When Wang Zixuan stepped on the flight to New Zealand, Wang Xiao also stood in the new company.

"Well, the overall feeling is good......"

Wang Xiao looked at the bright office area, and after a pause, he said, "However, isn't it a little cute?" ”

Shen Bingyu and Zhang Xinyi glanced at each other, decisively ignoring the pink paint on the wall and the bright flowers on the barrier: "No, we think it's good." ”

"Well, you have the final say."

Wang Xiao looked at the second daughter who was already standing in the same trench and shook her head helplessly, "I don't care about the decoration, but what do you think about how to deal with this crisis?" ”

Shen Bingyu nodded and said, "We already have a preliminary plan, here is the crisis response plan, you can take a look." ”

Wang Xiao took the text and carefully watched the contents inside.

The overall plan is very simple, there are only two aspects, one is to also hire a water army to spread how fun it is to spread the "stupid bird flies first", and play propaganda stations with the other party; The second is to hire a doctor of physics to promote the game.

"I'm very much in favor of the first propaganda war, and it's good for us to muddy the situation. But this second ...... Why hire a Ph.D. in physics? ”

Wang Xiao asked after closing the jiàn above.

Shen Bingyu and Zhang Xinyi looked at each other and smiled, and then Zhang Xinyi took the initiative to explain: "This is an advertising and marketing method, we have done a survey, and young people under the age of 24 account for more than 68% of the player group, and these young people have an obvious group characteristic, that is, worship knowledge!" ”

"Worship knowledge?"

Wang Xiao was stunned for a moment, and said with a smile: "Playing games is still related to knowledge?" ”

Zhang Xinyi said with a stern face: "That's true." The reason why we want to ask a doctor of physics to advertise is to ask him to make a high-minded, high-minded advertisement full of technical vocabulary for the specific physics laws in the game, and it is best to make people unaware of it at first glance. ”

Seeing that Wang Xiao still didn't seem to understand, Zhang Xinyi turned on her computer, chose an audio text, and said, "You listen to this content first......

"From my research in the past few days, this little bird has two speeds, one is the horizontal flight speed, we set it to v1, v1 is constant; In addition to this, there is a vertical velocity v2, which is constantly changing. If the acceleration of the bird's descent is converted to the acceleration of the earth's gravity, that is, 9.8m/s2, then according to the time of the bird's descent, it can be concluded that the gap between the top and bottom of the two water pipes is 98cm...... According to the law of momentum, the applied force F, multiplied by the time t acting on the bird, and then calculated using convolution, then the ...... This impulse (P2-P1) can change the bird's potential energy ......"

Listening to this audio full of professional physics vocabulary, Wang Xiao said that it seems that the knowledge inheritance he has absorbed is still too little.

Seeing Wang Xiao's blank expression, Shen Bingyu smiled: "How is it, how do you feel after listening to it?" ”

Wang Xiao sighed: "I can only say that although I don't understand what this person is talking about, I want to play this game after listening to it!" ”

Zhang Xinyi smiled brightly, clapped her hands and said, "Yes, that's it!" That's what we want, even though most people don't understand it, but they feel that the other party is very professional, and a game can be played by such a professional person, so I want to try it too! ”

Wang Xiao nodded, approved of this advertising plan, thought for a while and said, "Since this is the case, then we might as well simply invite a foreigner to do this advertisement." ”

Zhang Xinyi's eyes lit up when she heard this, and she said excitedly: "Yes, yes, that's it, please foreigner!" In people's subconscious, they still think that foreigners are ahead of Chinese people in terms of knowledge, and if you invite Chinese people to make this advertisement, some people may question that it is too fake, so you don't have to worry about inviting people from abroad! ”

After deciding on this plan, Wang Xiao no longer cared about the follow-up execution, and after instructing Shen Bingyu to buy a few servers, he went into the office and began to study how to develop the game into a game that could be played online - this is a request made by some players in recent times.

In this Internet era where everyone is eager to share, there are too many people who want to share the joy of games with their friends, especially games like "Stupid Birds Fly First", which can clearly show the difference in strength.

Imagine when your friends' best scores are only a few or a dozen levels, but you are the only one to reach a hundred, how tempting is that kind of honor?

……

"It's a bit monotonous to just change the game from a stand-alone game to an online game, so it's better than that!"

If it is just changed to an online game, it can be completed with just one thought for Wang Xiao, who has won the title of "immortal" level stand-alone mobile game, but Wang Xiao feels that just like this, the attraction to users may not be big enough.

So, he decided to learn like a PC online game and add a concept of "zones".

However, this "district" is not divided according to geography, but according to strength, for example, the best score is less than ten levels, divided into a "district"; If there are more than 10 levels and less than 50 levels, it is another "district"; Fifty levels or more, another "district", and so on.

