Chapter 14: Midnight Session
On January 24th, there is less than a day before the release of "This Man is from Earth".
Huo Que sat in the office arranged for him by the company, and his daily work was to watch the writing and writing scores, but he did the preliminary work for the filming of the next movie more fully.
"Bang bang!"
The door was knocked twice, and before Huo Que could speak, Alex had already pushed the door in. He put a large stack of newspapers on Huo Que's desk, and then said with a smile: "Thank you to that little boy of the Valentine family." ”
Huo Que glanced at Alex a little puzzled, and then his eyes inadvertently saw an eye-catching headline in the stack of newspapers, "This is not art, this is blasphemy against my lord", and below it was the accusation of "This Man is from Earth" throughout.
"You go on, I have to say that the little boy of the Valentine family is very cute, doesn't he know that the denigration of our movie at this time is the best publicity for our movie?" Alex lit a cigar: "More than half of these negative reports are far-fetched nonsense, and anyone with a bit of intelligence knows that it is deliberate slander, and some of the reasons are even funny." ”
"Absurd, the life of a twenty-year-old man who talks about it in vain." This is the second newspaper to bake "This Man is from Earth".
In the next dozen or so newspapers, as long as "This Man is from Earth" was mentioned, it was all blindly negative. But the funny thing is that these negative reports don't talk about the movie itself, but a bit of a director.
But no matter how he criticizes the film, on the eve of its release, it is undoubtedly the biggest publicity for the film, and it is free.
If this is a blockbuster, then there is no doubt that there is still a fear of negative news, which will directly affect the box office of the film.
And this movie, he originally invested only 10,000 US dollars, plus the operating expenses totaled less than 1 million, such an investment in the movie, can appear in major newspapers on the first day of release, no matter what the newspaper says, even if it means that this movie is made by a three-year-old child, it is undoubtedly a kind of propaganda.
It's just that these reports don't say how bad or unsightly the movie is, and they accuse some illusory things. For movie fans, it doesn't matter what kind of person the director is, they only pay attention to the quality of the movie. And everyone has a rebellious mentality, you talk about this movie so badly, I want to see how difficult it is?
"Look at these newspapers." Alex took some more newspapers: "None of these newspapers are owned by the Valentine family, so their reports are more truthful. ”
Huo Que took one casually, the title was very eye-catching, "Sundance's Surprise for Me", and the next is the most pertinent evaluation of "This Man is from Earth".
The following successive newspapers are good reviews of "This Man is from Earth".
"You are destined to be a restless person." Alex looked at Huo Que with a smile: "The first movie turned these media upside down. ”
Huo Que squinted, looked at Alex with a happy face and said, "I don't believe you didn't do anything?" ”
"Haha......"
Alex smiled heartily: "This is related to my vital interests, how can I ignore it, I have been in this industry for more than 20 years, of course I will know some media friends, but ......"
"But the audience for this movie is really small, no matter how hard I try to operate, the box office can't be too high, you have to be mentally prepared." Alex, who is extremely familiar with the film industry, has long since penetrated the value of this movie.
It's just that Huo Que was mentally prepared before making a movie, after all, this movie is a transition for him, and the next movie is the time for him to show his talents, of course, this is only for the box office.
…………
January 25th, early morning.
Alex and Huo Que walked into the cinema with a cup of hot milk tea, and the first movie they collaborated on was about to be screened. Today, as long as all the employees of Baiquan Pictures have been assigned a job, that is, to go to various movie theaters to observe the reaction of fans after watching the movie, even the director and general manager are no exception.
Alex has only ordered the premiere of "This Man from Earth" in thirty theaters and nearly a hundred screens, and after tonight, it will be time to reveal the results.
I believe that with the "cooperative" propaganda of the Valentine family, the result should not be too bad.
With five minutes to go before the movie shows, there are only about 10 people in the empty movie theater, and the attendance is less than 10 percent. It's just that Huo Que was a little surprised that most of the people sitting in the screening hall were generally older, such as the kind of ten-year-old young man who didn't have it at all.
The movie was officially released, and the number of people in the theater still did not increase.
Alex patted his hand with his hand and said softly, "It's midnight, and it's already very face-saving to have so many people cheering on such a cold day." ”
Knowing that Alex was comforting himself, Huo Que didn't say anything more.
The movie began to be screened, and the beginning was not very brilliant, nor did it give people much surprise, it was plain and bland, just like the dim theater now.
Two rows behind Huo Que sat a white man in a suit, he was about thirty-five years old, although it was midnight, he still looked energetic, he held his chin with his hand, and looked at the screen with a scrutinizing gaze.
This is the second time he has seen the film, the last time being at the opening of the Sundance Film Festival.
Coincidentally, he was Brandon Macmillan, the editor-in-chief of the Valentine family's Los Angeles Morning News.
Yesterday, while he was arranging the newspaper layout, he received a phone call from his immediate boss asking him to put a prominent comment on "This Man is from Earth."
It was part of his job, and the person who made him do it was his immediate boss, so he agreed without thinking too much about it. It's just that after accidentally seeing this comment, he immediately found out that there was a problem, this is a bashing, a gratuitous attack on "This Man is from Earth", and some of the remarks are even a little ridiculous.
He immediately found his immediate boss with this upcoming article, and then explained his views and opinions on the film one by one, saying that the article was simply nonsense.
Brandon's status in the Los Angeles Morning News was not low, and his immediate boss was also very concerned about his face, and then told him what happened, and in desperation, the report was still put in the newspaper.
There was only one reason why he chose to watch this movie at midnight today...... Rehabilitate it.
He is a veteran movie fan, and his views on movies are very unique, and for those so-called large-scale commercial films, he usually accompanies his daughter to see them, and usually dismisses them. However, on behalf of the Los Angeles Morning News, he went to the opening ceremony of the Sundance Film Festival, and after watching "This Man is from Earth", he was deeply impressed, and admired the imagination of the young Chinese director.
So he felt that yesterday there was no reason to argue, and it was an insult to the film to put that comment in the morning newspaper that he edited.
He came today to watch this movie again, and then write a review seriously and put it in the morning newspaper. He didn't care what the consequences of doing this were, he just knew that he liked the movie very much.
Tricky questions, wise answers, and unimaginable plot changes are displayed in people's eyes one by one with the change of screen light, among the few fans, no one leaves, no one makes a sound, they just watch the movie quietly, perhaps, such a slightly dull film is much better than those commercial giants in their hearts.
"Oh my God! Is this true? A middle-aged woman asked in disbelief after seeing the psychologist Will Gruber collapse after confirming something to the protagonist, and the man next to him immediately patted him on the shoulder, and she noticed several pairs of dissatisfied eyes looking at her, and he hurriedly made an apologetic expression, and then watched the movie intently.
The movie ends.
People left with a look of surprise on their faces.
"It looks like it's working well." Alex said with a smile.
"I also think, let's go back and rest, it's too late." Huo Que said and already stood up.
The two walked down the narrow aisle towards the safety exit on the left, and just as they reached the end, they were confronted by a man in a suit, none other than Brandon Macmillan.
"Mr. Huo Que, a young genius director, let me apologize to you." Brandon Macmillan bowed slightly to Huo Que, and before Huo Que could react, he had already turned around and left.
"Who is he?" Huo Que pointed to Brandon Macmillan, who had disappeared around the corner of the aisle, and asked Alex.
"He apologized to you, how could I know him?" Alex was also at a loss.
"What did he apologize to me?" Huo Que touched his head and muttered to himself.