Chapter 186: Follow the trend or be original
Regarding Zhang Xiyu's opening of the company, Liu Mang was very surprised at first. Pen @ fun @ pavilion wWw. ο½ο½ο½Uο½Eγ After the info accident, he couldn't help but give advice to the other party.
In recent years, with the explosive growth of the box office in the domestic film market, more and more investors have taken a fancy to this big cake. All kinds of entertainment companies, film and television companies, and media companies have sprung up everywhere.
As in most industries, it is the same to start a company, some people make a lot of money, and some people lose money. It turns out that blind investment will only lead to failure. If you want to succeed, you must have a deep and thorough understanding of the industry, you must grasp the preferences of the vast majority of audiences, and you must come up with the best work. And that's something that most people can't do.
Liu Mang enjoyed Zhang Xiyu's gentleness while thinking about countermeasures.
Men are most likely to reach the g-spot when they are excited. This is the reason why those inexperienced newbies often end before they even start. This is not the case with experienced men, who are perfect for self-control. At the moment when you are about to surrender your gun, as long as you slow down the pace, you will be able to rise again and fight on the battlefield again.
The hardest to reach the G-spot is the man who wanders in the process. Just like Liu Mang at this time.
Even if Liu Mang cooperated a little, Zhang Xiyu could get him within five minutes. But this time she did it for ten minutes!
Zhang Xiyu swallowed the essence in his mouth, and then helped Liu Mang pull the zipper, and his pretty face was full of crimson. She glared at the other party in disgust, knowing that she had worked hard, but she deliberately endured it, this man was really bad.
Zhang Xiyu's eyes made Liu Mang's heart flutter, and he found that he liked this stunner more and more. If time permitted, he would definitely take up his gun and conquer this woman. But now that time is limited, he can only bury his unfinished desires in his heart.
Liu Mang asked Zhang Xiyu: "The company is about to be established, have you considered what works you want to make?" β
Zhang Xiyu was stunned, "Isn't it a little early to think about this kind of thing now?" β
"Is it early?" Liu Mang has always pursued efficiency. What can be done as quickly as possible, it will not be delayed even for a second. Since you want to open a company, the first thing to consider is the work. Without a good work, it is difficult for the company to gain a firm foothold in the industry.
This kind of problem, Liu Mang considered it more thoroughly than Zhang Xiyu.
After listening to Liu Mang's serious analysis, Zhang Xiyu also had to pay attention to the company's first work. In fact, she was not completely unprepared before. She has learned in detail about the highest-grossing film works in China in recent years, and she also has her own ideas. At the beginning of the company's establishment, following the trend was undoubtedly the best choice.
As far as domestic films are concerned, there are three of the hottest works in the first half of this year.
The first is "Mermaid", which has a production cost of 300 million yuan, harvested a domestic box office of 3.39 billion, and broke many records. The director of "Mermaid" is Zhou Xingxing, starring Deng Chao, Luo Zhixiang, Zhang Yuqi, Lin Yun and others.
The reason why this movie is so popular is due to the wonderful plot of the movie on the one hand, the super appeal of Zhou Xingxing, Deng Chao and others on the one hand, and the proper publicity of the film and the strong support of major theaters on the other hand.
Zhang Xiyu really wants to follow the trend of this movie work, but the company is short of funds, and there are only more than one million at present, one million versus 3 billion.
The second is "Macau Fengyun 3", with a production cost of 250 million yuan and a box office of 1.117 billion. This movie is full of big names, and the success of the film is inseparable from the super appeal of these big names. However, whether it is Chow Yun-fat, Jacky Cheung, Zhang Jiahui, or Li Yuchun, Carina Lau, any big name is not something that Zhang Xiyu can invite now. Zhang Xiyu is also unable to follow such works.
What moved Zhang Xiyu the most was the third part, "Pancake Man".
This movie is a comedy directed by Dong Chengpeng and starring Dong Chengpeng, Yuan Shanshan, Liu Yan, Guo Caijie and others. The film mainly tells the interesting story of the popular actor Dapeng who fell to the bottom of his life due to an accident.
The official claim is that the production cost is 50 million, but in fact, the pure production cost is less than 12 million. But in the end, it received a box office of 1.159 billion. According to a rough estimate of 40%, the investor got back 460 million, and the return rate of nearly 40 times made too many people blush.
