Chapter Fifty-Three: These People Who Got Rich First Are Gathering
Eighty-nine, the year before entering the nineties.
At this time, the title of 10,000 yuan household has not faded.
However, the people who got rich first are no longer limited to the owners of township enterprises and leather bag companies.
The household responsibility system is often associated with the Third Plenary Session of the 11 th CPC Central Committee. These two landmark events are generally regarded as the beginning of self-employed or private enterprises after the reform and opening up.
In fact, even in the years when passion burns. In the sixties and seventies, some privately owned township enterprises in Fujian, Guangdong, and Jiangsu were in a state of operation.
Twenty years ago, in the same years of burning passion, Xiao Liguo played rock and roll in the Air Force compound when he had nothing to do. Those things in the West, whether they are cultural or consumer. Long before the reform and opening up, it was not a rare thing.
Not to mention the hipster circle that can always keep pace with the world, even if you have a seafarer relative at home, and you have a temporary errand for overseas residency or business, you can bring back overseas novelties.
There are also many shops in Japan that cater to foreign seafarers, and they are of the same nature as people's shops.
Whether in the early stage of reform and opening up, or before, the country as a whole was closed. However, there are always gaps, and there is no shortage of official foreign-related business premises and underground circulation channels.
There are a lot of hipsters, and it is not a suffocating state of circulation.
These township enterprises insist on privacy, coupled with local protection, and do not have the same exposure as the fool Guazi Nian, and are not as legendary as Boss Mou, who wants to blow up the Himalayas, but they have been operating.
The underground economic activities of the Chinese have never stopped.
There are ghost markets in many places, and there are underground markets in various cities, where people exchange food stamps, foreign exchange, private work, and speculation......
Civil servants and workers with stable jobs will not pay too much attention, and will only exchange some food stamps and other bills when their families need them, and will use them as collateral to make some living money.
However, if a family has the need to buy and sell underground once a year, a city with a population of several hundred thousand will have the soil for underground circulation and trading markets, and seedlings will grow.
When the name of 10,000 yuan households became popular, there were already many millionaires among small businessmen.
For example, in 83, Nintendo launched the red and white machine, and China was a copycat back then. Dongguan, Zhongshan, Shenbao'an, many places are synchronized with Japan.
A long time before Zhongguancun fried memory modules, the first wave of hoarding and hype of electronic chips was the game 6502 in the cassette, CPUs such as Z80 and VROM. It is called an integrated block in the industry, which is the component on the small piece in the yellow plastic cassette box.
In the early days of reform and opening up, local protectionism was very strong, and the cost of electronic copycat manufacturers was thin and could not pave channels. Production and sales is a three-level system of provincial agents, regional agents, and sales terminals.
Bao'an Yancheng Enterprise, later Dahua, Zhongshan Xiaobawang, Kewang and the like started as a copycat Nintendo. There was a lot of demand and high profits in the early days. Duan Yongping is more famous, and the money he gave to the team in Zhongshan was a whole suitcase, and the children of the boss of Kewang were also tied.
The qualification of the provincial generation is to pay the franchise fee, and later Duan Yongping took the team out to start a business and engage in backgammon. He had no money to borrow chickens and eggs, because of the lack of entrepreneurial funds in the early days, many provincial generations eventually became small shareholders of BBK.
In the eighties, a bunch of copycat red and white machines such as little overlords, little geniuses, black spiders, etc., were produced for railway freight generation.
The provincial generation got it in separate packaging, which was the same as the provincial generation that made pirated CDs, and it was separated. The manifold and the yellow plastic shell are packed separately, and the three-in-one sticker is also separated.
The provincial representative finds a small worker to assemble it, and then sells it wholesale and retail in the provincial capital, radiating all large and small prefecture-level cities in the province.
In prefecture-level cities, don't say be a regional agent. Buy a few copycat red and white machines, with a few black and white TVs, build an arcade-like button table by hand, and make a button circuit that is divided up.
Finally, a prefabricated board felt can be used to support a room, and a few thousand dollars can be used to build a red and white machine game room.
Ten game coins for one dollar, let children play, five TV game consoles, ten TV game consoles, how much turnover is a day?
10,000 households? Such an inconspicuous store can make money in a month.
Nationwide, how many smart people have changed their game consoles to open stores like this? How many provincial and regional agents are there?
The red and white machine is just a branch of the electronic equipment under the major audio-visual items in the entertainment industry, which can create countless people who get rich first in the country.
From 10,000 yuan households to multimillionaires, even billionaires, there was no shortage of them in this industry in the 80s.
How many such industries are there? How many such 10,000-dollar households or even billionaires were there in China in the 80s?
These people are not cheated and deceived, and the upstream involves a cottage at most. Copycat red and white machine, then VCD, and then mobile phone. And then, dumping all over the world.
There are still flaws in the upstream cottages, and the rest of the first pot of gold is nothing unsightly, it is a small business and operation, accumulated little by little.
Ba's wife, in the original history, will become the general generation of backgammon Henan.
