According to the requirements of Shanghai Guangwen, Enron Film and Television Entertainment Company submitted "The Voice of China", "I Am a Singer" and "Run Brother" to compete for the "Best Reality Show" award, "If You Are Honest, Do Not Disturb" and "Metamorphosis" to compete for the "Best Variety Show" award, and "A Bite of China" to compete for "Best Documentary". Pen @ fun @ pavilion wWw. ｂｉｑUｇE。 ｉｎｆｏ

Enron Film and Television Entertainment Company's big-name programs were exhausted, and the Magnolia Organizing Committee was overjoyed, this is an excellent publicity!

Everyone knows that Yang An participated in the Golden Eagle Award two years ago and only won the [Best Program Male Host Award], that year's Golden Eagle was scolded by Yang An's fans miserably, and it was also from that time on, the Spring Festival Gala that won awards every time was criticized, and countless netizens proposed to increase the review of variety show programs, otherwise, no one in China would have won the Spring Festival Gala.

But this year's Golden Eagle still has not increased the review of variety shows, the institutions of the Golden Eagle Festival are the China Federation of Literary and Art Circles, the China Television Artists Association, these traditional old associations still need an adaptation period for the new outbreak of variety shows, and the results cannot be reached within three or five years, so this year's Golden Eagle Award was rejected by Yang An early, which is not interesting.

The organizing committee of the Magnolia TV Festival became excited and began to plan how to maximize the use of the news of Yang An's joining to attract people's attention and compete for the headlines of the entertainment section.

The opportunity that the Magnolia Awards organizing committee was waiting for was not long in coming, and on Monday and Tuesday, CCTV broadcast the second episode of "Running Brothers" and "Super Challenge", and the ratings records of both sides changed again.

The ratings of the second episode of Running Man exceeded 3.95%, an increase of 10% over the first episode, and the reputation was super good, especially the stereotype of the capable Peng Yuyan, which made the audience's worship of him reach the first high dynasty, and the marriage competition at the end left enough suspense, and countless viewers left messages on the official website of Running Man, looking forward to watching the third episode of the program.

The second episode of "Super Challenge" has an audience rating of 3.01%, you know, it premiered with 2.994% in the first episode, and the second episode only increased by 0.5% compared to the first episode!

After Xuanhuang Entertainment saw the ratings, although it broke 3%, there was nothing to say, and the chairman once again convened the company's senior management to look for problems.

The chairman didn't believe this data and asked: "The theme of our second episode is "No Thieves in the World"! Now that something has happened to Wang Baobao's house, there is overwhelming news outside, how can no one pay attention to our program? Is it not in place? ”

The following person replied: "The propaganda started last Friday night, CCTV one, two sets, major video networks on the Internet, entertainment portals, we have all invested in publicity." ”

The chairman asked rhetorically: "Then why doesn't anyone care?" Do you find this topic disgusted? ”

Pete Chen explained: "It's not that I'm disgusted, other TV stations are doing similar social topics, and our company's "Gold Medal Mediator" program also selected guests similar to Wang Baobao's situation, and the social response is very good." Moreover, CCTV itself has made a special program on Wang Baobao's property division, we just chose the inconspicuous small theme of "No Thieves in the World", which is not a problem that the audience is disgusted with. ”

"You're not, that's not, what's wrong? Answer me! I want you to have a fart! "The chairman almost went crazy, this group of people, and the elite team of foreign turtles, don't even know the bullshit!

"Bring the ratings fluctuation chart!"

The chairman shouted loudly, and took the fluctuation chart from his subordinates, comparing it.

"Run, Brother" is a linear pattern, basically a smooth and orderly rise, the highest is ten minutes before the end, the lowest is in the middle of a few broadcast ads, this picture in the eyes of industry insiders, will be full of praise, because this is the most stable situation in the ratings, indicating that from the beginning to the end, old users are firmly attracted, new users continue to increase, and the viscosity is particularly high.

And the pattern of "Super Challenge", the highest instantaneous ratings are in the first five minutes, reaching 3.45%, followed by a linear decline, during which with the broadcast of many advertisements, it becomes a step-by-step falling graphic, every time an advertisement is broadcast, the audience will pass away, and the ratings in this period will slowly decline, broadcast ads, and then drop, until the end, the end is only 2.4%!

"Pete, how do you explain? Yes? Haven't you been in the industry for 20 years? "The chairman no longer understands the business, and he also knows that there is a problem with this graphic!

Pete Chen's scalp was numb and he was stumbling for a long time: "According to my previous experience, in fact, in the process of continuous broadcasting, the slow decline in ratings indicates that the audience viscosity is relatively high, and it is not a problem of the attractiveness of the program...... Only during the broadcast of the advertisement, it is almost in the form of a step, and this is the problem...... Is there too many CCTV advertisements? ”

"Why do running men also have ads, but they continue to rise?"

Pete Chen was speechless, a room of people looked at each other, and finally the Propaganda Department He Jianchuan stood up and said cautiously: "We found a special phenomenon here, every Tuesday when our program is broadcast, as long as it is the advertising time, the number of instant discussion posts on the Internet will increase suddenly, and there are always some people who compare us with the running man, and then after the advertisement, the ratings will be like that......

