"By the way, recently Huaxia's Mars Electronic Technology Company revealed that they are about to launch a smart office software, saying that they want to compete with us. Pen @ fun @ pavilion wWw. ｂｉｑUｇE。 info," the subordinate reported.

Thompson wondered, "I remember that Mars wasn't engaged in game development?" It seems that the strength is not bad, and the storm game has been suppressed. Are you also doing software development now? ”

The subordinate nodded and said, "That's right, this software called Mars Smart Assistant is the first product they want to launch." ”

Thompson smiled and shook his head: "Just listening to the name, I know that this software must be the same thing as those 360 assistants and penguin assistants in Huaxia." There is no comparison with us, let them grab meat in the Huaxia market, anyway, users will use our products anyway. ”

He didn't take this news to heart at all, in this field, no company could compete with them, let alone Huaxia, which was a cut behind.

Huaxia, Mars Electronic Technology Company, and the publicity plan for He Xiaofeng from the operation department have also been released.

The director of the operation department of Mars Electronic Technology Company is newly recruited, named Yan Jia, who used to be the vice president of a well-known Internet company. Because of his friendship with Li Quan, as soon as he said it, he jumped to Mars Electronic Technology Company.

Yan Jia is a middle-aged man in his forties, thin and wearing a pair of large-framed glasses. He said to He Xiaofeng: "Mr. He, software promotion, no matter what, advertising is indispensable. TV commercials, celebrity endorsements, subway and bus mobile media promotions, as well as Internet-related software bundling, search rankings, etc., I think all of these can be used, with our intelligent software, these investments will definitely pay off! ”

He speaks with confidence because he is also a user who has experienced this smart office software. It can be said that the first time he used it, it was very amazing, and it felt like someone who used Nokia ten years ago played with a smartphone for the first time, and it was completely two concepts!

It makes no sense if this software is not popular, what is the advertising investment, and it will definitely be earned back in the later stage!

He Xiaofeng also knows this truth, he said: "There is no problem with advertising, you can find the finance department to calculate the budget, and give me a report when the time comes." ”

Yan Jia saw that He Xiaofeng agreed without hesitation, and said with emotion in his heart: Sure enough, he is a wise boss who knows that good steel is used on the blade!

He continued: "Mr. He, another method for me is to create a big gimmick to attract the attention of the whole society. ”

He Xiaofeng asked, "What gimmick?" ”

Yan Jia said: "Challenge yourself! ”

Seeing He Xiaofeng's doubts, he explained in detail: "Since our products are confident and high-end, it is better to be arrogant and challenge the relevant software companies." As long as it is a product with the same function, let the user experience the difference between our two software. See which software has the highest market acceptance rate, if we are low, even if we lose! ”

"As long as we challenge the stakes big enough, we can attract the attention of the masses. Especially once their user base knows about it, they inevitably use our products out of curiosity. I believe that once they use Mars intelligent software, they will never use those low-level, rigid office software again! ”

He Xiaofeng nodded and said, "It's indeed a good note, then this matter will be handed over to you to be responsible." As for the content of the challenge, you decide. ”

"If we lose, we will be fined 1 billion Huaxia coins, and if the other party loses, they will not be asked to pay anything. However, during the gambling period, these companies have to post the content of the challenge on their official website. ”

When Yan Jia heard this, his eyes lit up, and he said happily: "Mr. He, you are really a bold person." As soon as this challenge letter is issued, those companies will have to make a statement whether they accept it or not, and with our advertising, it will become known to everyone. ”

"And our purpose is not to win or lose the challenge at all, just to promote. As long as users know that there is this software, then we win! ”

"Hmm." He Xiaofeng was extremely confident in his tone, "And our challenge is to win!" This time, let the world know about us! ”

Yan Jia began to plan the objects of the challenge, and these companies must be well-known, so that the challenge will appear compelling, and at the same time, it will attract the interest of the public.

Before the challenge is launched, start advertising to warm up the market. To this end, He Xiaofeng invested 3 billion Huaxia coins in advertising, while foreign markets temporarily invested 1 billion dollars in advertising.

This money can clean up He Xiaofeng's foundation, but fortunately, Mars Game Company has a lot of net profits because of its low operating costs, otherwise he wouldn't have been able to come up with so much money.

Another week has passed, and the advertising contract signed by Mars Technology has finally begun to be fulfilled.

In Huaxia, overnight, people noticed that it seemed that the introduction of a certain smart office software began to appear in their field of vision.

TV stations, commercial insertions for hit dramas; variety shows, sponsored advertisers; On subways, buses and roadside billboards, the now hot actress Ling Qianqian endorses a smart office software; In addition, on the login screen of the world-popular game "Eternal Road", there is also a campaign to register this software to enjoy gifts.

Mars smart office assistant, in the public's sight repeatedly swiped! Office software is a software used by almost all groups on the market, and students need to use it to study and hand in homework; Teachers want to use it to make courseware; Office workers can't do without their hands every day, as for high-end designers, engineers, etc., they can't live without office software.

The birth of such a product naturally attracted the attention of the public. But what makes people curious is that the publicity has done so much, and the software has not been officially opened, and now it can only be pre-downloaded and seen to see the function introduction, but it can't be used yet.

This is what Mars Electronic Technology deliberately did in order to hype, and when they made a challenge book, the heat was raised to the top, and then the functions of the software were opened, and then it was the time to really shake the world!

In front of the TV, a certain otaku girl was watching the series with great interest, and the plot saw the highlights, and the episode ended like this.

"I'm in a hurry.,Is the misunderstanding between the male and female protagonists resolved? It's advertising again! She nibbled on the chips and watched the ad boredly.

"Mars intelligent office software, the greatest invention in the Internet era, let Zhibrain help you work!" In the picture of the TV set, there are some functional promotions.

She saw that the user and the intelligent assistant can communicate normally, and the software can make the most correct processing of all the user's instructions, which has improved the work efficiency countless times. (To be continued.) )