Zhang Xiyu did not blush the income of this movie, but he took a fancy to the followability of this work.
The investment in this film is not high, although 12 million is far beyond the company's current total assets of 1 million, but compared with the huge investment of hundreds of millions in the previous two films, "Pancake Man" can really only be regarded as a small production, and it is also operable.
Most of the jokes in "Pancake Man" are not out of joke-style humor. Relying on the performances of guest stars, this kind of joke-style humor is not easy to make the audience feel like a bad Internet meme, but for audiences who are familiar with online comedy, the sense of humor is not enough. Although the film is under the banner of "saving the unhappy", what Dapeng wants to say is much more than that.
"The King of Comedy", which was released in Hong Kong in 1999, is still a classic in the hearts of countless fans. The recognition of "The King of Comedy" comes from the empathy of ordinary audiences for the little people at the bottom to chase their dreams, and on the other hand, from the admiration of Xingye's fans for Xingye's career.
The success of this drama is an outburst of Xing Ye's real obscurity, pastime, and practice himself to please the audience, and suppress his emotional appeal after many years. I have to admit that hardships and pains often inspire excellent artistic creativity. It's hard to imagine a pampered director making such a film β even if the director himself is very skilled.
The expression of comedy is often wrapped in a tragic core, and at the level of the bitterness of the little people, "Pancake Man" and "The King of Comedy" are in the same vein. If there is a difference, it is only the difference between the public's perception of Dapeng and Zhou Xingxing. Many people say that they don't feel sensational until the end of the film, but in fact, the tone of the film from the beginning is not "laughter and tears", from beginning to end, this is the joy and sorrow of the little people.
At the beginning of the film, Dapeng used exaggerated methods to amplify the fame of an "Internet celebrity", creating a sense of conflict for the rapid decline of his reputation after the negative news was exposed, and he became a water dog that everyone shouted at. Subsequently, in order to repay the debt, Dapeng had to insist on finishing the film, and in the case of extreme lack of resources, he recruited a group of grass stage teams to complete the movie through absurd "candid shooting".
This puts the time-consuming and labor-intensive work of "making movies" in prison. The biggest difficulty that many filmmakers face when making movies is lack of money and people, and "Pancake Man" simply magnifies the difficulty to the lack of money and no one. This forces the director himself to solve these two problems through various means. Not only do people have to be used, but also this group of unreliable people has to be dispatched to the greatest extent, and each actor wears multiple hats.
When solving people's problems, Yuan Shanshan is hand-picked by the investor, so no matter how bad her acting skills are, the director can't criticize her. For a little profit, Dapeng had to go to great lengths to arrange a suitable role for the father of the owner of the small supermarket. And in the face of the investor's whim to change the play, he had to immediately replace the role - rich is the uncle, and when the grandfather is happy, the drama can be filmed.
Therefore, when the funds are completely exhausted, the value and status that celebrities rely on to survive can only be abandoned. When he was preparing to be the wedding celebrant, he looked like a dog and looked arrogant, and when he turned his head, he had to lead everyone to cry for the white thing.
In the eyes of ordinary people, big stars and directors are always glamorous, so everyone always wants to see them depressed and powerless. A glass of liquor is in front of you, a glass is 10,000 yuan, do you drink it? It's not a matter of the amount of alcohol, because every glass you drink is an insult to you, but you still have to drink. The crew wants to turn on the film, a group of mouths want to eat, every minute wasted is burning money, even if they are drunk to death, they have to start the film immediately.
This is the bitterness of the practitioner, you have to bow your head to all kinds of things. When you fall, there are always people you don't know who gloat. In front of people, you have to show what they like to see, and after people you have to make them a topic of pastime. Does this make a good movie? Who knows? But who the cares? The money was invested, the crew was formed, and there was no turning back from the bow.
From the purpose of making the movie, to the crew saving people, finding money, and secretly filming, the whole process is absurd. In the end, he inadvertently became a hero, and the lost gem was recovered, and the financial difficulties were solved, all of which were absurd. But it is precisely this absurdity that reflects the helplessness in reality. A group of little people with dreams, a rush, just for a movie that may not be destined to be released.