Wang Xiao also gave these districts good names, from low to high, they are the bronze area, the silver area, the gold area, the diamond area, and the highest "god domain".

Every day, each district holds a ranked match, where thousands of players can compete in the game!

During the qualifying match, anyone who is promoted from the Bronze Zone to the Silver Zone will be notified in the mobile client of their game friends. If you upgrade from Silver to Gold, a notification will be posted throughout the gamer's client; Those who have risen from gold to diamond will be highlighted and receive a cash prize of 1,000 yuan; And after breaking through from the diamond area to the realm of the gods, Wang Xiao decided to give the Maldives a super reward for traveling abroad!

However, when Wang Xiao told Shen Bingyu and Zhang Xinyi about this reward mechanism, the second daughter disagreed.

Zhang Xinyi hesitated and said, "Isn't such a reward a bit too big?" ”

Wang Xiao laughed, waved his hand, and said, "You mean the rewards of the Diamond Region and the rewards of the Divine Domain?" ”

"Well, I think that breaking through to the Divine Domain can be exchanged for a cash reward, as for breaking through the diamond area, it is better not to reward it!"

Zhang Xinyi nodded and said.

"If we have to insist on this kind of reward system, then I will raise the bar for the diamond district."

Shen Bingyu also felt that Wang Xiao's reward was a little too generous.

According to Wang Xiao's division method, 50 to 150 levels are the gold area, 150 to 300 levels are the diamond area, and more than 300 levels are the divine domain.

But just in terms of the number of players who are one million now, there are already tens of thousands of players who can reach the gold zone, and even if only one-tenth of these players enter the diamond zone, there are thousands of people, and if each person is rewarded with a thousand yuan, then this is millions of investment!

Moreover, this is only for the current number of players, according to Shen Bingyu's estimate, the number of gamers of "Stupid Bird Flies First" will eventually reach 50 million to 80 million, and what will be the number of players in the gold area at that time?

Not counting the Maldives tour of the God's Domain, just the reward of this diamond, Dao Technology will pay more than 10 million in cash!

And the key is that the game "Stupid Bird Flies First" is still a free game, although the built-in advertising revenue has reached 30,000 per day in the past few days, but compared with the group of gamers after that, this income is really not enough to see.

Therefore, she disagreed with Wang Xiao's reward mechanism in her heart.

Wang Xiao naturally knew the second daughter's concerns, but he also had a countermeasure to this, and said in a deep voice: "Let's not mention the question of whether this reward is reasonable, let me ask you first, if we launch this reward mechanism, how determined do you think the players of 'Stupid Bird Fly First' are to participate?" ”

"How determined?"

The two girls looked at each other, and Shen Bingyu took the lead and said: "I think that as long as the players are sure that the rewards we are talking about are true, then their determination will be very, very great!" ”

Zhang Xinyi also agreed: "Yes, after all, it is a reward of 1,000 yuan, although it is not much, but you can still make money while playing games, isn't this exactly what people want." ”

Wang Xiao nodded, "Then if I say that if I want to participate in the qualifying competition, I must first download another software and write a review...... So, will they go for the download? ”

"Download another software?" Zhang Xinyi exclaimed.

"Brush the list?"

Shen Bingyu's reaction was faster.

"To be exact, it's called promotion."

Wang Xiao pointed at Shen Bingyu and corrected, "We are promoting above board, each type of game must attract three to five titles, and then let players choose which game they want to download, although we are not a platform, and we don't have to be a platform in the future, but we must have a heart to be a platform!" ”

Shen Bingyu and Zhang Xinyi were both shocked by Wang Xiao's whimsical idea, no one had ever had such an idea before.

Use the number of players in the game to make a promotion platform in it?

Although this is a bit unorthodox no matter how you look at it, if it is really as Wang Xiao said, this platform is indeed a feasible idea, which can help Zhengdao Technology collect advertising fees, and secondly, those software companies can also directly face millions of players, which can be said to be a win-win situation.

But Zhang Xinyi raised a trace of doubt: "But in this case, do we still accept offers from other game manufacturers?" ”

If you accept it, wouldn't it be using your own game to advertise other games?

But if you don't accept it, then the platform will be very incomplete, and it will make your company look unimpressive.

"Yes, of course!"

Wang Xiao didn't care about this at all.

Zhang Xinyi's concerns are undoubtedly a big problem for other game manufacturers, because they will worry about whether the games they promote will end up "killing" themselves, but this worry is not a problem at all for Wang Xiao, who has a whole otherworldly fire game as a backer.

Other people are worried because they are not confident in their game, but Wang Xiao is worried about the quality of his game?

Joke!

Which game in your head isn't a boutique game with tens or even hundreds of millions of downloads?

Therefore, after hearing Zhang Xinyi's words, Wang Xiaolang smiled: "Pick it up, of course you have to take it!" Except for copycat our games, all games must be accepted! ”