Chapter 106: High Returns
After Park Jung-hyuk circled Eun Jeong to star in "Sea Fog", Kim Tae-hee turned over all the works that Eun Jeong had acted in out out of curiosity. Pen "Fun" Pavilion www.biquge.info
As a senior, she also discovered that there are indeed deficiencies in Eunjing's acting skills.
Now Eun Jing is an artist under her own company, and Kim Tae-hee, who strives for excellence, naturally doesn't want her artists to be blamed for acting problems.
"Otherwise, I'll hire an acting teacher for you. During this time, it will be a little harder, and let's learn Chinese and acting together. ”
Hearing that she was going to hire an acting teacher for herself, Eun Jing was overjoyed.
"Thank you so much Ernie, I'll do my best. It's hard work, and it's nothing to me. ”
Indeed, when I was in CCM, the devil's itinerary persevered. Now it's just learning Chinese and acting together, and Eun Jing has no burden.
Kim Tae-hee's efficiency is very fast, and in less than two days, he found a suitable acting teacher for Eun Jing with his favor.
When she led Eun Jing to meet the teacher, she almost didn't scare Eun Jing to death.
The acting teacher Kim Tae-hee found for her turned out to be Kim Hae-sook, the national mother.
This is definitely a veteran actor in the Korean entertainment industry, and has played the role of a mother in countless film and television dramas.
Although there are not many times when she is a leading actor, the number of works is extremely rich, and she can be called Oh Da-so among actresses.
In particular, Kim Hae-sook is an old-fashioned and warm-hearted person, and she is very popular in the circle.
Speaking of this person, everyone has to give a thumbs up.
Kim Tae-hee was also instructed by Kim Hae-sook on his acting skills because of the cooperation in "League of Thieves", thus forming a deep friendship.
This time, looking for an acting teacher for Eun Jeong, Kim Tae-hee begged Kim Hae-sook's head.
Kim Hae-sook has just finished her last work and is on a break at this time. While having nothing to do, in the face of Kim Tae-hee's plea, he agreed.
The main thing is that she has already gotten the news from her agent. At present, JTBC is preparing a family drama and is ready to invite himself to star.
And the producer of this drama is KPTF company.
With this origin, Kim Hae-sook is even more kind. So he became Enjing's teacher.
As for Enjing, this girl has long been crazy with joy.
As soon as they met, their little mouths were sweet and greasy, and they surrounded Jin Hae-sook to sell cuteness, coaxing an old lady to close her mouth.
Seeing that Eun Jing was so good at doing things, Kim Tae-hee was also relieved.
With a one-time relationship, Eun Jing will have a teacher-student relationship with Kim Hae-sook in the future.
This is also a great connection in the circle, and he may be able to help Eun Jing at any time.
Everything is going well on KPTF's side, but Park Jung-hyuk is ushering in a busy period again.
Broadcasters are like that, once the show is popular and the ratings go up, then advertisers will run up like a swarm.
However, JTBC TV has not yet set up a special advertising distribution department, so Park Jung-hyuk, the director of the Arts and Energy Bureau, suddenly became a guest of honor for major advertisers.
Throughout June, Park Jung-hyuk didn't do any serious work, just socializing everywhere and attending cocktail parties.
Every day when I come home, I am also drunk.
Even if he just fell in love with Kim Tae-hee, he was powerless, and he couldn't eat the peach when he saw it.
Kim Tae-hee didn't complain much, but he was also distressed when he looked at his hard work, and had to take care of him even more.
Fortunately, it was worth it to be so busy, and at the beginning of July, JTBC did the financial statistics, and the results were extremely gratifying.
Because of Park Jung-hyuk's operation, JTBC's Saturday and Sunday prime-time programs sold at sky-high prices of 130 million and 150 million respectively.
Note that this is the price of each ad per episode.
According to the calculation that there are ten advertisements in each episode, that is the revenue of 1.3 billion won. And every year, 52 weeks a year, 52 episodes are produced, and JTBC has an extra 67.6 billion won in its pocket.
This is only the revenue brought by the Saturday program, as for the most popular Sunday file, it has exceeded 100 billion.
Even "Non-Summit Talks," which aired on Monday night, was sold for a whopping 55 billion won because of its popularity.
At the same time, driven by popular variety shows, JTBC's overall advertising and marketing in the first half of 2013 was as high as 350 billion won.
Most of them were created by the Arts and Performing Arts Bureau and the News Broadcasting Agency.
Son Seok-hee has now begun to show his brilliance, leading JTBC's news department to grow by leaps and bounds, and has completely become the most authoritative channel for Korean news reporting.
This data ranks third among all broadcasting companies in Korea. Second only to MBC and SBS, it has surpassed KBS and become a new star in everyone's eyes.
And for this achievement, there is no one who is happiest with JTBC TV and KOBACO.
KOBACO, officially known as Korea Broadcasting and Advertising Corporation, is affiliated with the Ministry of Culture and Tourism of the Korean government, and is the only agency in Korea that has full authority to represent the advertising and marketing business of all 52 radio and television stations.
It is also a semi-official non-profit organization that produces public service advertisements, conducts research on the advertising industry, publishes books on advertising, and provides education on advertising, as well as the Korea Advertising Library and the Korea Advertising Museum.
It can be said that it is an unofficial non-profit organization, but if you look at the authority of KOBACO, you can understand that it is definitely in power.
