28 million on Friday, 30 million on Saturday, 26 million on Sunday!

Who would have thought that this would be the "day after tomorrow" opening weekend box office numbers? No one! None of them! If it was "Troy" or "Shrek 2," people would take it for granted, and then the crowd gave it a standing ovation and didn't hesitate to praise the film's excellent debut. But now, it is the ...... that has achieved great results A cannon fodder work?

Cannon fodder is indeed cannon fodder. Almost everyone thinks that "the day after tomorrow" will become cannon fodder for this year's summer file, and become the cannon fodder for the major film companies to warm up for the real summer file, which is also the fundamental reason why the major film companies at the premiere ceremony are open and do their best to build momentum for the "day after tomorrow" - they believe that this is a kind of compensation for the huge losses of Twentieth Century Fox.

But, there are no absolutes in Hollywood, never have been.

"The Day After Tomorrow" swept $84 million in three days of its opening weekend in the midst of a boom in the midst of a boom in the uproar of the "Day After Tomorrow" swept $84 million in the opening weekend - including the midnight premiere of the premiere, ranking among the top 10 box office records in North American film history, occupying the sixth place, and opening the curtain of the new summer season of 2004 with a vigorous momentum!

In the long history of the North American box office, the current premiere box office record is held by "Spider-Man", which swept the summer of 2002 and brought in $114 million in its opening weekend, and is the only North American work to have more than 100 million premieres, far ahead of the film history record list.

In addition, "The Matrix 2", "Harry Potter and the Philosopher's Stone", "Harry Potter and the Chamber of Secrets", "X-Men 2" and other works are arranged in order, "The Day After Tomorrow" not only became the eighth film in film history to exceed 80 million US dollars at the box office, but also surpassed the two works of "Star Wars Prequel 2" and "The Passion of Christ", ranking sixth in the list of premiere results!

The strong watch Xiàn swept away the haze before the release, and completed the counterattack with the appearance of a dark horse with oil and black light!

The whole of Hollywood was completely shocked by the fact that the "day after tomorrow" was among the top 10 premieres in film history, and Twentieth Century Fox would wake up laughing when he fell asleep - as a $130 million production, their box office expectations for the film were only $53 million. It's more about hoping that the international market will win the rewards, after all, disaster movies have been weak for a long time, and even the "Perfect Storm" premiere box office is only $41 million, which is why Mark Gordon was able to convince the board of directors to rest easy with the "cut publicity costs" - they can't afford to pay more in exchange for an uncertain box office possibility. But now. "The Day After Tomorrow" not only easily completed the premiere expectation of 53 million, but also strongly burst out with 160% combat effectiveness, shining in the summer of 2004 with a sweeping attitude!

"The Ice Age swept the summer market, and the dark horse detonated this summer!"

"$84 million at the box office!" The day after tomorrow' detonates the apocalyptic ice storm, and the king is coming strongly! ”

"Boom! Burst! Burst! The summer file a month in advance detonated the audience's enthusiasm in advance. The summer of 2004 ushered in a good start. ”

"The great success after the adjustment of the schedule, the 'day after tomorrow' will go down in history!"

"From 50 million to 80 million, the 'day after tomorrow' has completed an impossible task."

"Film critics have mixed reviews, audiences are fanatical, and the 'day after tomorrow' carries the aftermath of the greenhouse effect, shaking the schedule in the first week of May."

"A terrifying counterattack, an incredible explosion point in the new schedule!"

……

When May 10 came, the front pages of the major newspapers in the United States were all focused on the "day after tomorrow", which was enough to make everyone crazy, whether they liked the "day after tomorrow" or hated the "day after tomorrow" media. No one can deny that after a month of summer breaking, the knock-on effect at the box office was far stronger than expected, and it was a result that everyone liked to see - even Warner Bros. standing behind "Troy".

Once again, the Chicago Tribune gave an unconventional view, "From 'City of God' to 'The Day After Tomorrow', for the second time in a row, Lancelot-Strello completely detonated all the spotlight without being favored." Maybe he's not the most talented, maybe he doesn't necessarily win the best director, maybe he's just a flash of a comet, but no one can deny that he's won again. The counterattack of the dark horse. Maybe it's about to become the norm. ”

At this moment, people noticed that both of Lance's works broke out without being favored, and the "City of God" shined at the Oscars. swept the three little golden figures; And now "The Day After Tomorrow" has made a strong start in the summer after the restructuring, and the sixth-highest premiere box office in film history is astonishing.

As the Chicago Tribune said, it doesn't matter if people like Lance or not, and it doesn't matter what the future of Lance is, but the truth is, in just half a year. Lance completed the triple jump - of course, it depends on the follow-up box office table of "The Day After Tomorrow", and the high-pen fun pavilion www.biquge.info does not mean that he can lead all the way to the finish line. Last year's summer dark horse "Pirates of the Caribbean" only had a box office of only 40 million at the first time, but in the end it got a box office of 300 million US dollars, which can be called a victory.

