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Hollywood film production companies, large and small, receive quite a lot of scripts every year, and Stanton Studios is no exception, in the floor of the studio's newly leased Century City building, there is a special room for the received scripts, which are simply looked through by Paul Wilson or even Rosa Rodriguez after being mailed in, and then put here and ......

Like most Hollywood companies, these scripts will go unattended for a long time. Pen "Fun" Pavilion www.biquge.info

Since there was nothing to do today and the appearance of Cretan Na Wilkinson, Murphy returned to the Stanton studio and specially asked Rosa Rodriguez to send some scripts over.

He wants to see if there are any projects worth investing in.

After looking through dozens of scripts, I was disappointed, and several of them were full of whimsical ideas and ideas, but these ideas and ideas are really not suitable for a movie, and the risk and reward of investment are not proportional at all.

The end result is how these scripts were taken by Rosa Rodriguez and how she took them back.

These scripts certainly didn't just go to Stanton Studios, but Murphy had never heard of any related projects in the circle, and even though the creativity and artistic creation of many of the scripts were better than those of most Hollywood films, they still didn't get the attention of Hollywood companies.

The reason is very simple, the so-called innovation risks of these newcomers' new works far exceed the routine and assembly line mode, and there is no enough return if you can't see it, and of course no one will invest.

In the final analysis, Hollywood is a business circle after all, and related industries are also called "acting careers", never "performing arts".

Some people may always think that Hollywood is looking for talent, and in many TV shows, you can always see Hollywood agencies and film companies telling the audience in front of the camera that we are looking for genius in cinema - this is one of Hollywood's biggest lies.

In fact, if someone believed what they said and called some of Hollywood's biggest agencies and told them that they were the genius they were looking for, they wouldn't react and would even hang up.

What Hollywood needs is not a genius mind, but a brand with marketing potential, such as James Cameron, Steven Spielberg, Tom Cruise, and Tom Hanks, to name a few.

Whether it's a producer, an author, an actor or a director, Hollywood doesn't value talent, it's the potential to make a profit, and many times, a young man in the film industry – like Murphy's journey – impresses Hollywood companies not with the artistry of his work, but with the benefits his work can make.

When a person's name has the ability to attract the audience, or attract the money in the audience's pocket, then he is the so-called "genius" that Hollywood is looking for.

People who can enter Hollywood are not all talented, but they must know or someone knows how to package themselves and make their name a brand, and to some extent, this is also a talent.

In this commercial paradise, there is a great need for creativity and stories, but everyone knows very well that creativity and stories are the least valuable, Hollywood super blockbuster movies, the stories are very simple, similar to "Independence Day", "Titanic" and many other works, in terms of the storytelling of the script alone, at most it is the level of second-rate or even third-rate screenwriters.

It is no exaggeration to say that there is no creativity in such a story, and if a newcomer takes this kind of story to the film company, no one will pay attention to it at all.

Hollywood thirsty for talent? Is Hollywood a place where talent is valued and shines? Don't be silly.

Like many people who hear about Hollywood, their first reaction is that it is a place to make movies.

Indeed, a large number of films are produced here every year, and Hollywood companies, as well as directors and investors, including Murphy, want the public to see Hollywood only as a place to make good movies.

But the truth is that filmmaking is only a tiny fraction of Hollywood, and it's a film marketing area, not a creative production playground.

Just like those so-called big-selling films with small budgets, are they really low-cost?

They cost only a dozen or two hundred thousand dollars to make, but how much does it cost to spend on marketing?

In Hollywood, people spend more resources marketing movies than they do to make movies, about twice to three times as much or more.

A film in the Hollywood sense is not something that the director shoots and cuts out in his own camera, it can only be called a film at best, and a movie is a film that can finally be released in a movie theater after a series of marketing activities.

The biggest difference between these two concepts is that films don't make money, while movies can make money.

When a film can be advertised in the media and promoted to the public, it realizes the transformation from "film" to "film".

Of course, many artistic and idealistic directors will choose to take the road of film festivals.

But in fact, most film festivals, including the three major film festivals in Europe, if you want to participate, you need not only works and art, but also a lot of money!

