Chapter Twenty-Four: The Innocent People Who Lay Down on Guns (Part II)

The media has always been a face that fears that the sky will not be chaotic, if the whole world is harmonious, then how can they eat together?

In the past, even if nothing happened, they had to make it up, not to mention that this time there was such an excellent topic in front of them, if they couldn't seize this opportunity, then there was no need for this group of people to continue to work in the media industry.

The topic is there, and then this group of media only needs to focus on this topic and stimulate the contradictions between each other, whether it is "National Highway No. 1" or "Bad Man", although the ratings of these two dramas are not good, but because of their luxurious cast, there are many fans.

And "Bread King Jin Zhuoqiu" is not to mention, the two most popular idols at the moment, Li Erya and Lin Yuna, play the leading roles in it, and with the super high ratings, they have gathered a group of die-hard fans.

What the media need to do now is to deliberately create contradictions for fans on both sides, and when the contradictions between fans on both sides are stimulated, then their goals have been achieved.

The first media outlet to eat crabs was Chosun Ilbo, and the latest issue of Chosun Ilbo featured a report on a similar topic in the entertainment section.

"Bread King Jin Zhuoqiu" has become a topic of discussion at the moment, the old-fashioned plot, without any big names joining, this should have been a very failed work, but contrary to what others expected, the popularity of the show is beyond everyone's imagination, and the terrifying ratings swept any film and television work in the same schedule. is like a group of dark horses that came out of nowhere, trampling everyone under their feet, and now they are about to cross the 40% ratings level. Hit 50% of the ratings"

On the other hand, the other two works in the same schedule have high investment and big-name actors, but the ratings are only a fraction of that of "Bread King Jin Zhuoqiu", which can't help but make us have many doubts, where is the effect of high investment? Is it because the actors don't work hard enough? Or is the level of the screenwriter not enough? Or is there something wrong with the director's approach to filming? ”

"We don't know any of this, anyway, if the crew of "National Highway No. 1" and "Bad Man" can't get out of the current embarrassing situation. Then these two dramas may face a situation of reducing the plot"

After all, it is a regular big newspaper, and it does not use particularly biased words, and the whole thing is narrated in a very rational tone. But this issue of Chosun Ilbo was sold out of stock in various newspapers and magazines, and the message section of the Chosun Ilbo's official website has become a battlefield of debate between fans on both sides.

Viewers of "National Highway No. 1" and "Bad Man" resented the writers' denigration of the two dramas and their praise of Liarya. Fans of "Bread King Kim Zhuoqiu" and Lear Ya are coming to fight back. Then a scene that was very popular with the Chosun Ilbo appeared, and the two sides began a 'tearing war'.

With the first person taking the lead, the subsequent media began to scramble to report on the incident, and all members of the three crews were interviewed by the media in different ways, and when these interviews came out.

Li Erya felt that he was innocent again, unlike before, this time there were many people with him lying down, at this moment, if Li Erya wanted to use a sentence to describe his heart. Then it is: labor and management are really beeping dogs, and this group of unscrupulous media has lost their conscience!!

Originally, when the reporter interviewed him. is to ask him to publish what he thinks about the ratings of the other two dramas that are so sluggish, Li Erya will definitely not offend people for no reason, and the statements published are very official, such as Su Ji-sub, Han Jiaren, the group of actors may be in a bad state, and the audience is tired of stories about war and revenge, etc......

However, these words turned sour when they reached the mouths of the media, and the media gave full play to their ability to reverse black and white, translating the words that Li Erya felt were flawless into another version.

"Lear: I think there was a problem with the casting of the directors of 'Bad Man' and 'National Highway 1'"

"The main culprit of the sluggish ratings is the leading actor!"

“…………”

The spearhead was directed at the leading actors of the two dramas, and Li Erya became a new generation of 'back kings', and fans who lost their minds began to frantically attack Li Erya in the entertainment sections of major portals.

"What qualifications does Li Erya have to comment on these seniors in the entertainment industry? Can someone be popular and slander their predecessors casually? ”

"Please, can you go back to your ballad world and go to the stage and hum and chirp? Don't come to show business to pollute my eyes, ok? ”

"In this way, people who have no one in their eyes should be resisted by everyone, and it will not be much better to invite such people to lead the crew, I think everyone should give up their support for "The Bread King"

When the tide of online crusade against Li Erya gradually subsided, the restless media began to act again, this time interviewing the stars of "Bad Men" and "National Highway No. 1", and after some processing by the media, the content of these interviews became like this.

"So Ji-sub: I don't like newcomers like Li Erya who don't respect their predecessors"

"Han Jiaren: The inflated popularity made Li Erya lose herself"

“…………”

The same drama was staged for the second time, but this time it was Li Erya's turn to start attacking Su Ji-sub and others, and the entire network has been stirred up into a pool, and the arguments between the two sides are becoming increasingly fierce, but no matter how much fans quarrel, the biggest beneficiary is still this group of media.

Anyway, as long as it involves the report of TV dramas such as "Bread King Kim Zhuoqiu", it can easily become the headlines of the day and arouse heated discussions among the people.

In fact, the reason why there is such a big sensation is that there are three major TV stations behind the scenes, and someone helps promote the TV series for free, where can I find such a good thing? Therefore, the three major TV stations will naturally not be stingy with their public relations capabilities, and will push behind the scenes to make the topic more extensive.

It's just that these leading actors are unlucky, in addition to filming, they also have to deal with all kinds of reporter interviews, and they have to speak carefully every time they are interviewed, for fear that their words will be misinterpreted by reporters and then reported.

Some people may say, why not refuse to be interviewed? The reason is very simple, even if you know that the other party is using you, you have to jump in with a smile, no matter whether the media report is fair or not, it always attracts enough eyeballs for the TV series.

And which crew would reject their own work and have a higher degree of attention? Interviews are meant to be a means of publicity, so it's just that the two sides are using each other.

As for the gains and losses, it depends on the individual, anyway, Li Erya feels that she has no benefit, but has a lot of anti rice (to be continued......