943 600 million box office
In the second week of August, "Fury Road" fell by 38 percent, with a weekend box office of 22 million, five consecutive championships, and unfortunately failed to break the weekend box office record of "Titanic" of 10 million on the fifth day, ranking second in film history. The most disappointing work of the week is undoubtedly www.biquge.info "World Trade Center" starring Nicolas Cage, with an investment of 65 million and only 18 million on the opening weekend, which is on the same level as "The Banshee in Water", and even lost to the youth song and dance movie "Dance Out of My Life". In addition, the box office of "Talladega Night" plummeted by 53 percent the following week.
In the third week of August, "Fury Road" fell by 36 percent, with a weekend box office of 14 million, six consecutive championships, losing to "Titanic" again, and also lagging behind the box office data of "The Sixth Sense" and "My Fair Daddy" of 16 million in the sixth week, ranking fourth in film history. This week's new thriller action movie "Flight Snake" almost pulled "Fury Road" off the horse, this small-budget film starring Samuel L. Jackson, the opening weekend of 13.8 million, a surprise, unfortunately, narrowly defeated "Talladega Night" of 13.75 million, but still lost to "Fury Road".
In the fourth week of August, "Fury Road" fell by 42 percent, and the weekend box office was 8.1 million, slipping to the second place. There were no surprises at the box office this week, and the North American film market entered the last week of the summer season, and the rugby-themed inspirational work "Invincible" starring Mark Wahlberg received 17 million weekend box office, ending the "Fury Road" streak of championships, but there was still a lack of surprises. Last week's outstanding "flight snake" plummeted 55 percent this week, falling directly to eighth place in the weekend box office charts, and its performance can only be described as mediocre.
"Fury Road" regrettably fixed its consecutive championship weeks at six weeks, not to mention breaking the record of "Titanic" winning for 15 consecutive weeks, and in the list of consecutive championship records, even the top ten could not be squeezed in. But "Fury Road" is the second work after "Titanic" in 1997 to win more than five consecutive weeks - the last work to complete five consecutive championships was "The Sixth Sense of the Supernatural" in 1999.
In the golden age of commercial cinema in the 80s and 90s, there were many titles that won consecutive championships, but in the 21st century, the whole market is full of flowers and prosperity, and it is almost impossible to replicate this feat again. Even so, "Fury Road" still achieved an incredible six consecutive championships, and it was a huge surprise to break the box office momentum in the previous four consecutive weeks.
It can be clearly felt that after the huge energy burst out in the previous four weeks, the box office explosiveness of the "Fury Road" behind it was inevitably restricted by the laws of the market, and the follow-up box office naturally gradually slowed down. But that didn't hurt the history of the "Fury Road" – after all, the advantages it had accumulated were too obvious.
Then in September, the autumn file entered the off-season, and in the absence of strong competitive works, "Fury Road" delivered an outstanding decline of less than 15% for three consecutive weeks, extending its influence from the summer file all the way to the autumn file; In order to drive the box office, Chaos Pictures carried out a second round of expansion in October, raising the number of screening venues from 730 in the fourth week of September to 1,200 again, and added more venues on a small scale in the next two weeks, which brought a box office increase of 318% to the film, which became a new driving force; Then, in order to welcome the arrival of the awards season, the film was expanded for the third time in the third week of January, and the number of venues increased from 99 to 460 in one go, thanks to the popularity of the awards season again, the film ushered in an incredible increase of 7,000 percent, and finally, the film was released to the first week of March 2007, which lasted for 35 weeks, and walked out of an art film screening curve.
Such a curve reminds people of two film works, "Titanic", which was released for forty-one weeks; "Lord of the Rings 3", the release cycle is twenty-six weeks. This is not the way commercial films are operated, but the art films that hit the Oscars.
On August 16, the cumulative box office of "Fury Road" in North America officially exceeded the threshold of 500 million, becoming the second work in film history to reach this height, which took only 33 days; On September 14, the cumulative box office of "Fury Road" exceeded 550 million, and the pace of hitting 600 million slowed down indefinitely, and for a while, all the suspense resurfaced.
After all, "Fury Road" is not "Titanic", as an R-rated movie, the main market has almost completely overdrawn, and in the case of being unable to watch under the age of seventeen, "Fury Road" is really weak. Prior to this, the North American and global records for R-rated films were held by two separate titles, with "The Passion of the Christ" at 370 million being North American records and "The Matrix 2" at 740 million being global records. In other words, this is the highest limit in film history, but now the "Fury Road" is actually going to hit the 600 million height in North America? At this moment, people have discovered how difficult this record is, not only is the highest film history record of "Titanic", but "Fury Road" is even more shackled by R-level, struggling to walk, and walking through 550 million, which is already a myth.
