Chapter 111: The Other Half Group
Nowadays, Internet companies are targeting the group of players to students and recent graduates, and to put it bluntly, they see male gamers just like video game consoles.
The same is true in Japan in the nineties, where Bandai, an electronics company that was on the verge of bankruptcy, has been pushed to the brink of bankruptcy by its rivals.
All the products on the market have been divided up by opponents, and at this time, the daughter of the boss of Bandai likes pets the most, but because they are too small, as a father does not dare to raise, at this time I suddenly thought of a little, if it is electronic.
Because of this idea, electronic pets have spread all over the world.
At that time, Bandai targeted the female group, and while everyone was competing for those male players, Bandai monopolized the other half of the players, and thus radiated the entire group.
Wang Qi's next game, Audition, is one such game, and Wang Qi believes that this game will slowly radiate to other groups like the original animatronic pets.
For example, male players, such as the student group, as long as there are games played by women, it is absolutely indispensable to please male players.
"Now the copyright of Korean songs is too expensive, more than 30 million people have to buy some popular songs, Xiaoqi, what are you doing with buying so many useless song copyrights, the use of each copyright in South Korea is different, which means that we can't use it in other places, and why do we have to buy it out, can't we buy the right to use?"
Liu Yin asked tiredly on the phone, and when she heard Liu Yin's words, Wang Qi said with a slight smile: "Hehe, you will understand when the time comes, don't worry, the wool is out of the sheep, and the money will make them spit it out sooner or later......"
Hearing Wang Qi's words, Liu Yin said with a slight smile on the Korean side: "I know that you don't have a good heart, by the way, how about the country?" ”
"Yes, compared to South Korea, China even treats us as fools, they can't believe that when piracy is so serious now, there are still people willing to buy out the copyright, and they just use it on the Internet, so the price is very low, which is twice as much as the songs you receive in South Korea, and the price is not even one-third, and now Qin Lei has helped me go to Hong Kong and Taiwan to negotiate......"
Hearing Wang Qi say Qin Lei's name, Liu Yin was suddenly silent for a while, and said in a low voice: "Yes, is Qin Lei on the mainland helping you?" ”
"It's not what you imagined, Sister Liu Yin......" Wang Qi hurriedly wanted to explain.
But it's a pity that the phone has been hung up over there, Wang Qi regretted it a little, at this time Qin Lei suddenly knocked on the door and came in, seeing Wang Qi's expression a little gloomy, Qin Lei asked in surprise: "Wang Qi, what's wrong with you?" ”
"No, nothing!" Wang Qi covered up the past and asked Qin Lei how the copyright was going.
"Of course it's smooth, not only that, I met Zuo Xiaoxian on the road, she also received a lot of songs in Japan, after all, she only used an online game, and the price was very cheap, but Wang Qi, why did you buy so many songs, is your next game related to this?"
Wang Qi had to sigh at Qin Lei's cleverness, the Dance Troupe was originally a dance computer client game developed by South Korea's T3 Entertainment Company and published by Jiuyou.com, which was released on May 12, 2005.
Players are free to purchase hairstyles, clothes, pants, shoes, and other types of items to create their own characters.
In order to make this game, Wang Qi also bought the copyright of the Korean comic "Audition", which was the original blueprint for the Audition. This free dance online game is similar in its rudiments to an online dance machine. Follow the beat of the music, tap the corresponding arrow displayed on the screen on the keyboard, and when you complete the action, the virtual character in the game will dance different moves. The game uses a virtual cash system to sell virtual characters' costumes, emotes, accessories, etc., and also provides some functional items, but most of the items need to be purchased with cash to obtain virtual currency.
This is also one of the channels for operators to make money, especially Wang Qi intends to reform this time, take the lead in not using the point card system, free to play, the reason is also because Wang Qi values the only qualification to adapt to underage games after being released in Chinese mainland.
Although many games in Chinese mainland are now played by minors, Wang Qi knows that the country will promulgate a ban on the appearance of minors in Internet cafes, although there has been before, but there is no official confirmation.
In particular, some games are not allowed to be played by minors, such as "Legend" and "Miracle", which are very bloody games, and the development trend of online games is unstoppable, when the time comes, "Near Dance Troupe", which has become the first batch of online game products suitable for minors in Chinese mainland The Ministry of Culture of the People's Republic of China will be even more important.
In particular, South Korea is now enacting a lot of laws for teenagers to become addicted to the Internet, so now Wang Qi has developed this game in advance, and its potential is definitely no less than those games that are now popular.
At the beginning, this game was temporarily represented by Jiuyou in Chinese mainland. The music is licensed by SONY/BMG, Warner Records (Beijing) Co., Ltd., Rolling Stone Records, Emperor Hong Kong, EMI, Huayi Brothers, avexChina, Universal Music, T3 Entertainment, etc.
It's just that there are still a lot of copyright issues, and of course, because they haven't solved them well, resulting in more similar games appearing and can't become market dominant.
The game also won the "Golden Plume Award" for the best overseas online game and the top ten most popular online games of the year at the China International Digital Interactive Entertainment Products and Technology Application Exhibition. - "Golden Plume Award" Top 10 Favorite Online Games of Players, Best Overseas Network Award, "Golden Finger Award" Most Creative Green Online Game.
It can be said that this dance troupe, which can be played by all ages and has opened up female players, is the first trump card of Fanxing Network Company in Wang Qi's heart.
It was also he who set his sights on South Korea and began to expand the rhythm of the whole of Southeast Asia.
"Only when it succeeds can I become a real Internet giant in China, with the capital to make more games and develop more games to encroach on the market......"
After hearing Wang Qi say this game, Qin Lei was dumbfounded, she didn't expect Wang Qi's game layout to be so powerful, especially for the female player market, this idea, this idea is fantastic.
"Are you a genius?" Qin Lei muttered.