For YY this software, Gu Qingying doesn't know how to evaluate it!

When Chen Xueqian first launched this software, everyone in the company thought that his purpose was to deeply integrate all game products in order to create a deep stickiness to customers. Pen % fun % Pavilion www.biquge.info

However, when this software was launched, its live broadcast platform Yanran has become a kind of signboard, and Chen Xueqian subsequently launched a group chat mode. And connect with each other's friend information.

As long as two players are friends on YY, they will automatically be friends in the game. This practice is actually a marketing method that will only appear in the mobile game era in later generations.

To know whether a game is sticky to a player or not, in addition to the playability of this game, there are also friends in the game.

If you find out that one of your former high school classmates is actually playing this game, or even the person you once had a crush on, they will not leave easily.

And there is an extremely difficult problem to overcome, how to let two people who are not on the same server play the game together, for this reason, Chen Xueqian gave a special hint when creating the game: "Which server is your friend on, I recommend you to choose the server!" ”

Although there are some servers that can't be created because the server is full, it's still a lot better than other games.

And Chen Xueqian is also asking the R&D team to develop some bundled economic games around YY. The main ones are two.

One is the upcoming sports kart in South Korea in 2006, and of course, Chen Xueqian's team developed the QQ speed car version. All aspects are moving closer to QQ Speed.

The other is League of Legends! This game, which later really swept the world, can be called a bug in the game industry. And what Chen Xueqian has to do is to bring this game to this world in advance.

At the same time, Chen Xueqian also thought about cutting off the classic gunfight game that was also popular, but in the end, he was limited by the limited energy of his own R&D team, and finally he chose to give up, after all, this game has been developed by the Korean company for a long time, and it is difficult for Chen Xueqian to guarantee that he can move faster than the other party.

And if he snatches the CF game away again, Chen Xueqian is very skeptical that Penguin will be finished. After all, several ace games in the other party's later generations were more or less cut off by him. And he himself owns the shares of Penguin, so Chen Xueqian will naturally not cut off his own money.

But during this time, a very interesting thing happened.

In November 2005, Beijing's Perfect Company approached CC Technology and proposed to acquire "Zhu Xian" under development in the hands of Chen Xueqian.

For this reason, the other party quoted a purchase price of 10 million.

Not surprisingly, this acquisition of Perfect Company was rejected by Chen Xueqian without hesitation, just kidding, he didn't know how many 10 million he had spent on the development of this game, how could he sell it to others.

However, Perfect Company is not willing to give up, because at this time, the novel "Zhu Xian" has already set off a reading frenzy in the market, and Perfect Company has been lacking other influential products in the hands of the main game "Perfect World" at this time, which is undoubtedly extremely dangerous for a company.

And the novel "Zhu Xian" has an aesthetic artistic conception, which is very consistent with the business direction of Perfect Company. For this series of reasons, they are determined to win this acquisition.

After several quotations from the other party, Chen Xueqian thought about it and asked them to take them to visit his company's "Zhuxian" R&D studio.

When the other party looked at the research and development progress of CC Technology's "Zhu Xian", he suddenly understood how ridiculous his previous offer was. I'm afraid that their offer is not enough for Chen Xueqian to recover the principal, not to mention that this project is about to make money, how can they let it go easily?

At this point, the negotiator sent by Perfect Company left without saying a word.

However, just when Chen Xueqian thought that the other party was completely dead this time, Perfect Company actually came to the door here. And this time, the other party is no longer proposing to acquire "Zhu Xian", at least not the main body.

This time, the other party proposed to cooperate with CC Technology to develop a game, but unfortunately, Chen Xueqian happened to go to the United States at that time, and Gu Qingying was also a little confused because Gu Changzheng and Chen Xueqian secretly made moves, so they didn't pay attention to the other party, and directly asked them to wait for Chen Xueqian to come back before talking.

