Special thanks to the book friend A Jiujia's little winter day for giving me a monthly ticket and a recommendation ticket......

May 25 is the day of the Champions League final and the final match of the first half of the Chinese Super League. Pen ~ fun ~ pavilion www.biquge.info

After the 14th round of the league, the Chinese Super League players began a 40-day summer vacation......

Except for the 18 people who are now gathering at the Imperial Capital International Airport.

18+5, eighteen Chinese Super League players, five players in Europe, this is the composition of this national team.

Such a lineup is enough to make the domestic media and fans look forward to it, although among the five players in Europe, only Qin Gude can occupy an absolute main position in the club, whether it is Artemisia Jun who has been in Germany for many years, or Zhang Linpeng, Rong Ritian, and Zhang Xizhe, who landed in Europe a year ago, they are at best rotation players in their respective clubs.

But now they are already discussing the topic that was already hyped up half a year ago: "How far can the Chinese team go?" ”

"If I'm not mistaken, this is the second time in the history of the Chinese team to participate in the World Cup, this is their rapid improvement in recent years, and I believe this team will surprise this World Cup."

FIFA President Sepp Blatter spoke eloquently in front of the cameras of CCTV, with a heartfelt smile on his face.

He certainly has reason to laugh: How much viewership will viewers from China contribute to a supermarket with a population of 1.3 billion that focuses on a top-level event like the World Cup in the next month? How much will Chinese companies contribute?

At least, among the eight official sponsors of the World Cup is Yingli, a Chinese company based in Baoding, Hebei Province, which has paid more than US$70 million (nearly 500 million yuan) in sponsorship fees to FIFA.

As a quadrennial super event, the World Cup has undisputed becoming the most high-profile event in the world this summer. Of course, enterprises and businesses from all walks of life will not miss this opportunity to publicize, and all kinds of simple and rude, or eye-catching, or interesting advertisements have emerged.

Although Brazil has a full 11-hour time difference with China, it is difficult to resist the huge enthusiasm of domestic fans, not to mention that the "strongest in history" Chinese team is still one of the participating teams, and their core has openly opened up cruel words to enter the top three.

Just look at CCTV and sports channels around the world, the all-weather, seamless World Cup-related columns, wave after wave, in the space of these programs, are all kinds of strange advertisements - such as ...... Why do sports channels have advertisements for agricultural Hefei, warm stockings, condoms, infant milk powder, early education machines, and even sanitary napkins?

Do you expect fans who are sipping beer and watching the game with their feet to buy them at this time?

Take CCTV Sports Channel as an example, their most expensive advertisement exceeded 2 million yuan per second during the prime time before and after important events (lasting the entire World Cup)!

Originally, the World Cup was a period of high costs, and thanks to the strong performance of the Chinese team and the high attention of fans, the cost rose sharply again, according to conservative estimates, the entire World Cup, they can make a profit of more than 5 billion yuan - more than ten times the income of the Spring Festival Gala that year!

This is the moment when companies are crazy to burn money, and it is also the moment when TV stations around the country make profits.

Of course, Qin Gude will not miss this opportunity.

Before returning home, he spent three days in the UK, the first day celebrating with the whole team, and the last two days being involved in the shooting of multiple commercials.

The main ones are all products of Adidas.

Adidas created a tailor-made boot for him, with a streamlined, black and red body, and a lightning bolt-like number "7" painted on the side, and the designers followed suit and named the boot "god-seven......

In the promotional advertisement, he didn't need post-editing and special effects at all, and casually used various ways to blast the football into the net 20 times in a row, so that the rigorous German director couldn't help but praise him as a good Chinese actor.

Playing opposite him in the ad is Bayern Munich goalkeeper Neuer, who has the same German agent as him, and the role of the German goalkeeper is to rise into the air over and over again, and then fall on the goal line over and over again......

The other advertisement was shot the day after he returned to China.

This time it was much bigger, with the camera crew renting a football stadium and 22 Chinese national team players playing for 10 minutes in an empty stadium.

And in Argentina, the same thing is happening to Messi and many other stars under the Adidas banner.

In the post-editing, the Chinese team will appear in the advertising screen at the same time as the Argentine team, and the two top superstars, Qin Gude and Messi, will compete in the commercial.

The edited promotional video was directly transplanted into the final picture of the World Cup, and the team led by Qin Goode and the team led by Messi met in a narrow way for the Hercules Cup.

Behind Qin Goode are Van Persie, Lampard, Gerrard, Ozil, Vertonghen, Hummels, Lahm, Neuer and other stars who play in the Premier League and Bundesliga, Messi is behind Suarez (transfer to Barcelona), Xavi, Alonso, Marcelo, Casillas and other big names in La Liga, and even the "heartthrob" Beckham, who has retired but still has great popularity, also appeared on the screen as a manager.

Alonso tackles Gerrard, Lahm pampers Messi, Suarez knocks over Hummels, and Neuer and Cassie provoke each other across the pitch......

And then Qin Gude decided with one foot!

Standing near the centre circle, he caught Mesut Ozil's heel and fired a blast straight from his bow.

The soccer ball arcs in the air and turns into a surface-to-air missile with the Adidas logo with the help of special effects!

After a "boom", the gates guarded by Casillas became a sea of fire!

Such a blockbuster full of blood and passion quickly exploded the Internet all over the world, and Nike, which only has a superstar of Ronaldo, will not be able to achieve such an effect in any way......

What's more, everyone knows that President Luo, who has killed all sides in the club, lost his shooting boots as soon as he arrived at the major game of the national team, and ...... Compared with Boss Mei, who is connected to him with the same fate, President Luo can't say that he sacrificed his scoring ability to play the core of the organization instead......

The competition isn't just between Adidas and Nike.

British brand Durex also invited the current football king Qin Goode to shoot a set of advertisements to take out their biggest rival in China, Jieshibang......

On the eve of the World Cup, the brand launched the topic of "I am a shooter" on Weibo, combining football goals with JSB products in an interesting and natural way to attract Internet users to participate in the discussion of the best scorers in your mind during the World Cup. As soon as the topic was released, it reached tens of millions of engagements, and once it was on Weibo's micro-topic hot list.

Durex, who realized it later, immediately spent money to find Qin Good, the top scorer in Chinese football, and directly ended this "boring" topic.

In Durex's advertisement, the "crackling" sound effects and visual effects were used to show Qin Good's outstanding achievements in the "shooting" industry one by one:

The top scorer of the Chinese national team.

Official top scorer in the Champions League.

2011-12 Bundesliga top scorer.

2012-13, 2013-14 Premier League top scorer.

Champions League top scorer for three consecutive seasons.

Winner of the European Golden Boot for two consecutive seasons.

FIFA's top scorer for two consecutive calendar years.

A sharpshooter who has scored more than 100 goals in two consecutive seasons.

Who could shoot better than him?! (To be continued.) )