Since the ninth place, the player has received tens of millions of endorsement fees every year.

In eighth place is Dwyane Wade. This is the only one in the NBA's top ten sneaker contracts related to Chinese brands, and it was Li Ning who signed Wade. Wade started from the moment he signed the contract, and he will be paid more than 10 million US dollars every year for the next ten years, and it is rumored that Wade will also be able to obtain shares in Li Ning. After signing a real superstar like Wade, Li Ning has also improved its international image in recent years.

In seventh place is Derrick Rose. Although Rose was in the midst of constant injuries after a brief period of peak, almost more frequently than Maddie later in his career, Adidas was really patient with him, and he never gave up on Rose with his signature sneakers every year. Ross receives 14 million endorsement fees a year from Adidas.

The sixth is Kobe Bryant. Kobe Bryant can get 15 million a year at Nike, which is relatively low compared to other players in terms of his status in the NBA. Nike got much more out of Kobe Bryant.

No. 5 in the NBA's top 10 sneaker contracts, James Harden. Nike didn't pay much attention to Harden at first, just as it does to Yifeng now. So this gave Adidas the opportunity to win Harden, and in the end, Adi also won Harden's endorsement in one go. Harden can get 15.4 million a year, and as one of the top scoring guards in the league today, I believe that Adi will inevitably make it his main business target.

Fourth, LeBron James. After Jordan, James's sports series is relatively successful, because from the beginning of entering the league, Nike has strongly promoted and built James, and has continued until now, unlike other players who mostly rob and jump ship halfway. The stability of the long-term partnership with Nike is one of the reasons why James' sneakers have sold most successfully. James takes $20 million a year from Nike.

No. 3, Kevin Durant. Last summer, Under Armour spent $285 million to snatch Durant from Nike, and Nike decisively matched and kept KD. The contract averages a staggering $30 million a year.

No. 2, Stephen Curry. Curry and Under Armour's new contract was signed after the Warriors won the championship this summer, and the contract amount is extremely scary without thinking about it. But so far there is no accurate number of how much Curry earns each year, only that Curry already has a stake in Under Armour. But compared to the amount that Under Armour gave Durant last year, it can be inferred that Curry is definitely no less than 30 million.

The first one, Michael Jordan. Retirement can still dominate the list of active players, and that's how great Jordan is. After Jordan retired, he got almost 100 million from Nike every year! This terrifying number is actually not much, because the Jordan series can sell 2.5 billion a year. AJ has become a trendy culture, and only Jordan can create such an influence.

Yi Feng, who has always wanted to be the first, is willing to fall behind. In fact, his real ambition is to compete with Jordan.

But with such ambition, even if he is confident, he does not dare to say it clearly in front of everyone. Because Jordan's name of "God of Basketball" is not called in vain, he really does what only a god can do in the field of basketball.

It's like the gap between the first and second places in these top 10 sneaker contracts. Although the ranking is only a little worse, the real gap is not reflected in this ranking at all.

And Yi Feng is just a little rookie, and he has not achieved hard honors that can be compared with Jordan at all. Even if everyone knows that if he didn't die halfway and grew up smoothly, the future would be limitless. But whether it can really be smooth sailing depends on two words.

Yi Feng said a little jokingly: "My appetite is very big, and it is not so easy to satisfy. The little money Nike gave me wasn't enough to stuff my teeth. ”

Although it is a bit improper, it is also a little bit of his ambition.

Zhou Mu is very supportive of Yi Feng, "Dissatisfaction is an upward wheel, how can there be a motivation to move forward without desire." It's a good thing to have a big appetite, even if you swallow the world. I'm afraid that you don't have an appetite for Xiaofeng! ”

Yi Feng smiled and said modestly: "If you have an appetite and ambition, but you don't have the corresponding strength, you can't do it." ”

Zhou Mu followed his words and said: "If you don't have strength, just exercise hard and raise your strength." ”

"Of course, I usually train very hard."

Zhou Mu sorted out the documents and said to everyone: "Okay, since the tone has been set, then today's temporary meeting is over." Zhuang Yue, Rui Xue, tomorrow's negotiation will be hard for you. ”

"Well, don't worry, leave it to us!" Zhuang Yue said with a smile.

"Guaranteed to complete the mission!" Rui Xueqiao's face was full of seriousness.

Yi Feng stood up easily, hugged Zhuang Mengmeng and walked out, "Go, Mengmeng, uncle will take you to play!" ”

Zhuang Mengmeng was in Yi Feng's arms, raised her little face and asked, "Isn't Uncle busy?" ”

"Today is over, and my uncle spends the rest of his time playing with Mengmeng. Mengmeng, do you think it's good? ”

"Good, good!"

Zhuang Mengmeng nodded her little head vigorously.

The two walked out talking and laughing......

It's rare to have a leisurely time, and Yi Feng decided to have a good time in Portland today. But this time he didn't go shopping alone on the street, Zhuang Yue and Zhuang Mengmeng's mother and daughter also followed him.

Portland is located in the northwest of the United States, a port city near the Pacific Ocean, and is the second largest city in the northwest of the United States after Seattle.

Due to its proximity to the Pacific Ocean, Portland has an oceanic climate, with wetter winters than summers. Because this climate is more suitable for growing roses, there are many rose plantations in the city, and Portland is also known as the "Rose City".

"Little boss, where are we going to play today?"

"I've heard that Portland's roses are very good, and it's also known as the 'City of Roses', so why don't we go and see the roses."

"Invite people to look at roses...... Little boss, you have bad intentions~~"

"Ahem...... I look at the map, and it looks like there's an International Rose Experiment in Portland, and it's said to be pretty — "

"Little boss, don't open the topic, you haven't said why you took people to see roses."

“……”

Yi Feng, who was unbearable to be teased, kept his mouth shut directly. After checking the map, I started the car.

The Portland International Rose Test Garden is one of the six test gardens in the United States and one of 24 official AARS test sites around the world.

There are many valuable varieties left over from the First World War and the Second World War. The whole park is beautiful and the air is fresh, which is very suitable for sightseeing.

Located in Washington Park in Portland, the Experimental Park is free and open to visitors, and its wonderful scenery attracts visitors every day.

As a public figure, Yi Feng is easily targeted by reporters when he appears in such a public place. (To be continued.) )