First, there was an internal screening organized by "Vanity Fair", and after the screening, many media on the West Coast reported on it, and the scolding of professionals was like a bomb, causing countless discussions; Later, there was a special report of "Variety" magazine, which deeply analyzed the work of "Fruit Hard Candy" from multiple angles and the controversy it caused, which attracted countless attention. Pen × fun × Pavilion www. ｂｉｑｕｇｅ。 ｉｎｆｏ

Prior to this, although Lance's crime trilogy had sparked a lot of discussion, especially "Sin City", which led to the feedback of the two heavens of ice and fire; But this time "Fruit Hard Candy" is different, whether it is the torment of the ten-minute long shot, or the in-depth discussion of the three wrong views, it further challenges the sensitive nerves of the academy judges, coupled with the "arrogance and loftiness" of Chaos Pictures and Lance, it naturally became the object of fierce criticism from the academy.

Since the preparation of "Hard Candy", he has no intention of currying favor with the academy judges, nor has he planned to make a difference during the awards season, as Lance said, this is a discussion and experiment of his own artistic style, so this work can be recognized by film critics, especially the use of camera, space and psychology, which plays an important role in Lance's creative style.

As for the college judges, what do they think, it's not that "fruit hard candy" needs to worry about, if he wants to please the college judges, "Crash" and "Sunshine Little Beauty" don't have any technical difficulties, and they rely more on the support of the script and use the TV series shooting method to complete the work, which is not only more feasible, but also the filming process is not so hard.

But now, "hard fruit candy" has unexpectedly entered the sight of awards season! And there seems to be a momentum of leadership, which is really laughable.

As Michael of Variety magazine said, "Hard Fruit Candy" has angered many old pedants, but that doesn't mean it's not a good work, on the contrary, the courage, innovation and wisdom shown in this work are all reminiscent of "A Clockwork Orange" in 1971.

Of course, "A Clockwork Orange" refutation of the government/government and hypocritical justice is more profound and direct, which is incomparable to "Fruit Hard Candy". But the latter pays homage to the former in a sense, and on the road of exploring the means of carrying out justice, it is a step closer, and the meaningful ending sublimates the whole story, which is worthy of recognition. Moreover, the latter's soul-shaking performance is a highlight.

That year, "A Clockwork Orange" won four Oscar nominations for Best Picture, Best Director, Best Adapted Screenplay, and Best Editing, but unfortunately all of them failed. Now that "hard fruit candies" are back, what are the prospects for awards season?

In addition to Variety magazine, The New Yorker also expressed a similar opinion, believing that this work has the potential to make breakthroughs in the awards of Best Picture, Best Director, Best Original Screenplay, Best Actress, Best Supporting Actor, Best Editing, etc., the most commendable of which is definitely Lance's performance, "He made the performance so easy, and more importantly, so wonderful", and "The New Yorker" believes that this is definitely another masterpiece of small-scale literary production.

The decline of "Good Night, Good Luck" and the rise of "Fruit Hard Candy" are like completing the handover, and the pattern of the awards season has changed dramatically before you know it. Although it is still unknown whether "Hard Fruit Candy" will be able to win in the awards season, and whether "Good Night, Good Luck" will be able to turn around, it is clear from the current situation that the fame of "Hard Fruit Candy" is surpassing the limits of an experimental film and moving by leaps and bounds in an unknown direction.

Controversy and praise fly together, focus and hot discussions are accompanied, the box office market is vigorous, and "Fruit Hard Candy" has embarked on a completely different new path!

In the third week of screening, "Fruit Hard Candy" finally ushered in a small explosion, expanding from seven theaters to 152 theaters, continuing its own screening pace, and finally expanding the screening scope to the entire North American region, and all major cities can watch this work - even if it is only one theater screening, but at least the lovesickness of senior fans can finally be alleviated.

"Fruit Hard Candy" also handed over a perfect answer, the weekend box office of 5.9 million caused an exclamation in the market, and the box office of a single theater of 39,000 US dollars is a miracle performance, even considering the madness of the screening data in the first two weeks, and the expansion of the third week is so large, it still creates such excellent data, completely breaking everyone's conjecture.

What's even more commendable is that under the background of three weeks of continuous screenings, the cumulative box office of the movie actually exceeded the threshold of 10 million, temporarily landing at 11 million, such a result is difficult to express even in any language. Just think about it, after three weeks of continuous screenings, only 152 theaters have released this work, but it has achieved a box office of 10 million, which really makes people feel the tireless wild enthusiasm of the audience.