The chairman asked with a dark face: "You mean, Yang An deliberately sent a water army to hack us?" ”

How can it be so easy!

Send a few words to the navy, and you can black the ratings into a step-by-step decline? Then everyone should stop doing TV shows, who is unhappy to watch, and sending a water army to the black, isn't it better than any competition?

The water army is just an excuse, everyone actually knows it, or because the content of their program is not attractive enough, the audience watched their program, and then discussed it on the Internet when the advertisement was broadcast, and compared it with the running man program, everyone gave up.

He Jianchuan saw Pete Chen's eyes, at this time, he must divert the chairman's anger, and he must not mention the question of his own program, he nodded with difficulty: "There is such a possibility......"

Boom!

The chairman slapped the table and stood up, and said angrily: "Director He, you collect Yang An's materials for blackening us, since he dares to hack me, I dare to find someone to treat him!" In addition, don't stop over there, I'm going to give back to him in his own way! Don't blame me for fighting back too hard! ”

He Jianchuan's face instantly became unsightly, black material, black hair, how could he have these evidence? Didn't you just say it casually, helping Pete Chen change the topic, and as a result, he hurt himself.

He hurriedly gave Pete Chen a look, but the latter was also a mud bodhisattva crossing the river, and it was difficult to protect himself, the content of the program was problematic and not attractive enough, and "Super Challenge" had to be changed!

After the meeting ended, He Jianchuan came to Pete Chen's office, and the two sighed and sighed, and sighed that the boss was too difficult to serve, and it was not easy for the part-time workers.

Pete Chen was helpless: "Lao He, I can only say that I can do my best in terms of the program, the third phase of the Hengdian album has been filmed, whether it is life or death, or can only depend on the audience's feedback, you must come on your side, and strive to force the audience from the running man to our super challenge." ”

He Ship sighed: "If the audience listened to me, I wouldn't be so embarrassed. This Yang An is also really, the second issue and the first issue are almost completely different styles, you look at his third phase of the trailer, and the second issue is related, right, but it must be a completely different warm style! What the hell is their production team, I can't wait to dig them all up! ”

Pete Chen blinked: "If you have the chance, you can try!" ”

It would be nice if Yang An's team could easily dig it up, He Ship said so, unless Yang An fell and Enron went bankrupt, don't think about it.

The quality of the program cannot be improved in a day or two, if you want to see the effect of the turnaround in a short period of time, you still have to start by cracking down on Yang An.

He Ship summoned Wang Chusheng and his subordinates to carefully analyze how to narrow the gap between the two sides.

He said: "IDBM and Douban scores, these two pause, they have no effect, Chu Sheng, do you have any channels over there?" Has the matter of the Cape Forum been clarified? ”

Wang Chusheng stiffened his head and said: "It's been found out, it seems to be a violation of the rules of the edition, and it was deleted by the moderator on duty, I want to get it back, but the number of moderators on duty on the Cape Forum every day exceeds 50 people, and the usual reputation of deleting us is not good, it is estimated that Yang An and they found a relationship and paid to delete these posts." We have no one in the Cape Forum, others don't pee on us at all......"

He Jianchuan looked very open: "The Cape Forum is already very strong, and the background is very hard. ”

Wang Chusheng continued: "The dealer asked me, 50,000 yuan is guaranteed to stir up the fire, and he will not delete the post, if he deletes the post, he will pay the original price, what do you think?" ”

What He Ship wants now is action, and what he has is money, so he waved his hand: "Keep doing it, you find someone to keep an eye on, you go down first." Xiao Zhang, how are you doing over there? ”

Xiao Zhang is a young man about thirty years old, a native of Beijing, the kind of style of the gentlemen in the capital, and his tone is terrifying: "You can meet and talk in detail at any time, Director He, why don't I invite the two of them to the heavens and the earth to talk tonight?" ”

When he heard that it was heaven and earth, He Ship was a little distressed, the consumption in that place was too expensive, although he could afford it, but after the meeting, he had to give the judges a red envelope, and a meeting may not be able to get it, the two judges plus Xiao Zhang and himself, the consumption of four people is probably 100,000 yuan, and his funds are not endless.

Xiao Zhang saw his hesitation, and the muscles on his face twitched: "It's okay to be a pride nightclub, I think it's not bad there, I'm afraid you won't like it!" ”

Mary's next door!

He Jianchuan scolded in his heart, the Haoqing nightclub is indeed luxurious, and the reputation is also good, but it has just been cracked down on and rectified last month, and the high-quality lady has gone a lot, who dares to go anywhere?

"Let's go to heaven and earth!"

He ship's flesh hurt, and he opened a note for Xiao Zhang to take it away and go to the finance to pay the money.

In the evening, Xiao Zhang drove his own big run, personally sent the two judges over, He Ship greeted him outside the hall, the two sides met, went directly into the private room to reminisce, the girls of the water spirit stood in a row for selection, the two judges were not satisfied, and even put forward a request that made He Ship quite embarrassed - they wanted to find a female college student to accompany them.

The bow of the He ship is about to blow up! (To be continued.) )