The film gave everyone a happy ending, and when the Crazy Boy appeared, the music sounded, which was a surprise for a generation. Chen Xiaochun told Dapeng that if you make this story of "Pancake Man" into a movie, it will definitely be popular, and we will help you find a star. The righteous boy seemed to be introducing himself through time and space - my name is pheasant, cock-ba's chicken. However, not everyone in life has the opportunity to meet a group of troubled boys.
This kind of grasp of hardships and hardships, without the experience of crawling at the bottom, and the persistence of always looking up at the front, is almost impossible to have. Even if the plot is still too loose, it does not prevent the director from wanting to express sincerely, which is sincere and moving, and full of emotion.
So the film was a success, and it achieved a result that almost everyone was jealous of.
It is difficult to create such a story out of thin air, but with the two movies "Pancake Man" and "The King of Comedy" to draw on, Zhang Xiyu is confident enough to make a humorous and funny movie story that specializes in portraying the bitterness of the little people and can resonate with the audience.
But Liu Mang did not advise her to do so. Even if it succeeds in the end and achieves good box office results, this kind of thing itself is not glorious. If you say it well, it is called following the trend, and if you don't say it well, it is called plagiarism and plagiarism, which is shameful.
"We can change the story beyond recognition, as long as we keep the core." Zhang Xiyu said.
Liu Mang shook his head, "The company's current situation can be said to be poor and white, and there is nothing. A small production like "Pancake Man" is indeed the best choice. But there are good stories, and we don't have to follow them. β
Zhang Xiyu asked, "Do you have any ideas?" β
Liu Mang smiled slightly and said: "Comedy movies are often rooted in life, using real life as the material, adapting and recreating. Or absurd, or real, or nonsensical. The style of the movie may be different, but they can easily move people's hearts. What do you think would happen if we adapted the experience between us into a movie? Will the audience like it? β
Onslaught!
Zhang Xiyu's eyes widened immediately, she looked straight at Liu Mang, her chest was turbulent, and her mood was difficult to calm down for a long time. After a long time, she opened her mouth and said, "In that case, wouldn't it be announced to the whole world that you are a fake Liu Meng's identity?" β
Liu Mang laughed and explained: "The movie is based on reality, but it is detached from reality. We don't shoot the story between us, but we have to process and recreate. Make the already bizarre story even more bizarre and more interesting. No one will believe that the story in the movie is real. You don't have to worry about it at all. β
Zhang Xiyu gradually calmed down, and when she thought about it carefully, this was indeed the case. Suddenly, she was excited, if she adapted her real experience, it would definitely be a fascinating work.
Zhang Xiyu nodded excitedly, "I have to go back and think about it." β
Liu Mang smiled, "I'll do this." I'll find time to make a script. Then you find someone to perfect it again. Script creation is not a one-person business, there is a saying that one person is short-minded, and three people are long-term, so we can all work together to create the best movie story and make the best movie. β
After taking over the script, Liu Mang considered the investment in the film again.
"I still have two million cash in my hand, which originally belonged to the two little girls, and they didn't dare to use it, so they left it in my hands for the time being. Let's borrow it, let's think of the two of them as shares. With these two million plus your one million, the start-up capital is available. But this money is not enough, we need to find an investor. β
Zhang Xiyu is not good at this kind of thing, and she feels that it is very difficult. A start-up company, a grass stage team, no backstage background, no good works, why should people invest?
Zhang Xiyu sighed and said, "I will work hard." β
"Leave this matter to me," Liu Mang took over the matter of pulling investment again. His goal is very clear, that is, Chow Tai Fook Jewelry's heir, Chow Fu Bao! As long as he brings Yang Ying here, Zhou Fubao will definitely be willing to invest. What's more, it's not a big investment. is only tens of millions, this can only be regarded as a small amount of money, and Zhou Fubao is still very happy.
There is a direction for the investment business, but there is another very important matter. Movies can be made casually, but whether the movie can be released smoothly, how many theaters are released, and how high the scheduling rate is, all need to be done by professionals.
A figure immediately appeared in Liu Mang's mindβOld Man Qin. No one is better suited for the job. With Old Man Qin in charge of the overall situation, there is no need to worry about messy things.
Liu Mang took everything into account, which gave Zhang Xiyu a clear action plan and goals, and she felt relaxed for a while. But after the ease, a new problem arose. Who is the male protagonist of this play? (To be continued.) )