At that time, BBK solicited the provincial representative, the specific agency fee was not clear, Ba's wife came with cash, opened one million cash on the spot, and asked: "I want to be the provincial representative, take a look, is it enough for me?" ”
Ba's wife, pushing a rocking cart to sell children's food, the first pot of gold saved by a penny and a dime. She is the representative of Chinese businessmen, the backbone of Chinese businessmen, and the pride of Chinese businessmen.
She is the foundation of the Chinese merchants, one of these people.
It is these people who are leveraging China's economic policy little by little, using reality to force reform, and moving from conservatism to openness.
It is these people who take public ownership as the main body and private ownership as a supplement. It has become a system with public ownership as the mainstay, and the economy under various forms of ownership has developed together.
These are the people who are bringing a growing atmosphere of democracy and freedom to China, as well as a relaxed economic environment. And not the American trumpet, or what experts teach and so on.
People who are down-to-earth and do things are these people.
Without these people, who will use China Telecom, who will consume China's oil, who will buy Chinese cars, and who will pay China's tolls.
After the reform and opening up, it was these people who monopolized state-owned enterprises to defend, but the monopoly state-owned enterprises still survived thanks to these people.
These people are the foundation of China's economy and the engine of China's commodity exports.
These people, who accumulated little by little when they were young, flew overseas when they turned into butterflies, and became the main force of Chinese businessmen to conquer the world.
These people have always existed, but their wealth has not been exposed.
Meitu Meixiong just blew her horn and shouted "Come out!" ”
These people believe in Meitu and the bear, so they start to assemble.
In the noodle shop, many people took out invitations that were exactly the same as Meitu and Meixiong.
Because the bus stop outside the store is one of the assembly points for franchisees in the Central Plains District designated by Meitu Bear.
China's administrative system is provinces, counties and townships, and between provinces, in addition to the municipal party committee secretary, there is also a secretary of the prefectural party committee. A number of lines connect provinces and counties, and cities are divided into four levels: provinces, sub-provinces, prefectures, and counties. Multiple flags of autonomous regions, autonomous flags.
The level of economic development and population distribution vary from place to place. In order to adapt measures to local conditions, Meitu Meixiong does not sit back and wait for franchisees to come to the door, let alone one size fits all.
After the "One Milk Project", Meitu Meixiong is not only an entertainment company, but also covers many other attributes.
Local protectionism is ineffective against it, and nowhere is hostile to it.
It does not lack influence, public relations relations, and funds to pave channels.
Therefore, the third level does not adopt the provincial generation model.
In order to unfold the craze quickly and not waste the cost of intensive advertising, it is a model for seizing power in the whole country.
Meitu's China headquarters does not cover Hong Kong, Macao and Taiwan, and the mainland region is only responsible for Beijing, Tianjin, and Shanghai.
The headquarters of Meitu Meixiong in Beijing is the General Staff Department, the General Political Department, and the General Armament, and the Joint Logistics Department of the General Logistics Department is responsible for the general coordination organ and the military police headquarters, but it does not assume the responsibilities of the general headquarters.
The headquarters only formulates plans and general coordination, and the specific command is delegated.
In the Henan region, the 32nd Army, codenamed "Meteor Hammer" within Meitu Meixiong, was in charge of the strategy, which was the Second Army of the 3rd Central Plains Front. The Central Plains Front Army was in charge of Central China and was responsible for passing through the four provinces of Hubei, Hunan, Henan, and Jiangxi.
In order to radiate to the whole country and ensure the source of customers, Meitu Meixiong has to open very scattered stores, and can only take a wide amount of money, and the grassroots staff are very hard. To this end, Meitu Bear has also adopted a three-tier elevator system of position, performance, and merit promotion and demotion to motivate employees.
At present, the economy and national income cannot be intensively distributed, and the radiation scope of large, medium, small and super stores is strictly regulated. Within a radius of 10 kilometers from a large store, no second large store is allowed to exist.
Many county-level franchise applications have been rejected, and more medium-sized counties that barely pass the passing line only allow one Meitu Meixiong store to join at most, and it is the smallest store.
The dealers in the braised noodle shop come from the municipalities directly under the central government, prefecture-level cities and counties in the province.
Many people in the store are comparing invitations, and the wife of Ba is a table of servants, and Humpty Dumpty has no invitations, which inevitably causes the ridicule of the thin man: "This drunken bear shop, ordinary people really can't afford to open it, and you will be punished to death." ”
"Well, I have a store in my bag, do you believe it?" The fat man was not happy when he was glad at by the thin man's mocking eyes, and reached out to pull open the handbag on the table, grabbed a stack of papers and slapped it on the table.
"Wow!"
The thin man looked at the pile of paper on the table and was stunned for a moment, and exclaimed, "Brother, your pants are called punishment, right?" ”
"Punish the eggs and pay the pants?"
The fat man scratched his head irritably, saw his colleague at the adjacent table stretch his neck to look over, and patted a bunch of tickets on the table, "My family started early, and there are not many people in the country who start earlier than my family." The first Drunken Bear store is in Xidan, Beijing, what is it called an experience store.
It happened that the unit was on a business trip, and I saw the franchise information in the store. I have seen the style of a drunken bear experience store, and the two or three stories high at the door are drunken bears, and they will beckon. ”
…… (To be continued.) )