Chapter 109 goes on sale on Japan
"Cooperation!" Son said, "If Tianxin Technology wants to promote its products in Japan, the best way is to find a strong collaborator." ”
Lu Yang smiled, this is the proper meaning.
"I thought that Mr. Sun invited me to invest in my company, but it turned out to be a matter of cooperation."
Sun Zhengyi smiled: "Of course I have thought about this, but Tianxin Technology is not Alibaba, and Mr. Lu is not Ma Yun, I am afraid that I will not have this opportunity." ”
"Mr. Sun, it's been a big circle, this is the real purpose of you inviting me here."
Son Zhengyi laughed: "It seems that Mr. Lu and I are heroes have the same view." ”
Lu Yang wants the Japanese market, and Son wants to benefit from the expansion of Tianxin Technology, and the two do have a basis for cooperation. For Lu Yang, there is no more suitable collaborator in Japan than Masayoshi Son, not only because of his huge influence in Japan, but also because he is trustworthy and reassuring in business.
"Mr. Sun, I wonder if you have a specific cooperation plan?" Lu Yang asked.
Son said: "The general plan is already available, and we at SoftBank want to customize the contract machine for you and create a smartphone that only supports SoftBank." As the third largest telecom operator in Japan, SoftBank's market share is lower than NTT and KDDI, but it is about the same, and 'Star 1' is a more mature smartphone than the iPhone, which is also what SoftBank needs most at the moment. ”
Lu Yang certainly understood what Son meant, and if the cooperation was reached, the sales of "Star 1" in Japan would expand SoftBank's market share.
"What can Tianxin Technology get?" Lu Yang asked bluntly.
"Japanese market!" Son replied categorically, "As far as I know, NTT has begun to approach Apple to launch an iPhone contract in Japan. Once the cooperation between these two powers is reached, it will not be good for us SoftBank and you Tianxin Technology. iPhone is the biggest competitor of 'Star 1' in Japan, if you don't have allies in Japan, you will definitely not be able to compete with the iPhone supported by NTT, and we SoftBank is the most suitable partner of Tianxin Technology!" ”
Lu Yang nodded slightly, both of them understood that there was no need to say much about this matter.
"Happy working together!" Lu Yang stretched out his hand.
Masayoshi Son shook it hard: "Happy cooperation!" ”
There is no technical difficulty in producing contract machines for SoftBank, and as long as the contract is formally signed, it can be started at any time. Lu Yang and Son Masayoshi only reached a preliminary intention, and specific matters still need to be negotiated. Both were resolute personalities and soon organized a meeting with representatives of the company. Tianxin Technology is in charge of Chen Jielai, and SoftBank is a deputy of Son.
In order to show his sincerity, Son also asked his company to assist in the promotion of "Star 1".
After a week of inspection in Japan, Tianxin Technology also reached a cooperation with SoftBank. After the contract was signed, Tianxin Technology began to produce contract machines for SoftBank. The news was announced, including the Asahi Shimbun and Sankei Shimbun, which reported on the partnership, and public opinion widely speculated that the partnership was a response to NTT's partnership with Apple. Everyone knows that the two most successful smartphones are the "Star 1" and the iPhone 3G, and the competition between the two in Japan is sure to be fierce.
Apple, which got the news, has indeed accelerated negotiations with NTT, and it is expected that the two sides will reach a cooperation soon.
On March 5th, "Star 1" was officially released in Japan, and early in the morning, there was a queue of dozens of people in front of the Tokyo store, all of whom were fashionably dressed young people, and what was even more strange was that several young people were still playing with Apple's iPhone.
"Starry Sky 1" from Huaxia has also attracted attention from all walks of life in Japan. In the Japanese concept, clothing and food account for the majority of the products exported from China to Japan, and it is rare to see China's electronic products exported to Japan. On the contrary, Japanese electronic products are very popular in China and have a high market share. Everyone is paying attention to the fate of the "Star 1", which is known as throwing off the iPhone a few streets in Japan, and whether Huaxia's electronic products can gain a foothold in the Japanese market.
In front of the Tokyo store, a reporter from TV Tokyo holds a microphone and interviews a young girl with an iPhone in her hand.
"Hello, are you here to buy a 'Starry Sky 1' mobile phone?" The journalist asked.
The girl faces the camera, a little shy.
"Hmm."
The reporter asked again: "I see that you have a mobile phone in your hand, is it Apple's latest iPhone 3G?" ”
"Yes."
"What do you think of this iPhone?"
"It's great, it's a big screen and it's easy to operate...... "The girl said a lot about Apple's benefits, and finally said with some regret, "but the iPhone's battery is very distressing, and I have to charge it twice a day." ”
The reporter nodded: "Since you have an iPhone, why do you want to buy 'Starry Sky 1'?" After all, the two phones have similar features. ”
The girl said: "I heard that 'Starry Sky 1' is better than iPhone, and its standby time is very long......"
I have to say that the battery of "Starry Sky 1" is a big killer, and it is also one of Lu Yang's confidence. Putting aside other factors, the battery alone is not a match for the iPhone at all. Even if it is a smartphone that is about to be launched in China, no one can catch up with the level of "Starry Sky 1". Huawei purchased Tianxin Technology's Rising Sun A2 battery for its first smartphone, and Qiu Liguo certainly wanted to purchase A1 battery, but Lu Yang did not agree.
As for Yutian Electronics, which has joined the Android camp, the other party uses the same model of lithium battery as iPhone3G. At this point, even if Yutian Electronics' products come out, they are still a lot behind Tianxin Technology and Huawei.
The reporter also interviewed several people in line, these people are between 20 and 30 years old, in addition to college students are office workers, these people are also the main consumers of the electronics market.
The price of "Starry Sky 1" in Japan, the 16G version is 80,000 yen, and the 32G version is 90,000 yen, which is a lot higher than the iPhone, but the highest version of the iPhone3G is only 16G, and its screen, camera, battery, etc. are not as good as "Starry Sky 1", and there is a lot of gap between it and "Starry Sky 1" in hardware.
According to a report by a market research agency owned by SoftBank, Japanese people are quite dissatisfied with the price of "Star 1", and many people have given up on buying "Star 1" because of this. In this regard, after Lu Yang heard this, he just smiled indifferently. He believes that as long as the quality of the product is good enough, the discerning Japanese are definitely willing to pay more for the "Starry Sky 1".
"The door is open, the door is open!"
After the door of the Tokyo store opened, the Japanese people in line walked into the store in order. In the specialty store, there are not only "Starry Sky 1", but also "Starry Sky" mobile phones and "Nebula" MP3s.
"Hello, I'm going to buy a 'Starry Sky 1' phone!"
"Which one do you want, 16G or 32G?"
"16G."
"Okay, what color do you want?"
"This, pink!"
In terms of appearance, there is a big gap between "Starry Sky 1" and iPhone, and the biggest difference is that "Starry Sky 1" does not have a return button. In Lu Yang's opinion, the design of the iPhone's return button is good, but it is not perfect. In addition, the color system of "Starry Sky 1" is also much richer than that of iPhone, black, white, sapphire blue, pink, champagne gold, glacier silver, and the six major colors are enough to meet the needs of different people.
At the same time as the Japanese market, sales of "Starry Sky 1" in Korea also began. However, compared with the Japanese market, Lu Yang does not pay much attention to the Korean market, on the one hand, there is a big gap between South Korea's economy and population and Japan, and on the other hand, it is also because of South Korea's competitors and the national sentiment of Koreans.
Not long ago, South Korea's giant Samsung announced that it had joined the Android Alliance to develop its own smartphone.