And this wait is more than half a month, just this morning, when Chen Xueqian and the three of them were sitting together for breakfast, the negotiator of Perfect Company called again, hoping to make an appointment to talk about cooperation.

Although Chen Xueqian didn't dare to say anything about the purpose of the perfect company, he could guess more or less seven layers.

This company has always been unpopular in China, and according to later reports, their company's main profitable project has always been the game "Perfect World".

However, this phenomenon is also normal, and I think that Shanda has actually been the most profitable game of "Legends" from beginning to end. And NetEase is the same, basically relying on "Fantasy Journey to the West".

In the Chinese game market, except for Penguin, the master of copying, almost all other game companies are surviving with their own trump cards.

In the world before Chen Xueqian's rebirth, the game "Zhu Xian" did not have a long lifespan, and after the initial peak, its revenue deteriorated. Thinking of this, Chen Xueqian was moved by the idea of packaging this project to the other party for a while.

In fact, the fundamental reason why Chen Xueqian launched the game "Zhu Xian" in the first place was because in the 3D role-playing game trend brought by "World of Warcraft", there would be a good time for more than 2 years.

At that time, competitive games were not popular, and everyone still preferred large-scale PC games with beautiful and gorgeous graphics.

And this is actually not difficult to understand, after all, at that time, computers were just beginning to really become popular, for most people who are new to computers, everyone is not clear about their own needs, at this time they choose the logo of the game, often on the surface. The characters are not beautiful enough, and the graphics are not exquisite enough. These are very superficial things, and they often catch people's eyes.

Later, when the penetration rate of computers is getting higher and higher, and it is no longer rare for every family to have a computer, everyone begins to get used to the chaos and prosperity of the online world, and everyone begins to choose more rationally according to their preferences.

At this time, it would be naïve for a game to still rely on graphics to win. So at this stage, everyone likes to play games that are more playable. That's where competitive games come in.

Of course, this is also inseparable from the reason why the main body of gamers is still dominated by young men.

In short, behind the changes in a market, there must be its special laws, who can see one step earlier, who can become the winner.

It's just that this point is not difficult for Chen Xueqian at all, because he has already experienced it once, and he knows all kinds of changes very well. Basically, he may not understand the profound reasons behind this, but it does not prevent him from deducing the direction of development according to the results of later generations.

It was precisely because he could see the future of things that Chen Xueqian was tempted when Perfect World proposed to him to acquire it again. He suddenly felt that if someone could fully take over his own development costs and share the benefits with him for a while, then it would be better for him than to drag a game that was doomed to decline.

Therefore, Chen Xueqian instructed Gu Qingying to sit down with the other party this time and have a good talk, as long as the other party agrees to integrate their game into his own YY system, he agrees to sell "Zhu Xian" to the other party.

But the sale price is not paid in the form of a buyout, but in an agency model.

After the operation of this game, Perfect Company needs to hand over half of the revenue of this game to Chen Xueqian. Of course, Chen Xueqian can't always take half of the other party's revenue, and when the game is in its third year of operation, CC Technology will only collect 30% of the revenue, and only 10% in the third year.

In terms of game development, Chen Xueqian packages all the materials he is currently developing to the other party, and if the other party has technical difficulties, Chen Xueqian can also provide limited support free of charge.

Faced with such an offer, Perfect Company was bound to be unable to refuse, because they, like Chen Xueqian, saw the prospect of the current large-scale 3D game-playing game. Looking at the "World of Warcraft" money-making posture, who can not blush at this market?

It's just that many times, many things can only be seen in front of us, and in the long run, we can see two or three years later, but what Chen Xueqian sees is ten years later, such a strategic gap, how can these people play with him?

In this way, Perfect Company and even Penguin were cut off by Ding Lei on Sina Weibo before, which is really not unjust at all. You must know that their opponent is not Chen Xueqian at all, but all the elites of the whole world before Chen Xueqian's rebirth. That's a big gap! (To be continued.) )