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Maybe it was because he had consumed too much physical strength last night, Murphy sat down opposite Carla Firth, ordered a bunch of meat, and then a plate of food was served, and he gobbled it up, and the two women who looked at it were a little stunned. Pen % fun % Pavilion www.biquge.info

"Did you just come back from Africa?" Carla Firth said deliberately.

"I didn't eat dinner last night...... Murphy shrugged, "I didn't eat breakfast today, I'm hungry." ”

Carla Firth turned to look at Gal Gadot, "What did you two do?" It wouldn't have been crazy since last night, would it? ”

Gal Gadot put down the glass of water and said generously, "We're not Superman. ”

"How many times did you do that?" Carla Firth tilted her head, looked at Murphy and then at Gal Gadot, and finally her gaze fell on Gal Gadot's neck.

She had heard Gal Gadot mention that the two of them often played large-scale games.

Gal Gadot wore a high-necked, short-sleeved shirt and wasn't worried about Carla Firth seeing anything.

Although it is not uncommon for good friends to discuss intimate topics here, Murphy appropriately shifts the subject.

"I've read a lot of comments on the Internet before I came."

When we were almost done, Murphy put down his knife and fork and said, "It's generally very good for us, and we can increase our word-of-mouth marketing efforts." ”

Carla Firth nodded slightly, "The reputation of "Thor" is very average. ”

"Can we do something about this?"

The person on the other side is Carla Firth, and Murphy said it very directly, "Further strengthen the general audience reputation of "Thor" in the media and the Internet, of course, its professional reputation is even worse, so that more people can know this, especially passers-by who are not fans of comics." ”

Gal Gadot added, "Thus influencing the viewing choices of passers-by and audiences." ”

"That's what I mean, too." Carla Firth smiled, "Your film, word-of-mouth marketing is a must. ”

If you want to use word-of-mouth marketing as a promotion method, the most basic thing is to ensure the quality of the film, otherwise it will be completely counterproductive.

Carla Firth's previous verbal agreement with Kevin Feige, neither Murphy nor Carla Feichetti mentioned, who cares about such a verbal agreement when it's profitable and doesn't touch Walt Disney's bottom line.

After lunch, Murphy, accompanied by Gal Gadot, went to attend some promotional events organized by Twentieth Century Fox, while Carla Firth contacted the company's team of professionals to put the plan into action.

In the middle of the afternoon, large-scale unfavorable remarks about "Thor" began to appear on the Internet.

"Thor is definitely the most disappointing commercial hit of the year!"

"There has never been a superhero movie that has a beginning as bad as Thor!"

"Judging from the movie "Thor", you will understand what is a bad movie with no plot, no acting skills and no theme ideas!"

"Marvel's "Thor" is rotten to a new level, worse than "Soul Chariot 2"!"

News and commentary like this quickly spread across the internet like a virus.

If the quality of "Thor" itself is excellent, and the audience's reputation and professional reputation are good, such rumors will not have much negative impact on the film, but will cause a topic discussion on the Internet under the counterattack of many viewers who support the film, thereby increasing the attention of the film itself.

The problem is that the quality of this film is really average, the audience has a mediocre reputation, and even many comic fans are dissatisfied, and there are very few fans who are really willing to stand up and refute it.

Perhaps based on the brand effect formed by Marvel and the drive of the Avengers, "Thor" will still have a certain market in the short term, but if passers-by and audiences are affected, the stamina will definitely be insufficient.

The Internet has penetrated every corner of North America, and as soon as the negative news about "Thor" spread on the Internet, many people were affected.

The bright moonlight sprinkled on the Santa Monica commercial plaza, and it seemed that even the brilliance of the street lamps was suppressed, Alfred and Skedier parked their cars, and after entering the plaza, without any hesitation, they went directly into one of the Imperial chain theaters, as student fans who did not need to work the next day, they could do their best to show their exuberant energy this Friday night.

For the group of movie fans, Alfred and Skedier are still young people, although they have grown up in the strong movie-watching atmosphere in North America since they were children, and they have watched a lot of films, but they are just over twenty years old, and they are tired of those films for children and want to watch movies that really belong to adults.

Since they have come to watch the summer films, the goal of the two is very clear, that is, the super commercial blockbuster that has just been released.

However, the two walked into the theater and looked at the two huge posters standing side by side at the main entrance, but they were a little hesitant.

On the left hand side is the poster of "Thor", in which Chris Hemsworth and Natalie Portman, the man is strong and straight, the woman is smart and beautiful, and they all look attractive.

On the right-hand side is the poster of "City of Chaos", Henry Cavill stands proudly in front of New York City, his strong muscles and the scars after a bloody battle, like a blonde beauty touching their hearts.

