Chapter 16 Use the Chinese version to resolve hatred

Atari's response was to hold an emergency press conference and announce to players that an ATARI 7800 would be developed in the near future to replace the 5200.

And promised, 7800 must be compatible with 2600 games. In addition, players who bought 5200 can use this console to directly exchange huàn7800, which can be regarded as barely appeasing the fierce protesting player group.

But the defeat of 5200, a series of consequences caused by this incident, directly accelerated the demise of the Atari Empire.

First of all, nearly $100 million in 5200 R&D expenses have been spent in vain, and we will continue to burn money to develop a new console 7800 that can be compatible with the previous generation of games......

Added up inside and out, Atari burned more than $100 million, and never a penny was returned, and it had to continue to burn almost $100 million.

Who is responsible for this loss? CEO Ray Kaiser, of course.

His stubbornness and gambler personality have completely harmed himself and his company.

While he was dealing with the board of directors, he gave another order that pushed the company into the abyss.

Before Christmas '82, the atari2600 version of Star Wars had to be produced.

Because the Star Wars 5200 Edition, which was already halfway produced, was boycotted because of the Atari 5200, it had to be completely abandoned in favor of the lower performance 2600 Edition.

Anyone who knows a little bit about game management knows that even if the architecture is the same but the platform is different, then the program must be rewritten, and a lot of programming and optimization work has to be completely redone.

Otherwise, the PC version of "Batman--- Forrest Gump Knight" would not be so much worse than the console version in terms of smoothness and bug rate. It's just because the producer gave the PC version to a small team of only 12 people working in a coal shed to optimize.

With only seven weeks to go until Christmas 1982, Ray Caesar entrusted the task of creating a "game masterpiece" to the renowned veteran game designer Howard-Scott-Warshaw.

Caesar Lee was able to play a 100% completed game in three hours in a single-player game, and the result strengthened Ray Kaiser's confidence.

You Kaisa Lee made a three-hour independent mini-game, we have a team of dozens of people, isn't it easy to do it in seven weeks?

According to the news, Caesar discovered that Atari was basically repeating the path of destruction in the previous life, and although the details were different, the consequences for itself were the same.

The only difference is that Atari's path to demise did not destroy the North American gaming market.

Caesar's ATARI2600 was an open platform that didn't need to be reviewed, and if the openness brought about it was just shoddy games, the proliferation of pornographic games was the real evil.

Under the boycott of angry parents, the media people are also scolded, and the mention of "electronic conch" also originates from this section, which can be said to have made the game carry it for more than 20 years, because of Atari.

This life is different, because Caesar has long called for and operated the establishment of the video game industry's self-censorship and classification body ------ESRB.

The full name of ESRB is "Entertainment Software Rating Board".

First, the FFF and Activision took the lead, and all the game production companies funded the establishment of the foundation, and then the foundation came forward to hire external rating personnel.

Raters must encompass all three classes, three colors, and three major creeds in North America.

The rating method is subject to review in terms of politics, religion, culture, ethics, pornography and violence.

Through Guòesrb's review, the game will be divided into the following categories before its final release:

EC (Early-Childhood) is suitable for players aged 3 or above;

Tier E (Everyone) is suitable for players aged six or above;

The e10+ level (everyone10+) is suitable for players aged 10 or above;

T (TEEN) is suitable for players aged 13 or above;

M level (mature) is suitable for players aged 17 or above;

Ao-only (Adults-only) for adults over 18 years old;

RP rating (not yet rated).

This rating agency, once launched, has been warmly welcomed by parents.

They don't have to buy games like thieves anymore.

Due to the proliferation of pornographic games, there was neither a trial nor a picture or content introduction at the time of purchase. After forcing parents to buy game cartridges, they should secretly play it in the middle of the night and make sure that the game is okay before they dare to share it with their children during the day.

If there is a problem, the tens of dollars will be wasted.

What the? You say since it's a yellow game, why don't you stay in the bedroom and play with your daughter-in-law at night?

If anyone thinks that the fruit made up of pixel blocks can also contribute to the pleasure of the boudoir, then there is not much to comment on other than that this person is writing wheels and that the g-spot is too low.

There is only one word------ service! This is simply the rhythm of holding a photo of Wang Nima and being able to masturbate.

In addition to arousing children's curiosity about sex, this thing has no use for fart.

