Chapter 56: The Wolf Is Coming [Part 3]
After the recording of "Non-summit Talks", it was already more than 12 o'clock in the middle of the night. Pen | fun | pavilion www. biquge。 info
Park Jung-hyuk waited for Kim Tae-hee and got into the car home together.
Although many people saw them walking in the same car, Park Jung-hyuk couldn't care about Kim Tae-hee's troubled appearance.
There was sparse traffic on the road at midnight, and it was so quiet that you couldn't even hear the sound of the car's engine.
Park Jung-hyuk said: "Nuna, you can take a nap first, there will be a while when you get home." ”
Kim Tae-hee shook his head and said helplessly: "I can't sleep in the car, I have to lie down." ”
Park Jung-hyuk thought for a moment, leaned in the direction of the car door again, and then patted his thigh.
"That's all right, right?"
This is to let himself pill his thigh, Kim Tae-hee blushed, hesitated slightly, and did not refuse.
She took off her shoes, and with her bare and delicate feet, she gently pillowed on Park Jung-hyuk's thigh.
It was the first time to make such an intimate move with a man, which made her a little uncomfortable. It took a long time before I slowly closed my eyes.
Now that he has been relied on by others, Park Jung-hyuk doesn't dare to move. simply took out his mobile phone and discussed work with Son Dohoon and others in the Kakao within the Arts Bureau.
Compared with "Where Are You Going, Dad", the publicity budget allocated to "Non-Summit Talks" is not very large. It can't be helped, after all, Monday's show can't be compared to the weekend's.
Son Do-hoon has nothing to complain about about this.
However, even so, it does not mean that the "non-summit talks" do not need publicity.
Proper publicity under limited conditions is always beneficial to the program, so when Park Jung-hyuk entered, everyone was discussing it.
Seeing that everyone was actively contributing their opinions, Park Jung-hyuk was very satisfied with their work attitude and began to help.
"At present, the company has won the public transportation promotion platform in the lake and south area, so I decided to push the platform for free when your first episode is broadcast."
The director's speech completely disrupted the original order, and everyone in the third room of the entertainment room was elated and cheered.
"Really? Long live the Director! ”
"Then we have to continue to work hard, edit well, and strive for a good start."
After everyone spoke, Son Do-hoon also asked Park Jung-hyuk for his opinion.
"Director, I'm going to put the part of Miss Kim Tae-hee in the trailer, can you think it's okay?"
Park Jung-hyuk understands that he wants to borrow Kim Tae-hee's name.
"Well, it's good, pay attention to enough suspense when editing, don't affect the effect of the feature film."
In fact, there is no need to consult Park Jung-hyuk for this kind of thing, but today I saw the unusual relationship between Park Jung-hyuk and Kim Tae-hee on the set, and Son Do-hoon had to be careful.
Maybe this is the future boss's wife, and it can't be too cautious to treat it.
The tone was set, and the JTBC propaganda machine was once again in motion.
In order to escort the "Non-Summit", Park Jung-hyuk also put his name on it.
Ace producer Park Jung-hyuk's second variety show after "Where Are You Going, Dad", this gimmick has enough attention.
It turns out that brand-name PD can indeed be a factor that influences viewers' viewing habits.
Just like business practices, once a brand is formed, it becomes trustworthy and in turn attracts customers. Just like Apple and Huawei, as soon as a new product is introduced, consumers will flock to it.
The same is true for brand-name PD, compared with new programs that you don't understand, brand-name PD is naturally more worth looking forward to because of its successful experience in the past.
Park Jung-hyuk has been in the industry for eight years and has launched a series of excellent programs, and has already had a large number of loyal fans.
Although he is no longer on the front line of production, the shows he is responsible for supervising can still make the audience feel a sense of identity.
Because of this, there are already many viewers who are gearing up, waiting to get a new show to start meat.
Subsequently, JTBC TV released a trailer for the new program.
The foreign guests who appeared one after another, as well as the heated discussion scenes with witty words, are completely different from today's Korean variety shows.
Novelty has become a new factor that attracts attention.
And when Kim Tae-hee appeared, all that the audience could do was an uproar.
This is Kim Tae-hee, don't mention the name of the national goddess.
She rarely appears in variety shows, and the audience's memory is still stuck three years ago.
Not to mention how many viewers were attracted because of Kim Tae-hee, at least Kim Tae-hee's fans were excited.
As fans of Kim Tae-hee, one of the things they often complain about most is that Kim Tae-hee has too few activities.
Especially after the development and growth of Lua Entertainment, fans are even worried about whether Kim Tae-hee will retire and become a professional representative.
Therefore, Kim Tae-hee's appearance in the show made fans run to tell each other, and it attracted a group of audiences.
In the midst of great anticipation, "Non-summit Talks" ushered in the premiere in history.
At 11 o'clock on February 7, 2013, five months before the original time and space, we met the audience.
This time, Park Jung-hyuk did not stay at JTBC, but at Kim Tae-hee's house, watching with the beautiful woman.
