"I can't talk about new ideas." Zhou Kexin said, "The future development of Tiangong Manufacturing must take the road of its own brand, and Fang Ruoman's own brand design and operation plan have been almost done, so the next focus is to launch our own brand." ”

Ye Haolong has tasted the sweetness of the brand, so he is very positive about Tiangong Manufacturing to launch its own brand: "The launch of its own brand is indeed the top priority for the development of the company in the future. ”

Lin Xiangdong thought for a while and said: "To engage in branding, quality must also keep up." Although the quality of the products we made before was not bad, the gap with some famous brands is still very obvious. But if we want to improve quality, then our production process must be comprehensively upgraded, not only in terms of equipment and raw materials, but also in terms of quality control. ”

Lin Xiangdong is right, to do the company's own brand, it is necessary to improve the quality, and the problem is to increase investment and upgrade the manufacturing process.

This is a big deal, and the upgrade process alone is hundreds of thousands or even millions of investment, as well as additional brand promotion costs, which add up to a lot of money. As a result, the company's expansion will be delayed, and the company's current steadily growing earnings performance will also be severely affected.

"Xiaodong, in response to the question you said, I am also calculating, hoping to find a suitable time point. The brand operation plan will not be implemented immediately, but it should not be delayed for too long. Zhou Kexin said, "The market is changing, and the timing is very critical, and I will consider this matter carefully." ”

Ye Haolong said: "There is another thing, I am considering whether we can set up our own plush toy production line, and I plan to transfer the series of products to Tiangong for production." ”

Zhou Kexin was stunned when he heard this, and asked, "What's the matter, there's a new situation on Wanji's side?" ”

Ye Haolong analyzed Ma Tianming's watch during this period and expressed concern about the prospects of Wanji Toy Factory.

Lin Xiangdong nodded again and again when he heard this: "Ma Tianming, this guy has been sneaky recently, and he can't see anyone all the time, maybe something will go wrong again." Xiaolong is right, Wanji is indeed not very reliable, Ma Tianming has a low eye, and always wants to lie down and eat leisurely, if we cooperate with Wanji for a long time, it will contain a lot of our energy. ”

"Having said that, Ma Tianming has helped us a lot after all, and now our factory is also rented from him, if the relationship between the two sides is stiff, it will not be good for us." Zhou Kexin had such a vision, he naturally found that Ma Tianming was wrong, but he didn't want to investigate it in detail, he just asked everyone to be safe, "That's it, let's prepare with both hands." I'll go talk to him first, and if it really doesn't work, we'll build our own production line! ”

Thanks to the virtualization platform, Lin Xiangdong can take the lead in the daily operation of the company, so that Zhou Kexin has more energy to think about corporate strategy.

With the blossoming of these three cartoon characters in the field of comics and games, the popularity of Cheng dù is increasing day by day, and the intrinsic value of the brand is also increasing rapidly.

Originally, Ye Haolong authorized it to be produced by Wanji for free, which was already cheap Ma Tianming. As a result, this big baby is cheap and does not make money, so it is necessary to continue to drop the chain, and it is very suitable for the production task to be made by Tiangong.

Another major event is that Yulong Group's letter of intent to acquire was sent last week, and the offer was much higher than Zhou Kexin's previous estimate, a full 18 million.

Although the price is very attractive, Zhou Kexin has never meant to sell Tiangong Manufacturing.

This company is all her capital, once she sells, even if she can get a huge amount of money, but what she is in front of her will be a situation of starting from scratch, which is unacceptable to Zhou Kexin.

What's more, after the completion of the virtualization transformation of the Internet, the new corporate governance pattern began to play an effective role, with the step-by-step implementation of the company's strategic planning, Tiangong manufacturing has a lot of room for growth, far from the point of bottleneck, profitability in the short term to double is not a problem.

In addition, the industrial Internet and experience economy model proposed by Ye Haolong, once applied to the actual field, the future development is unlimited.

Therefore, Zhou Kexin will not sell the company, but will continue to increase investment and plan for the company's long-term development.

Zhou Kexin carefully thought about it, and the first question in front of him was,

The best solution is to acquire Wanji Toy Factory as a whole and invite Ma Tianming to invest in the merged Tiangong Manufacturing Company, which can not only save a lot of time and energy, but also save a lot of plant construction costs.

It just so happened that this big baby suddenly fell off the chain, and Zhou Kexin felt that it was time to talk to him.

As for Yulong Group's acquisition intention, it is obviously not in line with Zhou Kexin's core interests, even if she can get in touch with a high-level figure like the richest man in Xianhu City, it can't arouse her interest.

"Xiaodong, the daily operation of the company will depend on you in the future, I have to go to Ma Tianming to have a good talk." Zhou Kexin said, "Xiaolong, about the transfer of the Meng Mengda series of toys to Tiangong for production, I will also discuss with Ma Tianming." ”

"Okay, Sister Zhou, it's all up to you." Ye Haolong said.

Before I went out, I saw a black Mercedes-Benz slowly coming, stopped at the door of Tiangong Manufacturing Company, and walked down from the car a middle-aged man with a bright head, this person is Wei Yuanguang, the vice president of Yulong Group in charge of corporate strategy.

Wei Yuanguang took out a small handkerchief full of fragrance and wiped the shiny door of his brain, so that the reflection on the door of his head would not be too dazzling.

He came this time to carry out Qi Tianyu's intention and negotiate the acquisition of Tiangong Manufacturing.

Since Tiangong Manufacturing has not been very interested in the acquisition plan of Yulong Group, Wei Yuanguang came uninvited this time to probe the tone of Zhou Kexin and others and see if there is room for discussion.

When he saw this small factory and two not very decent production lines, he felt very puzzled, did this Lao Qi forget to take medicine again, how could he look at such a small broken factory?

But the boss's intention must be resolutely implemented, Wei Yuanguang shook his head, and walked into the factory of Tiangong Manufacturing Company.