Considering that the production cost of "Fruit Hard Candy" is only 900,000 yuan, this profit recovery ratio is enough to make every independent film company covetous.

With a three-day box office performance of 5.9 million over the weekend, "Fruit Hard Candy" ranked fifth on the North American weekend box office chart this week, not only breaking through countless glasses, but also reaching a new high in doubts and discussions. As the only film in the top 10 to have fewer than 1,000 theaters on the list, "Hard Candy" earned even better weekend earnings than "Spring/Heart/Swing/Yang" in its second week of release - the latter starring Uma Thurman and Meryl Streep, even compared to "Saw 2" and "The Legend of Zorro," which premiered last week.

Such a box office performance has heated and encouraged the awards season craze of "Fruit Hard Candy", more and more audiences have watched the movie, and the online discussion temperature has become more and more enthusiastic, but the controversy has not disappeared, but has become more and more intense, and people have begun to analyze this work in many aspects, from the lens to the lines, from the role to the composition, from the technical level to the performance level to the connotation level, all kinds of analysis are full of tricks and are dizzying.

In a trance, "Hard Fruit Candy" is even more popular than "Sin City" and "Murder by a Knife" when they were released, which is definitely an illusion.

It is worth mentioning that "Good Night, Good Luck" has entered the fifth week of release, Warner Bros. still expanded in an orderly manner, but the effect was very bad, it was released in 600 theaters this week, but the weekend box office did not exceed 2 million, and the current cumulative box office is only 7 million, just past the production cost line.

Since the production is also a small cost, with a budget of only $7 million, losing money is not something Warner Bros. needs to worry about - if you win the Oscar, it will be worth the loss, but now it seems ...... The panic of the bamboo basket being empty is gradually becoming a reality.

Still, no one other than Warner Bros. and George Clooney seems to be paying attention to the fate of "good night, good luck."

The entire film market can clearly feel the popularity of "Fruit Hard Candy", and finally other major theaters can't bear it, AMC took the lead and talked with Chaos Pictures about the expansion of "Fruit Hard Candy", and then the distribution department of Chaos Pictures reached an agreement with major theaters to gradually release the film.

"Fruit Hard Candy" insisted on being screened in 217 theaters for another week, and after receiving 6.2 million weekend box office, in the third week of November, it finally started to expand the pace of screening, announcing that the film had entered the public release stage with 683 theaters, and finally "Fruit Hard Candy" handed over a single theater of 11,000 US dollars and 7.5 million US dollars over the weekend.

During the production of "Hard Candy", countless people thought that this work would be the lowest-grossing of all Lance's works, even Lance himself thought so. But now it seems that the 60 million data of the "City of God" North America is no longer out of reach, is it possible that the miracle is about to be born again?

Whether a miracle can be born, no one can say for sure, but what is certain is that the major theaters have great confidence in Chaos Pictures, not only "Sin City" and other works with different styles can achieve a box office data of 200 million in North America, but even works like "Fruit Hard Candy" have easily achieved a big win at the box office, which is definitely a cash cow.

Referring to a set of data, you can know that Landmark Cinema is the only cooperative cinema chain during the first three weeks of the screening of "Fruit Hard Candy", and they not only achieved a profit of more than 7 million with this work - in addition to movie tickets, there are also popcorn, cola, cigarettes and other peripheral products, this data is equivalent to the sum of landmark cinemas in the first quarter of this year, unlike commercial cinemas, the golden period of art cinemas is the winter season when the awards season is in full swing; At the same time, they also became popular on the Internet, and the discussion reached an unprecedented height, becoming a free publicity channel.

Therefore, the major theater chains, led by AMC and Royal Entertainment, have accelerated the negotiation progress with the distribution department of Chaos Pictures. This is something James Corden didn't expect.

After Lance decided to fall out with Warner Bros., the breakthrough in the distribution department of Chaos Pictures was closed, and they could only fight with the major theaters step by step, and it seemed that the convenience brought by big projects such as "I Am Legend" and "007" series disappeared overnight. But who would have thought that the "fruit hard candy" that no one was looking forward to would reopen the breakthrough and become the key to the further occurrence of Chaos Pictures?

In the end, it is the "fruit hard candy" that creates miracles...... Or Lance? James felt that this was a question that needed to be thought through. (To be continued.) )