Chapter 138: Competitive Endorsement

This film festival "Looking for People" has received a lot of attention in China, and Gu Wu was nominated for the actress for the first time, but unfortunately did not win the actress award. Pen "Fun" Pavilion www.biquge.info

In fact, this result is not surprising to her, after all, the competition is too strong. This time, she has to be an Iranian actress who plays the story of a housewife in an ordinary Iranian family who supports a family and raises four children alone after the unexpected death of her husband.

The film is full of sharp collisions between secularity, religion, morality and human nature, and the actress of this genre is more likely to gain favor from the aesthetic view of Europeans.

The actor was given to an Italian actor in his sixties, and he performed very well, during the film festival, in addition to frequently participating in activities, Gu Wu went to the cinema to watch the participating films from various countries.

After the award, Gu Wu was ready to leave for China, she glanced at Sun Jian, who was sitting in the back seat and was sleeping soundly, and said to Zhang Xiao beside her: "His phone has not stopped all day yesterday. ”

At this time, Zhang Xiao was also resting with his eyes closed, in order to achieve the best publicity effect, he has been in contact with the domestic propaganda team, and this kind of high-intensity work has made him exhausted.

Now that the awards are over and the publicity is over, he can rest for a few days.

Hearing Gu Wu say this, Zhang Xiao opened his eyes: "Isn't it normal to hold high and low in the circle?" This time, you also followed the light, and there were several opportunities to find it, and you will decide when you go back. ”

Gu Wu was stunned: "I don't have a queen?" ”

Zhang Xiao sighed helplessly: "I said that your requirements are too high, it is very good to be shortlisted for the grand prize at this level." In addition, you have been shortlisted for the Golden Plume Award before, and you have a very good chance of winning the Golden Plume Award this year. Those producers are also gambling. But even if it doesn't matter to them, you have a good reputation in the movie, at least it won't make the audience think the movie is a bad movie when you watch it. All the directors who care about word-of-mouth are willing to ask you to shoot their scenes, which have both the reputation of your acting skills and the popularity that is not lost to idol actors. ”

Then Zhang Xiaoyou whispered: "Lumia has to be very satisfied with you, if you can win the Golden Plume Award this time, the endorsement of Lumia autumn and winter series handbags will be in your hands." “

Gu Wu was stunned: "He really promises that?" I remember that the women who endorse Lumia in China are all super first-line, and my status is not enough now, right? ”

Zhang Xiao shook his head: "The current consumer group is much younger, and for female consumers around the age of twenty-five, those two are liked by their parents' generation in the impression of young consumers." In order to boost sales and the rejuvenation of the target group, how can Lumia still use those old stars? The average age of those two is in their fifties, and the golden period has long passed. Businessmen are the most practical, how will they renew their contracts. ”

Gu Yu touched her chin, in fact, Lumia has been in China for more than 30 years, and it was not until more than 10 years ago that the first domestic celebrity endorsement was set, and only the two of them got it after so many years.

One is a super first-line female star who has won the Cannes Film Queen's Medal once and the Golden Feather Award three times, and few people have been able to shake her status in the film industry until now. But it's a pity that she is in her sixties this year, and for young audiences, she and herself are really people of two eras.

The second spokesperson now occasionally makes two films, although not as good as her, but she has also won two Golden Feather Awards, and has been shortlisted no less than five times.

Compared with the two of them, except for their age, others can't catch up at all, and Lumia can really surprise her very much, such a cold luxury brand, only female stars have always been able to stammer.

Just thinking about it, I heard Zhang Xiao say: "But as far as I know, there is a female star competing with you for endorsement opportunities now, if you fail this time in the Golden Feather Award, it is estimated that we will have to work hard." ”

Gu Wu was stunned for a moment and asked, "Who?" ”

Seeing that he wanted to speak and stopped, Gu Wu couldn't sit still: "What is there to hide?" You're worried I'm going to get her in trouble? I've never done anything so low and so unoffline, have I? ”

Zhang Xiao thought for a moment before whispering, "Wei Yi." ”

Gu Wu was stunned: "She? ”

Zhang Xiao nodded

Gu Wu's eyes widened: "No...... It's not that I look down on her. Lumia endorsement has always been as long as the actress, if I didn't get this opportunity for LUMIA, or this year's actress winner, or Xia Lan. Wei Yi didn't say that she was shortlisted, she is not the tooth of the film industry at all?! ”

Wei Yi has made two or three movies in the past two years, but the word-of-mouth box office is mediocre, and the urban romance film in which she played the leading role finally has a box office of less than 40 million, and the investor almost took off her pants, which led to a serious setback in her film career. It seems to be back on the small screen lately. After all, you can't go all the way to the dark, the big screen can't get in, and the small screen is lost.

Zhang Xiao pouted: "You know everything, can they not be clear?" But the background of the people is hard. ”

Gu Wu frowned: "Finding someone to endorse is a very serious matter, how could a multinational company like Lumia decide so hastily?" “

Then she looked at Zhang Xiao's expression and flashed with inspiration: "Who is the person behind her?" ”

Zhang Xiao's mouth pouted slightly: "Yu Bowen." Yujia is the largest distributor of Lumia in China, and half of last year's profit came from the company under Yujia's control. It can be said that Yu Bowen has a great influence in LUMIA, and in the Greater China region, he is more useful than LUMIA's European headquarters. ”

Gu Wu didn't know what expression to use to express her feelings for a while, she was a little glad that she didn't believe Yu Bowen's nonsense, and a little angry that he felt that such a big man as him had deceived himself such a little girl, and at the same time felt that time had passed so long, it was really boring to pay attention to these, and she had mixed feelings in her heart for a while. Soon she adjusted her mood and said, "I didn't expect that the two of them could still be together for so many years. ”

Zhang Xiao knew the relationship between her and Yu Zhefu, but at that time, he and Gu Wu were more like-minded friends, so it was inconvenient for him to ask about many things. This time, the two of them actually got on board again in this way, which is really embarrassing.

"You're not going to do anything to him, are you?"

Gu Wu looked at him with an expression of don't do stupid things, and couldn't stand it, so she glared at him: "What are you thinking?" I'm very good with Hou Fu now. It's just that I suddenly heard this name with some emotion, you know that I quarreled with him because of Wei Yi at that time, and now I am only glad that I am not blind and deaf. ”

Zhang Xiao patted his chest: "It's good if you understand." (To be continued.) )