Chapter 114: Facebook's Countermeasures

The design and planning of Su Chenfeng's Facebook social networking site is basically the American Mark of the United States in the previous life. The Facebook established by Zak Bagh was created based on the actual national conditions of the Xia Kingdom.

In his previous life, Facebook was a second-year student at Harvard University in the United States. Zakbargh started the school in his spare time, initially called TheFacebook, after a traditional paper "roster". Often, universities and preparatory schools in the U.S. distribute this "roster" of all members of the school community to new students and faculty members to help them get to know the rest of the school.

Mark started Facebook on a whim to build a website as a communication platform for Harvard students, and unexpectedly, the website became a sensation when it first opened.

Within a few weeks, more than half of Harvard's college students had signed up for membership, volunteering to provide their most intimate personal counts, such as names, addresses, interests, and photographs. Students use this free platform to stay up-to-date with their friends, chat with them, and search for new friends.

Facebook's success at Harvard allowed Mark to seize the opportunity to slowly grow it into one of the world's top social networking sites.

For Mark's success, Su Chenfeng was naturally jealous, and with the innate advantage of heavy work, he could not let go of the opportunity to steal Facebook's creativity. Compared with the domestic instant messaging giant Penguin, the technical content of building a social networking site is relatively low, so Su Chenfeng took advantage of the momentum of QQ website navigation to launch not Penguin but Facebook.

The first version of Facebook developed by Su Chenfeng was relatively simple, combining the current popular BBS and blogs in Xia Guo and the later QQ space, Weibo and other functions, which were organically blended.

Each Facebook user has their own personal page, and users can upload their own private personal information, such as name, address, hobbies, and photos, which is a reference to Facebook in the previous life.

Through these numbers, the system will automatically push users with other users with the same interests and locations, so that users can make like-minded friends among the large number of Facebook users.

It is not easy to achieve this technically, involving advanced algorithms, as well as the use of large numbers jù, Su Chenfeng almost couldn't complete the development when he was developing Facebook, and later after Shi Zhonglei joined, he used his strength to solve this problem together.

Finding friends through guò was a bad street function in later generations, but now in '98, instant messaging and social networking are just getting started, and it's remarkable to be able to do that.

Therefore, many netizens think that the interesting thing about Facebook lies in this, an unprecedented way to make friends, you can actually make countless strange friends with the same interests, and communicate through the platform of guòFacebook, this epoch-making new feature makes countless netizens who have tried Facebook for the first time want to stop.

After experiencing Facebook, many netizens have posted their experiences on major BBS sites, and the interest in making friends has been mentioned by many Facebook users. Many netizens who did not grab a Facebook account shouted envy, and many netizens spontaneously organized themselves and prepared to jointly ask Facebook to open more user quotas.

However, the fly in the ointment is that after making new friends, Facebook users can only leave messages on the message board of the other person's personal homepage, and cannot send private messages or direct conversations. Of course, Su Chenfeng knew about this flaw, and he did it on purpose.

Facebook's existing features are enough to crush all the online community sites on the network, so he decided to let better features be updated and opened up slowly, and he has other uses for this big killer, and plans to lay out in advance.

Facebook personal page also integrates blog, log, mood, album, message, fans, likes, visitors, topic circles and other functions, users can create their own web space on the personal homepage, and the playability is very high.

The function of Facebook's personal homepage is more designed with reference to the QQ space of later generations, but QQ space also has its limitations, it mainly relies on QQ to operate, acquaintance relations are very social, and the playability is also very high, but the social nature of public opinion is very poor, and Weibo and Facebook cannot be compared at all.

Taking this into account, Su Chenfeng took its essence to remove its dross, weakened the sociality of its acquaintances, and combined the open characteristics of BBS and Weibo.

The domain name for Facebook is http://www.Facebook.com

www.Facebook.com, the user clicks on this URL to display the registration login page, so netizens who do not have a QQ URL navigation account cannot enter the Facebook content page.

As the first-level interface, the Facebook personal page layout does not open the independent design function for the time being, and the style is only officially set.

Its design style is very novel and chic, and the design language of QQ website navigation is in the same vein, the logic is clear, generous, simple, beautiful and fresh, and the distribution of all functions is clear at a glance.

The personal home page occupies the entire screen and is divided into five areas: upper, lower-left, lower-middle-top, lower-middle-lower, and lower-right. The entire home page cannot be dragged down as a whole, only the lower, middle, and lower areas can be dragged down freely.

The upper part is divided into two at a 1:1 scale, with an elegant background photo at the top, a light blue sea with a wide field of view for male users, and a colorful pink cherry blossom photo for female users.

From left to right, there are square avatars at the bottom of the upper part, with three-fifths of the avatars at the top of the background photo and two-fifths at the bottom. Below the picture is the user's personality profile, which can be freely written in the settings.

The user's avatar goes to the right, followed by the user's nickname, authentication information (open beta), personality tag, account level, badge title (not open), follow, followers, likes (not open), + (for strangers to follow), check-in (not open), report (not open), and message notification.