Kim Tae-hee didn't appear in the previous part, so she didn't know the specifics.
It wasn't until then that she saw that Park Jung-hyuk was responsible for so many laughs.
"You are really, Zhang Yu'an is an artist in our company, how can you expose his weaknesses?"
Facing Kim Tae-hee's resentment, Park Jung-hyuk smiled and transmitted his artistic experience.
"In entertainment programs, the most important thing for artists is role positioning. A distinct role will make the artist stand out in the show and be more easily remembered by the audience. This is the secret of popularity, and it is something that MCs often do. And this role can be Wei Guangzheng, but naturally it can also have shortcomings. In today's society, the audience has long been immune to flawless characters, so a slightly reversed character is more attractive. ”
Kim Tae-hee realized.
"This is similar to the role positioning in film and television dramas, many times the protagonist is not very attractive, but some supporting roles with distinctive personalities have unexpectedly become popular."
Park Jung-hyuk gave a thumbs up and praised the sister's comprehension.
After watching the overall program, Park Jung-hyuk was very satisfied and specially called Son Do-hoon.
"Director Sun, editing is very skillful. From now on, I will wait to drink your celebratory wine. ”
Nothing is more important than the director's affirmation, because Son Do-hoon knows that the program approved by Park Jung-hyuk will definitely not be bad.
Sure enough, after the ratings came out the next morning, his idea was verified.
TNMS national 4.34%, as soon as the "non-summit talks" were launched, they successfully topped the Monday night session, and there was no opponent at all.
Several programs on the ground wave have also been killed by it, and they can only follow behind to eat ashes.
Compared with good ratings, the outside world has a better reputation.
The novelty-style show, the excellent performance of foreigners, and the collision of various points of view made the audience addicted.
Kim Tae-hee also received a lot of praise, because she was not stage frightened at all in the show, she had contacts with the guests, and her views were sharp and clear.
Especially the reversal of the personality, which made the audience amazed.
Grumpy Kim Tae-hee, this is the number one search on Naver today.
Suddenly, "Golden Grumpy" became famous all over the country.
Kim Tae-hee, who was filming an advertisement, made a special call to Park Jung-hyuk, and the rage overflowed over the Han River.
"Ah, Park Jung-hyuk, it's all your fault, I've been laughed at for a day. When did I get cranky? You wait, I'm not done with you! ”
Feeling the strong murderous aura, Park Jung-hyuk couldn't help but shrink his neck. After thinking about it, for the sake of my life, I still don't want to go to Sanchengdong for the time being.
Even if you go to Lua Entertainment, you must investigate it first, and you have to look at this sister's absence.
They are flirting and scolding here, you and I are very happy. On the other side of the waves, it is cold and cold, and there is no daylight.
The producers of the three major societies got together and could do it, but they sighed, but they were extremely powerless.
"What the hell is that guy's brain? Why don't you think I could have such a good idea? Alas, I was scolded by the director again today, saying that if the ratings of our program can't be surpassed, let's go home and pick up the child. ”
The person next to him also smiled bitterly.
"So, he's the director now, and we're still running errands. It's three years before he joined the company, and people are really angry than people! ”
"Hmph, when I was in MBC, I bit people everywhere. Now it seems that people really have to be crazy to mix well. Those of us who are honest and do our duty, I am afraid that we will be honest for the rest of our lives. ”
"Oh, geniuses are always different from mortals. We guys are really mortals. ”
"Forget it, let's still think about it, what should the show do? If we continue like this, I'm afraid we won't be able to do it even as mortals. ”
"What can be done? My mind was empty anyway. If I want to surpass the "non-summit talks", I have no confidence. ”
"Neither do I."
"Can there be?"
It can be said that because of the appearance of the "Non-Summit", the waves on the ground can be described as a rumor, and they all feel the suffocation of Mount Tai's pressure.
Park Jung-hyuk was ridiculed by the group before, and many people thought that he was incompetent and arrogant.
It's just that I got a show and made a little bit of success, but I don't know how thick the sky is.
But now, after "Where Are You Going, Dad", "Non-Summit" is also coming strongly, and it is more ruthless than the former.
Although the results of "Where Are You Going, Dad" are amazing, there is still a "Runnningman" that is suppressed. But "Non-Summit" directly killed all Monday programs.
In fact, compared to weekends with a large number of viewers, it is more difficult for the omnibus channel to get ahead on weekdays.
Because there are fewer spectators at this time, it is more difficult to change. This shows how rare the achievements of the "Non-Summit" are.
Now, the entire broadcasting community is feeling the horror of "the wolf is coming".
No, it's not the wolves, it's the wolves.
is like a black cloud, where it passes, not a single grass grows, turning one program after another into dust and mud under him.
No one knows where Park Jung-hyuk's limit is, and how much energy he still has.
Anyway, now, the three major companies are all anxious, and they are desperately spurring their producers, asking them to come up with a strategy to deal with it. (To be continued.) )