According to the Korean Broadcasting and Advertising Act, there is no way for broadcasting companies to advertise without KOBACO.
In South Korea, advertisers who want to run TV commercials, whether they buy directly or through an agency, must purchase the desired TV station's program inventory through Kobaco.
In addition, commercials must be reviewed by the Korean Advertising Regulatory Review Agency before they are broadcast.
Kobaco regularly sells the next phase of inventory to advertisers and agencies on a monthly basis.
To put it bluntly, advertisers can't directly contact broadcasters to discuss advertising cooperation.
The last time JTBC cooperated with Daiichi Advertising, because JTBC is an advertiser and is seeking cooperation from outside, it is not within the jurisdiction of KOBACO.
But this time, JTBC is popular as a delivery platform, and Kobaco is also in short supply.
Even Korean advertisers are very cautious and have to give real money.
While JTBC is making a lot of money, KOBACO has also made a lot of benefits.
The vampires were satisfied, and immediately decided to give JTBC more preferential measures to ensure that JTBC's advertising sales could be exchanged for greater benefits.
"Haha, if you want me to say, the best business we JTBC did this year was to facilitate the joining of Director Park Jung-hyuk. You say, don't you? ”
At the executive meeting, Park Seung-moon was in high spirits and made jokes about Park Jung-hyuk.
As for his words, Minister of Finance Shen Tongyuan has more right to speak.
"At the beginning, we spent 50 billion yuan in investment, and everyone up and down was very distressed. But look at it now, it's almost 400 billion in profits. With a return rate of up to 400 percent, where can you find such a good business? ”
As soon as he spoke, everyone in the conference room burst into laughter.
Now everyone in JTBC is very happy, because JTBC has become more profitable and has become very generous in terms of employee benefits.
Even the lowest employees have seen their salaries increase by 30 percent and become more motivated.
As for the executives, let alone them. I can't stuff it in my pocket.
In two months, Park will leave JTBC and go to the JoongAng Ilbo as editor-in-chief. For this, everyone has no reluctance.
The president is promoted, and it's too late to celebrate.
However, before Park Shengwen leaves, there is one more thing that needs to be promoted. Otherwise, he was afraid that he would leave and have long nights and dreams, which would cause unnecessary trouble.
"Ladies and gentlemen, everyone has seen the development of JTBC in the past six months. As for whose credit it is, I think everyone knows clearly. So there are some things, it's time to draw conclusions. ”
This is talking about himself, Park Jung-hyuk hurriedly raised his hand, wanting to show his attitude.
But this time, Park Shengwen didn't give him a chance, but directly gestured down and let him stay honest.
"That's right, the facts are here, and everyone is looking at them. We don't need to be close to each other, we just speak based on facts, and we also have to show an attitude. ”
Obviously, the two presidents have communicated privately, so they were able to move in step and quickly determine the next direction.
But even if they don't, there is no objection from the JTBC executives here.
They can have a bad relationship with Park Jung-hyuk, but they will never be unable to get along with real interests.
Since Park Jung-hyuk came to JTBC, all departments in this TV station have reaped a lot of benefits.
That's enough, fragile relationships don't play a big role in the face of real interests.
It can be said that at this moment, the entire JTBC is happy and convinced by Park Jung-hyuk.
"Yes, it's time to make a decision. Otherwise, in the long run, it will affect our work. ”
"I propose to vote by a show of hands, and today, to settle the name."
Seeing that everyone's opinion was unanimous, Park Shengwen and Sun Shixi were also surprised. I really can't imagine that this kid is so good in the society.
It seems that it is still possible to convince people by virtue of their strength.
Seeing that the situation was good, Park Shengwen stopped dragging it out.
Although it was just a joke bet at the beginning, Director Park Jung-hyuk's contributions and achievements in the past six months cannot be ignored. I think that by handing over the TV production department to him and giving him greater responsibility, he will be able to create greater brilliance for JTBC. Since everyone has no opinion, let's start voting on the promotion of Director Park Jung-hyuk to the head of the Television Production Headquarters. ”
If it is an ordinary appointment or dismissal, the method of voting by show of hands will certainly not be adopted.
Because everything is on the bright side, and the parties can see it clearly, and those who disagree will offend people.
Therefore, when voting, the method of voting is generally adopted. In this way, even if the party loses the election, it will only be difficult to get over the face, but there is no way to envy anyone.
The reason why the vote was taken by show of hands this time was because Park Shengwen also saw that Park Jung-hyuk was expected by everyone and there would be no accidents.
In that case, let's just make the scene more shocking.
Allowing Park Jung-hyuk to be elected as the head of the television production headquarters in the most eye-catching way will make people ignore his age and be more able to convince the public.
Sure enough, Park Shengwen's voice landed, and the conference room was like a forest. With the exception of Park Jung-hyuk himself, everyone else passed the vote with a smile on their faces.
That is, there is a vote within JTBC. By the time JoongAng Ilbo was appointed, Park Jung-hyuk would be a veritable head of the headquarters.
But as we all know, this kind of thing is never unexpected.
Even JoongAng Ilbo respects JTBC's internal resolutions.
Not to mention, Park Jung-hyuk's contribution has benefited a lot from the JoongAng Ilbo.
Unless the world is reversed, who will do a stupid thing to erase the heroes? (To be continued.) )