In the second half of 2008, less than five months after the establishment of the White Horse Alliance, each theater made money, at least 20% more than if they did it alone.

This result has a lot of excitement for many, and if this trend continues, there will be even more profits this year.

However, there is also bad news, that is, in order to suppress the strong rise of the White Horse Alliance, some other more famous theater chains are also ready to join forces to fight against the White Horse Alliance.

Wanda, Xingmei and other old theaters have announced that they will increase investment in cinemas this year, and will also unite many theaters to establish a joint cinema chain.

This move is considered by the industry to be influenced by the White Horse Alliance, and it is a counteroffensive launched by the White Horse Alliance.

However, Zhang Bin personally feels that there is no need to worry about it, because the situation is different.

The White Horse Alliance was successfully formed and has the current situation, because Tianyu Cinema has an overwhelming advantage in this and occupies the vast majority of the number of screens, so it can achieve the current situation.

If it is other theaters, as long as there are two or three theaters with equal strength, there will definitely be problems, that is, they can be overcome in a short time, and contradictions and conflicts will break out after a long time.

However, the White Horse Alliance must also respond, and in order to respond to this situation, the White Horse Alliance needs to add at least 1,500 new screens this year, and 30% of them need 3D screens.

Just this year, the world's first truly sensational 3D movie "Avatar" will meet everyone, and it is precisely because of the achievements of "Avatar" that 3D movies have truly entered a period of rapid development.

Although "Avatar" is not the first 3D movie, the industry has called it the first 3D movie.

Zhang Bin has invested in this film, and the mainland market is the responsibility of Tianyu Media, so the entire Tianyu Media, including the White Horse Alliance, will build momentum for this film in the second half of the year, and strive to surpass the box office results of 1.4 billion in the previous life at the box office.

In this way, the White Horse Alliance needs to invest at least 600 million yuan, and if it also needs to build new movie theaters, the investment is estimated to be doubled, and it is expected to reach 1.5 billion to 2 billion.

But everyone has just shared the bonus, and no one wants to pay this money.

Unless the shares are reallocated.

For a few months, others saw great benefits, and they certainly wanted to redistribute their shares.

Others seem to have discussed it a long time ago, the purpose is to weaken the influence of Tianyu Cinema in the White Horse Alliance, after all, 65% of the shares of Tianyu Cinema are too much.

"Well, since everyone wants to redistribute, I personally agree, in this way, in order not to affect the next business, we will vote on the spot, this year's investment needs 2 billion, who is willing to pay how much, we will convert it into the screen into the shares, and strive to work out a new share ratio after three days", Zhang Bin said.

"Let's start now", Zhang Bin looked at the others and said lightly.

A big cake, if you don't divide it more, there will always be people staring at you, Zhang Bin only needs to hold the controlling stake.

"On behalf of Pacific Cinemas, I will invest 200 million," said the person in charge of Pacific Cinemas.

There is a dedicated assistant who is responsible for recording the words.

"Century Global also invested 200 million," said the person in charge of Century Global.

These two theaters are the largest theaters except for Tianyu Cinema, so they are also more confident.

In addition to these two accidents, other theaters also invested some, millions of them, and tens of millions of them.

Half an hour later, a total of $675 million had been raised.

"Everyone, we will calculate this money into the corresponding screen cost, and then count it into the initial share capital for the redistribution of shares, but I need to reiterate two points with you", Zhang Bin's gaze swept over everyone, with a hint of undoubted in his tone.

"First, 55% of the voting rights of Tianyu Cinema cannot be changed, which has been determined since the establishment of the White Horse Alliance, do you have any questions?" Zhang Bin said.

Everyone shook their heads, saying it was okay.

At this point, no one will challenge Zhang Bin's authority, not to mention that they need Zhang Bin's influence to escort the alliance, and they also need Tianyu Cinema to take the lead against other old cinema chains.

"The second point, except for this time, in the next three years, the board of directors of the White Horse Alliance will not raise funds publicly, and the equity ratio will not change for at least three years.

If he does not change his shares within three years, Zhang Bin is worried that some people will bring in foreign funds and threaten his controlling stake when they see that the White Horse Alliance is making money, and he must make such a decision when his current influence is still there.

Qiao Zhenliang explained what Zhang Bin meant.

"If we want to ensure this momentum, we need to raise another 1.5 billion yuan from the society, and the chairman decided to raise it in the form of public bonds," Qiao Zhenliang said.

The directors below immediately discussed the pros and cons of doing so.

If you lend me 10 million, a year later, I will repay you 11 million with interest.

The meeting lasted until 12:30 p.m.

The issuance of the bonds was approved by the Board of Directors.

The board of directors allowed the White Horse Alliance Company to publicly issue bonds to the public in order to raise 1.5 billion development funds, as for the interest rate to be set, this is naturally decided by Qiao Zhenliang and professional analysts and reported to the board of directors for approval, but it is not bad.

With these two billion funds, the White Horse Alliance is expected to add at least 1,500 new screens by the end of the year, or even more, so that it will have an overwhelming advantage over other theaters.

With the vigorous development of the film industry, according to the movies that have been released so far, Qiao Zhenliang predicts that the revenue of the White Horse Alliance cinema chain can reach one billion in the first half of this year, and with the increase in the number of screens in the second half of the year, there will be at least a growth of more than 40%.

In this way, at least this year, it can be paid off with interest.

At the end of the meeting, Zhang Bin and Qiao Zhenliang said a few words and returned home.

His mind was a little confused, and the whole meeting was forced to end, and he didn't even eat lunch, and went to bed by himself and lay down.

By the time Zhang Bin woke up, it was already dark outside.

I looked at the time, half past eight in the evening.

Zhang Bin put his hand on his forehead, lay on the bed for a while, really didn't want to sleep, got up and went to the bathroom to take a shower.

After taking a bath, Zhang Bin felt a little hungry and didn't eat for a day.

But the empty house didn't even have a cook.

Zhang Bin couldn't help but sigh with emotion, he hadn't cooked for a long time, so he still made something to eat by himself.

He went to the kitchen, opened the refrigerator, and found that it was already empty.

By the way, there is no one to live in, where will there be something.

In desperation, Zhang Bin could only order takeout.