Chapter 13: Coercion Again
After owning FFF, VGL, Marvel, MTV, and ICANN, Caesar finally reached out to the studios......
In Eisner's eyes, the last piece of Caesar Entertainment's empire was eventually swallowed up by the latter. While everyone knows it's only a matter of time before Caesar wins one of Hollywood's Big Six, Eisner really doesn't want it to be now.
It's too early! If it drags on until after the millennium, Caesar will have to break his bones if he wants to win one of the big six. Anyone with a discerning eye can see that whether it is the dollar or the pound, world inflation is like a plague, and it cannot be stopped.
After this crash, anyone who cares about the economy can feel that inflation is much faster than anyone can accumulate wealth.
The wealth of the whole world is being plundered by an invisible hand.
Caesar is not stupid, what Eisner can think of, Caesar will not think of, at least he has "foresight".
Twentieth Century Fox took two unscrupulous lay bosses and came a Tyrannosaurus rex in the entertainment industry, and instead of chaos and decadence, the whole company exploded with a different spirit.
In the seventies and eighties combined, who appeared on the cover of Time magazine the most times? Caesar Lee.
Who has the most feature stories on Forbes? Caesar Lee.
Which director's single movie is the highest grossing film? Caesar Lee.
Who is the most eye-catching in the North American entertainment industry? Or Caesar Lee.
Since Caesar's debut with Garfield, his series of works have been phenomenal, and his personal influence has been dominant.
Now that the king has descended on Fox, the spirits of everyone in the company have risen. Except for those high-paid and low-performing official apes, no one likes to eat and wait for death in a half-dead company.
There was no way before, the two bosses were obviously laymen but liked to point fingers, and there were often things that diverted Fox's funds for other purposes, and it was not uncommon for a general to be incompetent and exhausted to death in the end.
The main purpose of Caesar's acquisition of Fox is, of course, to integrate all the entertainment industries in its hands, so that they can become an entertainment empire that integrates games, anime, music, movies, television, and sports.
This is the goal on the surface, and the goal under the surface is to integrate these six industries and use the online platform as the carrier to open up a new imperial territory.
The deepest hidden purpose may not be guessed by anyone except Sony, but Sony would not have thought about how far Caesar had gone without any hints.
DVD & Blu-ray DVD ......
It is estimated that after a few years, when Sony and Philips and Huaxia's Wan Yan tear up for VCD, Caesar has already taken down the DVD standard.
Caesar didn't think of reminding Wan Yan to apply for a patent in advance, in fact, someone persuaded Wan Yan's Jiang Wanmeng at that time to let him apply for a patent and then start producing VCD machines, but Jiang Wanmeng thought that patents were not important, and the patent review period was protracted, so it was better to get the machine and the disc out first, and it was the king to seize the market in advance......
Although the tragedy of Wan Yan and Jiang Wanmeng seems to be a tragedy caused by the lack of patent awareness and copyright awareness with Chinese characteristics, in fact, this kind of tragedy cannot be avoided.
VCD is only a transitional technical standard after all, and it is only a matter of time before it is replaced by DVD.
Even if Wan Yan applies for a patent, it will soon be replaced by DVD in the international market, and it will be beaten by countless copycat manufacturers who ignore patent rights in the domestic market in China.
Because the picture and sound quality of a standard Hollywood movie compressed by VCD technology is too "touching", after the advent of DVD, Hollywood producers quickly abandoned VCD and switched to the arms of DVD.
The most important promoter of this is Sony, which is in the DVD Technology Standards Alliance, and Sony's acquisition of Columbia Pictures is to grasp the early layout of DVD standards.
Caesar remembers that several major Hollywood studios have joined forces to issue a technical expectation for companies around the world that have a say in the field of broadcast technology.
I hope to compress a standard Hollywood movie, that is, at least 135 minutes of audiovisual material into a single disc.
This wish was originally fulfilled by VCD, but the loss of image quality after compression really disappointed the Hollywood bigwigs.
How many people would spend tens or even hundreds of dollars to buy a disc with poor image quality and collect it?
So when DVDs appeared, there was no need for public relations and lobbying, and with members of the MPAA (Motion Picture Association of America) as an example, film companies all over the world flocked to join the DVD family.
From DVD-5 to DVD-18, to Blu-ray DVD, this represents a terrifying, sales volume in hundreds of millions! It also represents a profit in dollars and billions.
Why did the Sony-led Blu-ray DVD alliance finally defeat the Toshiba-led HD DVD alliance? Because of "Sony Columbia".
Today, Caesar owns the most important of the "MPAA" Fox, and FFF will register the DVD and Blu-ray DVD patents before anyone else.
Caesar seems to have seen the pale faces of Sony's top management when they are faced with a chicken-and-egg fight.
Caesar has heard a lot of particularly under-beaten pretending words in the land of China, among which "third-rate enterprises make products, second-rate enterprises do brands (also referred to technology), and first-class enterprises do standards." This sentence is definitely in the top three.
It's not a big problem, the point is that the person and the occasion where it says it can sometimes be speechless.