If a film wants to participate in a film festival, just like Murphy does at the Saint-Denis Film Festival and the Cannes Film Festival, the producer needs to submit an entrance fee to the film festival, which is often expensive, followed by various expenses such as the cost of printing promotional materials, transportation costs, staff salaries, expenses during screenings, and expenses for public relations activities......

If you're lucky, you meet a distributor at a film festival who is willing to buy it, and then the film has nothing to do with art, and all the discussion will only revolve around "profit", "sales", and "distribution".

Does this sound particularly unartistic?

To put it bluntly, whether it is a person or a film, if you want to be valued in Hollywood, you must first prove that you are valuable and can bring benefits.

Otherwise, no matter how much you say, you will be rejected, rejected, and rejected like Murphy did at the beginning......

Can a story and an idea lead to investment? Talent will be valued? This dream is indeed beautiful.

Before you prove yourself, all the stories and ideas are ethereal.

Although Murphy advocates that movies should have their own styles, rather than the serious homogenization of Hollywood movies today, many things that exist in reality do not exist if he pretends not to see them.

These things are not transferred by the will of the individual at all, and the power and ideas of a person are very small in the face of the huge industrial chain.

The most typical question is, what kind of film is a good movie for a film production and distribution company? Does his choice of noir be a good movie?

Is a good movie with a professional rating of 8 or more? Is it a good movie that reflects social reality? Is it a good movie that thinks about humanity and humanistic care? Is it a good movie that makes people's brains turn around? Is it a good movie that can be spooky at the end? What makes people unable to sleep in the middle of the night and speculate about the director's techniques and intentions is a good movie?

The answer is clearly no.

How should movies be classified?

Clever films, skillful films, and intelligent films? Commercial, inspirational, literary or independent?

In fact, in the eyes of Hollywood production companies, these are not complicated, and there are only two kinds of movies - blockbuster movies and non-blockbuster movies.

Even Murphy, who believes that box office and commercial success are not the only criteria for measuring a film, cannot ignore this reality.

As a director and investor, ignoring such an objective reality, you will fall very badly, and even lose your family.

Whether it is popular or not is never the result that Murphy wants, what he wants is that the reputation of the film will not be bad, but it must also be a blockbuster.

If you want a film to be a hit, you can never ignore publicity and marketing.

Therefore, during the period before the release of "Inglourious Basterds", Murphy was actively cooperating with the publicity and marketing plans formulated by Twentieth Century Fox and Weinstein Pictures.

Time slowly stepped into November, "Inglourious Basterds" is getting closer and closer to its release, and various promotional activities are in full swing.

First of all, when Murphy was interviewed, he revealed that the title of the film was not set by himself, but was originally formulated by Quentin Tarantino, who was cultivating, and Quentin Tarantino also accepted an interview with media reporters.

Regarding the meaning of the film's title, Quentin said that the death squad in the film are all rough people with a low level of education, they are not heroes in the traditional sense, and it is precisely because they can do any bad thing that they can defeat the enemy.

In order to attract more fans, whether it is Murphy or Twentieth Century Fox and Weinstein Pictures, Quentin Tarantino will definitely not be forgotten.

Next, Margot Robbie appeared on the cover of Entertainment Weekly, hyped as the new goddess of Murphy Stanton.

Subsequently, a large number of photos of Diane Kruger attending a promotional event were leaked and became the focus of gossip media attention.

“…… German actress Diane Kruger has a beautiful back, and the scale of her hip-to-hip backless outfit is staggering. Kruger, who once played the first beauty Helen, said that being selected as the heroine by director Murphy Stanton this time was as lucky as winning the lottery, but she also regretted the lack of intimacy with James Franco in the film, and the experience of being beaten by the other party in the film was very exciting. She explained that being abused by James Franco is probably not willing to say no to many girls. ”

The German actress knows how to hype very well, and she knows how to cooperate with publicity to attract attention.

It can be said that "Inglourious Basterds" is definitely one of the most watched films in this Thanksgiving to Christmas schedule.

Twentieth Century Fox also held a small test screening of the film, but the reviews were mixed. (To be continued.) )