On the one hand, the cost of commercial blockbusters is too high, and more than 70% or 80% of large-scale commercial films are in the hands of the six major film companies, and they can't even share the soup and water, let alone eat meat; On the other hand, the risk coefficient of commercial films is too high, and the investment in the publicity stage is now increasing, and the publicity cost of 10 million was already incredible before, but now the publicity cost of 30 million and 50 million has appeared, and there is no upper limit, which is like a bottomless pit, which can easily swallow up small and medium-sized companies. Pen? Interesting? Pavilion wWw. ｂiquge。 ｉｎfo

In other words, this is the positioning of the issuing department and the issuing company.

Large companies set up an independent label to focus on the independent field of the arts, for example, Sony Pictures focuses on large-scale commercial films, while Sony's Sony Classics is dedicated to finding small-budget independent films, especially those that make a difference during the awards season. This is true of Disney and Miramax, Universal Pictures and Focus Pictures, to name a few.

"Sin City" is a small and medium-sized commercial film, the scale is not large, coupled with Lance's ingenious promotional methods, with the lowest budget to win the highest returns, it is really eye-catching. But such works cannot appear every day, and now the living space of small and medium-sized commercial films is getting narrower and narrower, and the risks are getting bigger and bigger, and commercial works with an investment of 100 million to 150 million are the main force of profitability, which also means that the distribution department of Chaos Pictures must face the problem of positioning.

Whether to stick to independence or move closer to a large company.

Lance and Theo exchanged glances again, the four brothers had reached a consensus on the future development path of Chaos Pictures, and now James has also become a member of the management, but Lance is not sure how much he can tell James. For Lance, James was still a stranger, and he still couldn't fully trust. It's one thing to trust in the distribution business, but it's another thing to build a company's roadmap.

Theo immediately understood Lance's signal, and said, "Yes, we will have large-scale projects to follow up one after another, but we don't plan to rush in this regard for the time being, we will adjust the pace appropriately, and everything will be subject to Lance." ”

James was thoughtful.

Theo's words are very simple, Chaos Pictures does have higher ambitions, but it will not be too reckless, at present they still put all their hopes on Lance, even if they produce a large-scale work with high investment in the future, it is estimated that Lance will direct it, which is also a typical family business characteristic. However, James felt that there was nothing wrong with it, after all, Lance is now the core of the entire Chaos Pictures, and Lance, who is at the peak of his creation, is the most trustworthy object, even in the whole of Hollywood, there are countless companies that want to cooperate with Lance.

However, this also means that the development goals of the publishing department need to be adjusted accordingly, and the publicity and PR department cannot just focus on the public relations of the college. This was a huge challenge for James, as New Market Films had not yet moved beyond the realm of independent films.

Lance listened to Theo's words and pondered as well. Now that he has decided to hand over the distribution department to James, even if he can't reveal the full picture of the future blueprint of Chaos Pictures, at least the next plan needs to be known to James, after all, he still needs James' cooperation.

Trust is not an easy task, but cooperation is like this, although walking on thin ice, as long as both parties have the same interests and goals, they can move forward together.

"At the moment, I have two projects in hand, one is the 007 reboot project with Sony, and the other is 'I Am Legend' with Warner Bros." Lance opened his mouth and said, James's train of thought was suddenly interrupted, and he seriously cast his sight, but his heart inevitably set off turbulent waves, no wonder people say that Lance is currently the hottest director in Hollywood, these are two blockbuster works, if the cooperation is really successful, and Chaos Pictures can participate in the distribution process, then it is only a matter of time before the distribution department takes off.

James was a little boiling, but he didn't show his face and continued to listen.

"I'm going to try to get in touch with Sony first to see if we can work together on Project 007, with me as the producer, we do the production, they invest in it, and the distribution part is done together. However, there is still a lot of work to be done. In a few words, Lance explained his final decision.

After careful consideration, Lance still chose the "I Am Legend" project, not only because this work is directed and acted by Lance, which has a wider space to play and more potential worth tapping; Also because of the potential cooperation plans that this work may bring to Chaos Pictures, every effort was made to fight for the development rights of the DC Universe.