But, no matter what, "The Day After Tomorrow" has already hit the show on its opening weekend!

In contrast to the appalling aftermath of the box office numbers on Friday and Saturday, Hollywood has woken up to its firm belief that there is a reason for any success. Obviously, the quality of the finished product of "the day after tomorrow" is one of the necessary factors, and accurate rhythm control and in-place large-scene scheduling already have the elements of a successful popcorn movie, but what really makes this movie complete the dark horse's strong counterattack is its excellent publicity strategy.

From the Super Bowl, to the interaction between the Internet and reality, to the combination with current events, and then to the movie itself...... The whole publicity link can be said to be interlocking and step-by-step, achieving the purpose of letting the audience enter the cinema. Then, relying on the quality of the "day after tomorrow" itself, the box office detonated - the original 50 million level box office broke through the shackles of 80 million in one fell swoop, which can be called an epic victory!

Quietly, Hollywood executives also noticed that Lance stood behind the work "The Day After Tomorrow", different from the attention of the "Chicago Tribune", they valued Lance's ability to control commercial films, as well as a keen sense of business opportunities, which is far beyond the scope of a director, and more shows the potential of a top producer. The name "Lancelot-Strello" clearly means something different to them.

Paramount Pictures' executives will inevitably appear complacent even if they try to remain calm, and they, along with Universal Pictures and Twentieth Century Fox, are currently among the eight major Hollywood studios, and they need more positive energy to make the company competitive again. Obviously, Lance is one of the chips in their hands at the moment, and when everyone's eyes fall on Lance, everyone suddenly discovers that Paramount has already taken the lead and holds Lance's next work in their hands.

This is indeed good news for Paramount Pictures after a long time.

With a debut box office of $84 million, "The Day After Tomorrow" won the North American box office in the first week of May 2004 without any suspense, which was not only the first North American weekend box office winner of 20th Century Fox this year, but also the first North American weekend box office winner of Reim's directorial career - and a series of record-breaking box office results! This year's summer file seems to be very lively!

While the opening weekend of "The Day After Tomorrow" amazed everyone, it wasn't expected until the film was released, and this week the premiere of "The Day After Tomorrow" was accompanied by another film, "The New York Moment" from Warner Bros., a comedy film starring the Olson sisters that apparently wanted a piece of the pie from "The Day After Tomorrow" as well.

With only an investment of $30 million, Warner Bros. has arranged for the release of 3,000 theaters, compared with the scale of 3,400 theaters in the "day after tomorrow", it is not at all inferior, and even has a tendency to fight against it, which can't help but remind people of the "Troy" that will debut next week, maybe Warner Bros. did it on purpose, maybe not. But the results can be seen that Warner Bros. is stealing chickens and rice.

The box office market in the first week of May was completely dominated by the "day after tomorrow", and a single film occupied more than 60% of the box office market, which made the "New York Moment" squeeze severely, and finally only earned less than $6 million in the weekend box office, ushering in a miserable failure, and it was almost certain that even the book cost of 30 million could not reach the level.

The onslaught of "New York Moment" did not bother "The Day After Tomorrow", and even lost to "Mean Girls" in the second week of release and "Furious Rescue" in the third week of screening, and only ranked fourth in the weekend list.

Last week's box office champion "Mean Girl" didn't have a good time, under the pressure of the "day after tomorrow", the box office plummeted by 50 percent, and only earned 12 million dollars in the weekend box office, but the production that cost only 17 million dollars has already reached 42 million in two weeks, which is already a victory for Paramount Pictures.

"Furious Rescue" fell another 45 percent at the box office this week, taking $8 million over the weekend and accumulating 56 million at the box office, which is really not happy compared to the cost of 70 million. Twentieth Century Fox had high hopes for the production, and the combination of Denzel Washington and Dakota-Fanning, then directed by "Top Gun" director Tony-Scott, is really something to look forward to. But alas, the box office results are not satisfactory.

Fortunately, Twentieth Century Fox met the "day after tomorrow".

In the first week of May 2004, the North American weekend box office charts were released, and "The Day After Tomorrow" won the championship, with "Mean Girl", "Furious Rescue", "New York Moment", "Girl Dream Thirty", "The Law of Attraction", "Kill Bill 2", "God's Gift", "The Ultimate Cheap Target", and "The Ranch Is My Home" ranked second to tenth respectively.

This is an expected but unexpected list, and all the works have been reduced to "acquired" supporting roles. (To be continued.) )

PS: Today's second update, I implore all book friends to support genuine subscriptions, thank you!