Chapter Fifty-Five: Crazy Buy, Buy, Buy, Buy
The IPO raised 21.3 billion yuan, what kind of scale is it? Without comparison, it's hard to tell. And because the vast majority of Internet companies are listed on the overseas NASDAQ, and their financing amounts are denominated in US dollars, it may be clearer to convert to US dollars.
In the middle of '08, the RMB exchange rate against the US dollar had just broken 7. So, 21.3 billion yuan, roughly 3.04 billion US dollars.
The question becomes clearer if there are a few more side-by-side comparisons.
For example, three years ago, when Baidu IPO on the NASDAQ, the amount raised was $530 million, and the proportion of equity sold accounted for 12% of Baidu's total share capital; After the opening, the total market capitalization was 4.5 billion US dollars (Baidu, which was just listed in 05, broke 10 billion US dollars later that year, and it is normal for Internet companies to multiply and grow several times in the year of IPO. )
For another example, six years later, when the historical Ahri Group was listed on the NASDAQ, the IPO size was US$25.2 billion, and the shares sold accounted for 14% of the total share capital of the Ahri Group. After the market opened, the total market capitalization soared to around $240 billion (Note: This is the market value of Ahri in 2014. )
Looking at it this way, Hatsune Entertainment's financing of $3 billion is not as exaggerated as imagined. Gu Mojie's difference from Boss Li and Lao Ma is nothing more than that he has fewer chips to sell - Baidu and Ahri both took 10% of the total share capital of the group company to IPO in those big orders, while Gu Mojie only took out 15% of the equity of a subsidiary with the most nominal assets under his name of Hatsune Group to do this.
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3. Everyone is welcome to read this book after 7 a.m. every day.
People who know me, who can read my thoughts by reading my books, basically know one of my attitudes: originality is great, and routine dog plagiarism is despicable and despicable.
Especially when the routine is to sell oneself to capital and kneel and lick as a means to exchange for industrialized and impersonal opportunities for superiority, it is inferior.
From beginning to end, this idea is implemented, and even the setting of the golden finger dislikes the lowly plug-ins such as "plagiarism" commonly used by the reborn.
However, this book, including myself, is also down-to-earth and pragmatic. I don't elevate "innovation" to the level of imagination and a flash of inspiration, not that innovation cannot be achieved by hard work - hard work, plus methods, can be innovative. Innovation should also be accumulated, innovation should also be accumulated, and it is also necessary to be well-informed and then touch the bypass and link association.
In the field of art, in the world of music, what examples can we find in the East Asian cultural circle? Jay Chou Fang Wenshan counts as a group, and Quan Baoer counts as a group.
Some people may say that Xu Song is also counted as a group, and the strings are also counted as half. Deng Ziqi is also counted, and XXX is also counted...... Not to mention the earlier ancient gods. Of course, from the first point above, these count. When I said Jay Chou and Kwon Bao'er, I didn't mean to belittle the rest.
The key behind is the second point.
"On the premise of winning the audience's basic plate, we are not only satisfied with making money, but also take a small step every year, and drag the vulgar a little bit in the direction of elegance within the range that the vulgar public can bear."
Is Su Dongpo Wei great? It was great, but he was not good at protecting himself, he was too principled, and in the end he wasted his talent and more responsibilities that he could have shouldered, and fell early, failing to fulfill his ambitions, and failing to stop the battle between Wang Anshi and Sima Guang.
If an artist only innovates and is lonely and conceited, in the end, the spring and snow are excessive, and the new is new, but he fails to educate the world, and fails to improve the artistic atmosphere of the social environment by the slightest bit, after all, it is a waste of talent.
Of course, although these persistent people have not been able to improve society, they are at least more noble than those sluts who "routine, plagiarism, industrial standardization star-making, industrial standardization mass production entertainment", and after getting the sweetness, they have been so routine for a lifetime and do not want to change at all.