If it is a choice between Marvel and DC, Lance will choose Marvel, because this can firmly control the initiative in his hands, but the problem is that in real life, it is more likely that Marvel and DC are not under Lance's control, after all, the competitors they have to face are too strong. So, Reims decided to push both sides at the same time. What's more, if he wants to buy Marvel, the financial crisis will have to wait until at least the second quarter of 2007, and there is still a full two years to go, and he doesn't plan to shelve all other plans in order to buy Marvel.

However, choosing "I am a legend" does not mean that you have to give up on the 007 project. On the contrary, Lance decided to make a new attempt, and he was ready to take a step back and let him be the producer, creating a new 007 series with his own creative ideas.

It's not uncommon for a director of Steven Spielberg's level to have a few works every year by a producer who is only a nominal producer and a producer who holds real power. The most famous case is the "Star Wars" series, where the three parts of the original series were directed by three different directors, with George Lucas directing only the first and the last two only serving as producers.

Now, Steven is in charge of the "Transformers" series as a producer, which is also what it means.

In the Hollywood system, producers also work together, some producers are responsible for soliciting sponsorships, some producers are responsible for publicity, some producers are responsible for public relations, and some producers are responsible for creation. The top producers may not have the talent to make films, but they have a unique and accurate aesthetic sense of how to shoot a work that looks better and is more appealing.

Steven's "Transformers" as the executive producer was the most well-received in the series, and then Steven was only nominal and no longer held a substantive position, and Michael Bay took over the burden of executive producer, and the reputation of the work deteriorated. This shows the importance of the producer.

Lance now hopes that he can serve as an executive producer, although he does not direct or participate, but he can carry out macro control according to his own creative ideas to ensure the quality of the work.

The problem is that Lance has only directed four films so far, and his appeal is still limited. It's one thing for Sony Pictures to trust Lance's directing ability, and it's another thing to believe in Lance's production ability - Hollywood is a producer-centered system, not a director-centered system, and Lance is both a director and a producer, which means valuing Lance's creative talent; But letting Lance alone control the power of the filmmaker means that Lance's power position has climbed. This is a crucial boost for Hollywood. Therefore, further negotiations are needed.

"Also, I'll meet up with Warner Bros. first, and if it's appropriate, I'll start rewriting the script framework and then see what happens after that." Lance still spoke in concise words.

Now that you've decided to dedicate yourself to the "I'm Legend" project, it also means that you'll have to start from scratch for the next period of time. Since Lance has just finished creating "Hard Fruit Candy", he doesn't plan to immediately devote himself to the creation of "I Am Legend", and his brain still needs to rest for a while to clear his mind again. Therefore, he will talk about the 007 project first, then take a short vacation, and then start by reading the original novel "I am a legend" to reconstruct the framework of the entire post-apocalyptic world.

Whether his guess is correct or not, and whether or not "I Am Legendary" can be a stepping stone to the DC Universe, Lance hopes to be able to truly create the work as intended. The current Chaos Pictures is no longer a bachelor, the higher you stand, the more you can't afford to lose, not to mention that they still have a magnificent future that is almost realized, so every work cannot be taken lightly.

In short, don't rush for the time being, follow the steps.

Lance had only spoken a few words, but James was in a deep state of thought, and he could feel the intricacies and ambition behind these simple words - this was not unusual, and Chaos Pictures' acquisition of New Market Pictures was a lot of a problem in itself, but now it seems that he still far underestimated Chaos Pictures' ambitions.

This made James can't help but start to get excited, originally thought that joining Chaos Pictures was just a springboard, but now it seems that it is likely to be a new starting point in his career. It didn't take much thought to sketch a grand future scene, full of countless unknowns and difficulties, but also full of powerful challenges, and he was already eager to try.

"I see." James knows there's still a lot of work to be done when he returns, "I'm going to rework a release plan and convince Sony to co-launch with us." After saying that, James let out a long breath and said half-jokingly, "Phew, I can already foresee the busyness of work by now." ”

"That's a good thing, isn't it?" Lance said with a smile, and then picked up the red wine in front of him, and then Theo also raised his glass.

James also picked up his wine glass, and the three wine glasses collided slightly, and then he showed a big smile, "Indeed, this is a good thing." (To be continued.) )