Standing in front of the poster, Alfred asked Skedier, "Which one should we choose?" ”

Skedill scratched his head and said, "Remember the Iron Man we watched a few years ago?" Marvel's superhero movies are really charismatic, and the heroine is Natalie Portman, an actor I really like......"

"yes, Marvel's superhero movies are really fascinating." Alfred looked at Natalie Portman, and the Oscar-winning actress seemed to be very charming, "Then let's choose "Thor". ”

With that, he was ready to walk towards the ticket window.

"Wait!"

Before Alfred could go far, Skedill called out to him, "We've overlooked an important piece of information. ”

"What?" Alfred turned to look at Skedil, a puzzled expression, "What did you ignore?" ”

Skedier strode up to the "City of Chaos" poster, pointed to a line of eye-catching headlines that they had just overlooked, and said, "The director of this film is Murphy Stanton!" A director who has never made a bad movie! ”

Alfred looked at the position of Skedier's finger, "Is it Murphy Stanton, who directed Man of Steel?" The best young director in Hollywood since the new century? ”

"That's right, it's him!"

Although Alfred and Skedier can only be regarded as fledglings among fans, the resounding name of Murphy Stanton has long reached their ears through various channels, especially "Man of Steel", which is simply the pinnacle of movies!

"Go read the reviews online."

Alfred proposed, Skedill took out his mobile phone and watched it on social networking sites and multiple movie rating sites in a row, "Thor" received a pile of negative reviews, and "Chaos City" received rave reviews!

"his Thor."

Skedier, who has always been unassertive, suddenly made up his mind and said directly to Alfred, "Let's go watch "City of Chaos", this film is well received on the Internet, it should be a good film. "Thor" has too many bad reviews, even if it is not a bad movie, it is a very average movie. ”

Alfred didn't mean anything against it, "Of the movies I've seen, I've loved Murphy Stanton's Man of Steel. ”

The two bought tickets and walked into the theater, and found that there were quite a lot of people watching "City of Chaos", this theater that can accommodate more than 300 people, at least half of the seats were full, because there was still some time before the film was released, Alfred deliberately went to the adjacent theater where "Thor" was screened to have a look.

"There are not a few people over there."

When he returned, he said to Skedil, "It's nearly halfway, I don't know if the film is really as bad as it says." ”

It seems that there are still many viewers who choose "Thor".

A man in his thirties next to him probably heard the conversation between the two, and suddenly said, "A friend of mine is watching "Thor" over there, but he said that most of the people who watch "Thor" now are comic book fans. ”

"I see."

Alfred and Skedir nodded and asked, "Have you watched Thor?" ”

"Nope." The man shook his head directly and said, "There are too many negative reviews on the Internet, whether it is IMDB score or Rotten Tomatoes freshness, "Thor" is very poor, and such films are basically watched by comic book fans now." ”

He pointed to the big screen and said, "It's better to have this film, I watched the advance last night, and now it's the second time I've watched it, I promise I won't disappoint you!" ”

Watching it for the second time? Hearing him say this, Alfred and Skedier put their hearts in their stomachs, and after thanking them, patiently waited for the film to begin.

Soon, the film proves the man's words, and this is a film that definitely deserves the ticket price, especially the action design in it, which is eye-catching.

It was not a fancy fight that had become tiresome in recent years, but a fierce fight full of power, which looked more direct and deadly, giving people a strong sense of actual combat.

And Chris Dane's sleek motorcycle, which is simply a favorite of everyone who loves cars.

Perhaps it was a coincidence that when the film ended, Alfred and Skedier happened to meet the end of "Thor" next door, just as many people were talking about "City of Chaos" they had just watched, and the people who came out of that theater were also discussing "Thor".

The difference is that most of the voices talking about "City of Chaos" are admiration, and those who talk about "Thor" are basically criticizing.

"I guess only people who like Marvel Comics can watch it, Chris Hemsworth is paralyzed all the time, and Natalie Portman's performance is useless......"

"The plot progression is very dull, and there is nothing exciting about the war scenes."

"There's no plot at all, it's so tiring to watch, I always want to sleep."

"The plot is anticlimactic, the relationships between the characters are chaotic, the scenes are nondescript, the pacing is lethargic, and the only thing that can make a slight impression is the soundtrack."

Hearing these discussions, Alfred and Skedier couldn't help but be a little glad that they didn't go to see "Thor" is undoubtedly a very correct choice.

However, "Thor" has a fan and audience base after all, and during this day, it basically maintained an attendance rate similar to that of "City of Chaos". (To be continued.) )