Among them, the number of likes is very clever, and first-time fans or strangers can like the button once a day. In addition, the number of likes received by each mood, log, blog, reply, etc. is also counted in real time, and the number of likes is the sum of the likes received by each user in any scenario.

Why is the number of likes so cleverly designed?

Because the list that has been opened only has the number of fans, more ranking categories that will be opened in the future will have a like, and the more likes, the higher the ranking.

This setting caters to the psychological characteristics of human vanity, almost all users want to be famous, and the more likes they get, the higher their popularity, and the greater the chance of exposure to the public.

As a result, users will ask for likes every day, spend more time on Facebook, post more high-quality mood blog blogs or replies to attract other people's likes, interact with friends or strangers more often, ask for likes or like each other.

This setting directly or indirectly increases the stickiness of Facebook users and makes Facebook more dynamic.

The lower left area is laid out from top to bottom, and the link buttons of the second-level interface functions are distributed, which are topic circles (equivalent to BBS), leaderboards, activities, friend groups (follow each other to become friends), message wall, personal blog, personal log, photo album, recent visitors (not open), and settings.

The specific content of all functions in the lower left area cannot be browsed directly on the personal homepage, and the link button belonging to the second-level web page can only be viewed on the new web page after clicking in.

This layout design makes the entire Facebook profile look very refreshing, with a lot of features but not clutter, and users will not feel tired after browsing for a long time.

The lower, middle and upper areas are the text editing windows for publishing moods, journals and blogs, the text editing window publishes moods by default, and the journals and blogs need to jump to a new page for more professional editing after clicking.

The reason why the text editing window publishes the mood by default is very simple, the mood is published frequently and the content is short. At the same time, Facebook is positioned as a public opinion online social community, and the short content is more in line with the future social development trend.

In the future, the text editing window can insert pictures, hyperlinks, voice, music, videos and other functions, but now the development of the Internet in Xia has not yet reached this level, so these functions will be gradually opened in the future.

Also, there is a difference between a journal and a blog. The log records personal life bits, feelings and other content, which can only be seen when pushed to the fan homepage friend dynamic area or strangers visiting wèn.

The blog is open to all Facebook users, and is pushed to the corresponding topic classification area of the topic circle and the friend dynamic area of the fan homepage according to the blog classification, similar to the BBS theme post.

The lower, middle, and lower areas are the latest developments of users who have been followed, including the other party's mood, logs, and blogs. In this area, you can directly comment on the other party's dynamics, or you can like it.

This area can be freely dragged up and down, and you can enjoy browsing all the updates of the users who have commented and liked.

The lower right area is the push information area, which randomly pushes users with the same interests, pushes the hottest and hottest topics (not opened), randomly pushes user-customized topics (not opened), and pushes advertisements (not opened).

This area will be an important area of Facebook's future revenue, and Su Chenfeng has laid it out in advance.

Users browsing other people's profiles are not much different from browsing their own profiles, browsing other people's profiles can not see information notifications, friend groups, settings, text editing windows, and other content is almost visible.

Of course, users can set up various ** permissions to let others not see the inner sky that they don't want others to see, which is a humanized setting.

In addition, Facebook also has a lot of humanized design, such as all kinds of new numbers will be displayed in real time, for example, if someone follows you, then a +1 logo will immediately pop up in the fan column, how many new fans will be +, and so on.

For example, the push function, you can freely set to push your favorite topics.

There are very, very many similar humanized settings.

How can such a social networking site not be popular with netizens? The design language is in line with the user's habits everywhere, the functions are numerous, the novelty is highly playable, and the subtleties are humanized everywhere, and it can be said without hesitation that after using Facebook, there will be no return to the BBS era!

Facebook also hides a very deep and shocking setting, that is, the system's emergency information push mechanism.

Facebook is a social networking site, Su Chenfeng naturally hopes that users can speak their minds freely, and there is no other restriction on users' right to freedom of speech without violating the law and violating social morality and ethics.

Based on this, he did not develop a sensitive word display system, of course, Facebook was launched in a hurry, and he didn't have time to get these, you must know that the collection of sensitive words is a huge project, and it takes a lot of manpower, material resources, time and energy to develop, he does not have this condition.

Unexpectedly, a momentary negligence, Facebook was sad.

The chaotic battle caused by a post on Mizuki Tsinghua BBS's "School Flowers, Please Enter the Pot" spread to Facebook without warning, and the banning and deletion of posts on other BBS sites caused many netizens to shift the battlefield from BBS to Facebook.

All kinds of foul language are flying all over Facebook, and the whole Facebook is like a language garbage dump, if this momentum is not controlled in time, Facebook may be ruined, and the matter has reached a very critical juncture.

Su Chenfeng and Shi Zhonglei did not hesitate to activate the emergency mechanism, of course, not to directly close Facebook, but to adopt gentle and thunderous means.

Fortunately, Su Chenfeng is a heavy survivor, and he has grafted many functions of social networking sites in later generations, among which the reporting function is one of them.

Su Chenfeng immediately made a decision and immediately pushed a system emergency message to all Facebook users.

Today's codeword is not in good condition, and the update is a little late. Let's start with a big chapter and continue to code words. Happy Labor Day to all!