Li Kuo's first answer was not modest. Pen? Interesting? Pavilion wWw. ｂiquge。 ｉｎfo

Because he also wants to use this interview to make many people feel that the "Grassroots Men" advertising model is very mature and brings high value, and use these to attract more advertisers.

But this is not a deception, after all, the advertising effect of "Never Expected" is visible to many people.

Because of the development of the Internet now, many things can get more accurate feedback figures.

If it was a previous TV commercial, the specific effect of the advertisement could hardly get results, and it could only be a one-size-fits-all look at the ratings, but the ratings fraud was endless.

But today's online advertising is relatively easy to detect.

So everyone can see the role of those advertisements in "Never Expected", and now they have enough confidence in "Grassroots Men", which is more popular at the beginning of the data.

Therefore, these advertising expenses are really not obtained by luck, and Li Kuo also has the capital to brag.

"So how do you achieve this value so that people feel that they can pay for themselves with such a high advertising cost? Is there any trick to this? The reporter continued to ask.

Here Li Kuo still continues to brag, of course, Li Kuo's so-called bragging is actually just describing some things, and it is not too exaggerated.

"Content! Absolutely! My point is that content is king! Li Kuo directly began to shout a series of slogans: "Human beings like to listen to stories has been a habit from ancient times to the present, and now videos are still only telling all kinds of stories, if the story can be told well, then everything is possible!" And all we've been doing is telling stories, well, so far, we're telling pretty good, that's it. ”

Li Kuo's definition of wearing a hat, and what he said is more reasonable, in fact, many people like to use it. In particular, all kinds of big people who want to make people accept their own views and be persuaded (fooled) by themselves are more slippery.

So, anyway, this reporter was stunned when he heard it.

"It makes sense, listening to the story, I think a lot of human entertainment is covered in it!" The reporter was also slightly brainwashed by Li Kuo.

After that, some questions were asked, and almost at the end, the reporter finally asked the question of the industry.

"Do you have any thoughts on the future of online video? What strengths do you think he has and what disadvantages do you have? In the end, can it reach the scale of these TV series now? The reporter asked.

For Li Kuo, who is from another time and space, this is quite a bit of a taste of sending points.

Comparing these things in previous lives basically has a rough answer.

So, Li Kuo cleared his throat and said: "I think that if you want to start a business in the future, you can come to the online video industry to break through, this is an emerging industry, the future market is particularly broad, and there are many possibilities, when the time comes, there should not only be a fireworks, but also "Never Expected" and "Grassroots Men". ”

"The advantage of online video is that it is very interactive, close to the times, and the target audience is clear. My country's TV dramas have always been broadcast in a one-way way, and the disconnection between the author and the audience is unavoidable. However, the online drama ship is a good turn, and it is easy to realize the interaction between the audience and the author. Moreover, the data of online dramas is placed on the surface, and the results are basically not disputed, and there will be no situation where traditional TV dramas have difficult feedback and untrue feedback. ”

"As for the disadvantages, the main reason is that the funds are small, the quality may be uneven, and some online dramas will add vulgar content in order to attract attention. Moreover, online dramas now lack an effective monetization model, which will hinder the development of online dramas. In addition, compared with traditional TV dramas that can flow to the Internet, it is too difficult and almost impossible for online dramas to flow backwards to TV stations. However, the road is tortuous, the future is bright, and I believe that one day in the future, online dramas will be able to reach the status of current TV dramas and become people's favorite viewing choice. ”

In fact, most of Li Kuo's tirades are answers derived from another time and space, but there is nothing wrong or wrong with using them in this time and space.

Moreover, these things do have a certain forward-looking significance, and some people will definitely recall what Li Kuo said next.

Today's CCTV reporter feels that his trip is relatively worthwhile, and Li Kuo also said a lot of things.

Anyway, now "Grassroots Men" can be said to be popular, and the previous number of clicks proves that this online drama is popular in the eyes of the public, and the 80 million advertising fee just now will make this online drama a huge hit in the industry...... Coupled with the various things about this web series before, it makes people feel that "Grassroots Men" is full of promise.

Of course, no one is held accountable for the 60 million advertising fee of "Grassroots Men" reported to 80 million, after all, this is the case within the industry, everyone does that, and the fireworks culture is kind.

However, for fireworks culture, their offer for advertising is more of a face-saving experience, and has no other substantive role. After all, Fireworks Culture will not raise funds for the time being, and it doesn't want to go public for the time being, so these numbers are just numbers, and there will be no skyrocketing market value and valuation, but these 80 million do sound quite exciting.

After the release of the second episode of "Grassroots Men", the hits continued to soar, quickly surpassing 10 million.

While "Grassroots Men" is in full swing, Li Kuo will also usher in a big event - the awards ceremony of last year's annual author contest will begin, and this award ceremony will be broadcast live on TV after that.

After the award ceremony, Li Kuo's prize money will be in hand, although there will be tax deductions, but the rest is his.

Before the award ceremony began, a lot of talk about the Author of the Year contest was once again stirred up, and many people were still discussing.

Li Kuo got a message from Xiao Qifan a few days before he was about to start the award ceremony: "You must be careful with this award ceremony...... I heard they seem like someone is trying to fix you! You still have to be careful, don't be on and off the stage when the time comes to live TV. ”

"Going to fix me? How do you fix me? Li Kuo was very strange, but he was not too surprised, after all, it was not a day or two for someone to want to engage in himself, especially in the matter of the annual author contest.

When the time comes, the soldiers will block the water and cover the earth, and there is no other way.

So, on February 16, the award ceremony will still be officially held in Yanjing, and Li Kuo's invitation has been received for several days. (To be continued.) )