Wearing a suit and spraying hairspray, sitting at a roadside food stall, skewering a few skewers of dead cat meat, and waiting for a few cups of horse urine to start spraying.
With a great volume, with a gesture of scolding Fang Xuan, he sandwiched this "shocking words" that I don't know where to hear it in the context of the preface and the afterword, and then scanned the audience with eyes that looked at the world, waiting for the praise of friends or classmates.
I had seen such a scene at least two or three times when Caesar visited the night market and passed by the food stalls in his previous life.
This was also the first time that Caesar heard this sentence on this occasion. The first time he heard it, he almost burst out laughing.
Thinking about it now, he may have encountered a highlight moment of a certain "Ye Liangchen" or "Zhao Ritian", and it is a pity that he did not record it.
In his previous life, Caesar was a person who wanted to and was only willing to do it himself, and never ate unknown meat outside. If he likes to eat food stalls, it is estimated that he will meet more of these masters of the folk economy.
In fact, Sony and Toshiba compete for industry standards, and whoever sets the most widely recognized standards in the world is the leader of the industry and can have more say in the dialogue with the same industry and related industry giants.
For example, when MPAA felt that VCD was not easy to use, he complained twice, and companies such as Sony, Toshiba and Philips had to pout and study DVDs.
So far, no one has seen that much from Caesar's acquisition of Fox.
Eisner was only instinctively terrified of the formation of Caesar's empire, and the only thing that really unnerved him in Caesar's empire was Marvel himself.
Every year, Disney struggles to find material and inspiration from fairy tales in order to produce a high-grossing animated film in the family carnival genre.
And part of Disney's box office still comes from the fan base of the fairy tale itself, not because Disney's screenwriters are all masters.
No one can deny that Marvel fans are all over the world! Caesar's entry into the house and his new comic book released at Marvel have given Marvel a huge fan base in the East.
If Marvel makes an animated movie or a comic book adaptation...... The thought of this was like smashing something.
A week later, a new round of flag-waving calls for Caesar's FFF to go public kicked off again.
Coincidentally, Moody's and Standard & Poor's duly announced that they had rated Caesar's FFF as the highest tier.
Caesar, who was filming behind closed scenes on the set, could not have responded, but the New York Stock Exchange and Nasdaq came to "persuade him to surrender", which can be regarded as annoying Caesar.
Eventually, he couldn't resist being interviewed by a reporter from the Los Angeles Times on the set, claiming that this was his last statement on the issue of the company's listing.
"What do you do when you go public? Giving money to someone else? Do I look like a wronged man? It is my duty to do charity, so that others can share my money in vain? Dream! ”
"I reiterate one last time that my FFF company does not take out loans, does not go public, does not accept financing, I do not owe money to others, and others do not want to owe me money."
"I'm not going to give anyone a chance to snatch the FFF company out of my hands, and I'm not going to allow any of the FFF to get out of my hands."
"FFF can only have one helmsman, and that is me, and I don't allow shareholders or shareholders to dictate my business strategy in my sight."
"Is there less short-term volatility in equities that affect a company's long-term strategy? How many companies have made a big deal to deal with stock prices and cater to shareholders? ”
"What are the intentions of those who want to force me to go public? Are we FFF short of money? FFF, as a one-stop enterprise of game production, distribution and retail, is called a cash cow by many people, so why do I have to go public for financing? ”
"Are they doing it for my good, or are they trying to harm me?"
"Is my FFF the only company in the world that is doing well but not going public? Is it strange not to go public? Why did all these people come to watch me and even attack me? ”
Caesar's remarks were eventually published in the Los Angeles Times under the headline "They Wanted to Hurt Me", which caused an uproar in an instant.
After reading these words of Caesar, the public's attention was focused on two points.
First, what kind of man-made public opinion has to force Caesar to go public?
Second, which private companies have performed very well, but insist on not going public?
Forbes quickly named the top 10 private companies in the United States, and people were surprised to see Koch Industries, Mars Inc., Cargill Inc., Chrysler, Bochdell Engineering, HCA, PricewaterhouseCoopers, and Volkswagen Supermarket......
One by one, but I have never heard of a company like Caesar's FFF company, which has been forced to go public many times by using public opinion......
Is it Caesar's young age, little experience, great fame, and obvious target that is easy to bully?
Or is the speed at which FFF has made money in recent years too eye-catching?
Or is it some shady conspiracy?
Since Lincoln's assassination, Americans' love for conspiracy theories has been a bit stronger than usual, and with the JFK assassination and Watergate, conspiracy theories have become a daily topic of conversation in the United States.
When it comes to JFK's death, all Americans will sue you, "There's something wrong with this!" ”
So this time, the remarks that "some people don't see Caesar well and want to divide up his estate" are once again in the dust.
And Caesar forgot about it after the interview, and only hoped that he could finish filming the two "Home Alone" quietly.
Because during the filming, in order to curry favor with little Liv, the little loli, Caesar has signed countless unequal treaties.
Including when to do something shameful, it is all set in advance......
[Collection~Recommended~Various supports continue~]
【Bow~】