Newspapers aside, Caesar saw the sales of PB hosts in Japan from the company's internal text......

Seven million units!

This is the first time that FFF has integrated sales reports from a Japanese retail location, a figure that once again shocked Caesar at the Japanese people's acceptance of American culture.

Since the "fat boy" and the "baby" "made a fuss" in Nagasaki and Hiroshima respectively, the attitude of the Japanese towards the United States has only been to kneel and lick, crying bitterly, "Dad, I was wrong, don't beat me." ”

Even Japan was already rich and bleeding in the mid-to-late eighties, waving the yen and shouting "buy the sky, buy the land down, and buy the air in the middle." ”

At such a crazy time, even Columbia Pictures was bought by Sony, and the Japanese did not dare to argue with the Americans. I love American culture even more.

Today's sales of 7 million can be said to be a big surprise even if it is expected.

A closer look at the cassette sales in the report shows that RPGs are the best-selling games in Japan except for Super Mario.

"Dragon Quest", "Final Fantasy", "Heavy Loader", "Three Kingdoms", "The Legend of Zelda", "Fire Emblem", each of which has a large number of die-hard fans.

Among them, "The Legend of Zelda", which was the originator of action RPGs released as the finale, and "Fire Emblem", which was the originator of war RPGs, set off a buying frenzy in Japan as soon as they were released.

Because although there are a lot of masterpieces in RPG games, there will be times when the same type of repetition will be tired after all. That's why Caesar finally released these two RPGs of different genres.

A table of meat dishes, and finally a plate of cucumbers and cold salad, the effect is absolutely amazing.

In Japan, tens of millions of RPG-type cassettes have been sold, and Caesar noticed that the media excerpt in the appendix below the report showed that the media in both the United States and Japan were a little surprised by such a stark cultural difference.

Further down is the sales statistics of the Chinese traditional version of consoles and cassettes in Hong Kong, Taiwan and Singapore, with a total of more than 1.5 million console sales and less than 3 million cassette sales......

This pitiful sales made some employees at the FFF company headquarters who had become more discerning because of the company's good performance were very incomprehensible, and they carefully attached their questions below, why did Caesar go to great lengths to personally sinicize these games, obviously there is only such a small market in the Chinese-speaking world.

Caesar didn't blame them in his heart after reading it, after all, these people would never understand the resentment of a Chinese player in a previous life against the eight Chinese languages without Chinese.

This resentment can be so strong that some patients with secondary two diseases began to "prick the villain" and "drop their heads", and Yamauchiura, Satoshi Iwata, Shigeru Miyamoto, and even the presidents of Ubisoft and EA were cursed and killed every day.

They don't understand that after China's national strength has risen, the momentum of buying, buying, buying is no worse than the momentum before the bursting of Japan's economic bubble and the collapse of the country, or even surpassing it.

The PB host in this life is not like the red and white machine in the previous life, and any workshop can copy out the little overlord.

Nintendo and IBM can't copy the console, and it is impossible for Huaxia to succeed under the national conditions that have just been changed.

Kaiser is now on the Chinese genuine version, just to cultivate the genuine awareness of Chinese players from the beginning.

In the previous life, the sales of PS4 and Xbox One in China seemed to be miserable, but in fact, most of the sales of Huaxia were counted in the accounts of the Hong Kong version and the Japanese version of the machine.

Huaxia's national version is due to the various harmony and castration of the bare and swollen chrysanthemum, and there are few deletions in the guide game, forcing players to buy parallel goods.

If you investigate the number of parallel players, people will be surprised to find that the equivalent of the Chinese genuine market is very staggering. People are just being deceived by the national trip.

Of course, later the Bank of China also saw what the problem was, and quickly came out to refute the rumors, saying that it could run the Hong Kong version of the Japanese version of the game, but there was no server. That is, you can't download the DLC and can't go online......

In a word, it is not an egg......

In this life, Caesar will not enter the Huaxia National Bank, and if the Huaxia power department does not let go of the grading system, Caesar will never engage in the National Bank. This can only pit the players of Huaxia.

But is it possible to let go of grading? If you think about it, if you let go of the grading, these leaders will be tantamount to giving up the right to review without saying a word......

Just assuming it, Caesar felt desperate for Huaxia players and fans.

It's impossible......

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