However, it is clear that the wheel of history will not stop moving forward because of these suspicions.
On January 10, 2007, this was a day that went down in history, and the North American box office of "Fury Road" exceeded the 600 million threshold!
This not only marks the emergence of the second 600 million box office work in North American film history; At the same time, it also marks that even with R-rated films, the box office potential of the North American market is still far beyond imagination. Just when everyone thought that "Pirates of the Caribbean 2" would be the winner or loser who would change history, "Fury Road" was born, and the breakthrough of this work really made the entire North American film market talk all over the world, from R-rated classification, to cult style, to live visual effects, as well as a return to the retro action genre, the elimination of sexism, the promotion of viral videos, etc., from shooting techniques to marketing methods, it has broken the inherent concept of the industry in an all-round way, and truly made people feel the historical footsteps since the 21st century.
In the history of film, it can be simply divided into several nodes, the emergence of "Citizen Kane" means the innovation of film shooting techniques, "Male and Female Thieves" divides Hollywood into old times and new eras, "Jaws" represents that commercial films have entered a new stage, "Star Wars" is the starting point of the summer file, and "Titanic" is the beginning of the blockbuster era led by computer visual effects.
Now, "Fury Road" has redefined films, not only broadening the challenges of the film classification system, but also R-rated films are bound to receive more attention, which does not mean that there will be more heavy-tasting works in the future; At the same time, it also redefines the cult style, and reinterprets the strong individualism of steampunk and metal rock, which does not mean that the selection of film themes and styles will be further expanded in the future; In addition, it also gives new vitality to niche cultures such as otaku, technology, and two-dimensional, although the movie is not a comic adaptation, but the strong comic adaptation style and niche characteristics similar to comics make people see business opportunities, which also means that the heyday of comics has officially opened.
600 million? The record achievement of "Fury Road" is indeed 600 million, but it is not only 600 million, and the powerful influence of this work is enough to go down in history and write it into textbooks, giving people a new understanding of the development process of film. One hundred and seventy-one days, a long and distant one hundred and seventy-one days, "Fury Road" has finally achieved this, reaching a height that future generations must admire - perhaps, one day in the future, there will be a second and third 600 million works in North America, just like "Fury Road" impacting "Titanic", and even in the future, there may be a second R-rated movie that breaks through 600 million, but there may not be a work like "Fury Road", There is an unconventional atmosphere all over the body, but it has turned the entire mainstream market upside down.
10 January 2007 was indeed a day that went down in history.
After that, the pace of the "Fury Road" sprint obviously began to falter, and even with the blessings and warm-ups of the awards season, the entire market was overdrawn, and under the R-rated restrictions, there was almost no one to contribute more to the box office, and eventually, the North American box office of "Fury Road" stopped making history at the 613 million position.
"Titanic" has maintained the title of box office champion in North American film history for nine years, officially out of position, and "Fury Road" was unbelievably crowned the box office champion in film history, becoming the first R-rated film in North America to win the box office champion in film history since the birth of the film a century ago, especially after the implementation of the classification system.
Not 300 million, not 400 million, not even 600 million, but the champion of film history. Along the way, the "road of rage" has almost carried unbelievable, appalling, jaw-dropping and other emotions with him, slapping his face all the way, all the way to the scenery, all the way to the rush, on this road, how many records have been buried with his own hands, and how many opponents have been crushed by himself.
Who would have thought that before the release of this movie, people even feared that this work would become the fuse for the downfall of Chaos Pictures, and the investment of 150 million was enough to make any medium-sized film company tremble. But what about now? Just relying on the North American box office, "Fury Road" has already achieved profitability, not to mention, the overseas box office of this work is also creating history at the same time, and the mighty momentum seems to have no end in sight, even the slap in the face of the "Titanic" was not so beautiful.
When "Titanic" was released, it was only 28 million on the opening weekend, and in the face of the ultra-high investment of 200 million in the movie, Paramount and Twentieth Century Fox almost lost their pants, and all the media were gloating and waiting to see James Cameron's joke. But everyone knows that winning the championship for 15 consecutive weeks and falling by less than 35 percent at the box office for 24 consecutive weeks - 12 of which were below 10 percent, writing the biggest miracle in film history.
What's even more incredible is that the overseas box office of "Titanic" has collected 1.5 billion US dollars, which is not only the only work in film history to break through one billion overseas, but also makes this work the first work in film history to exceed two billion at the global box office. (To be continued.) )