Why do I think Jay Chou's "Chinese style" is great? Is he able to write poetry, or is he better than me? To tell you the truth, I think that Fang Wenshan's poetry is definitely not as elegant as mine, but I must say that Fang Wenshan's words are great.
Because his "slightly elegant" is based on the degree of "conforming to the understanding atmosphere of most laymen in the current society, and then slightly raising it by half a step". It is neither directly catered to, nor is it so elegant at one time that the laity can't even bother to jump a little.
Such people are meaningful for the transformation of this society.
There is a "historical" meaning.
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When I wrote my first book, I remember very well that "Iron Cross of Iron Ambition", which was completed in 3.1 million words, was still unsigned at 2 million words, and there was not a penny.
How did you survive? At that time, I said to myself: "I am writing a book for the Führer, the world controlled by the financial dog, I don't want this book to come out, do they think that if they don't give me money, they can stop me?" ”
Similarly, this is also the reason why I was too lazy to insist on "Crossing the Sea" and "Stealing Sui Good Horses" later, and accelerated the progress when I pounced. Of course, I'm never TJ, not even a bad ending, at best, I'm diligent in speeding up the writing and deleting the branch plot on the outline. Because these books are not about faith and feelings in the first place.
Faith and feelings cannot be abused, and abuse is worthless.
This book is the first time I have written an urban essay, and I always thought that I could still talk about my feelings.
Because this book is a bit capricious, the first time I wrote it, I have no experience, and many characters are redundant and not well shaped - the reason why it is redundant is entirely because the character design at the beginning is almost according to the personal autobiographical design, and the identity background of my family, classmates and friends is almost copied from my real life. I know that such a character is not pitiful enough, not enough to sling, not enough to make the real bottom of society feel a sense of substitution, and it will affect the subscription, and I admit it.
The advantage of feelings is that I still have feelings for this book, even if the grades are not good, I am still willing to write a little more - people need money to live, but they can't just need money. I'm not as shameless as other authors who ask for votes and rewards, so much so that they can't afford to eat if they cry directly.
To tell you the truth, because I don't write books full-time, because I can still work part-time, I still have something to eat, and as for all kinds of minor problems and sub-health, I am simply embarrassed to say in today's environment - which poor guy doesn't say that he is terminally ill? My little chronic disease of fatty liver, kidney stones, lumbar and cervical spondylosis, frozen shoulder, is a yarn.
However, the power of feelings is not unlimited, and such a small desire-desire as "writing an autobiography with meaning-lewdness" is not enough to support 2 million words.
Therefore, I introduced the spiritual totem of Quan Bao'er to adjust my beliefs.
Let yourself see that "the era of real big data in arts and entertainment will eventually come, and the era of the powerful white will eventually cover up the voices of everyone else." ”
The Ford Model T model can only be successful when solving the contradiction of 'whether there is a car or not', and when everyone has a car, they will not look down on Ford, a totem that represents inferiority and no personality;
Toyota's lean production method and personalized customization model will eventually kill Ford in the era of solving the problem of "whether the car is good or not" - when we buy a car, when we see the interior, on-board appliances, monitoring, and all kinds of high and low configurations, haven't we ever thought about why Apple doesn't let you configure cameras, CPUs, and GPUs when you buy a mobile phone...... This? This is all because in the automobile industry, Toyota Xingxia killed Ford, which brought good news to mankind.
Quan Baoer and Jay Chou Fang Wenshan are using footprints one by one to accelerate the death of Ford and Ma Huateng (of course, it is not ruled out that Ma Huateng will change his life in the future and achieve a drastic transformation. After all, he is a person who is willing to use WeChat to change QQ, which shows that he knows that the evolution speed of today's business model is no longer enough to support the length of time that "a business model is enough for an entrepreneur to live for a lifetime". )
And what I am doing is to use Quan Baoer, a spiritual totem of "always micro-innovation, never stop, and always grasp the pulse of Xiaobai's tolerance", to motivate myself to finish the predictions and prospects for the future.
This is a cry from the depths of the soul to resist the "industrialized routine art" with "personalized art".
You can choose to read it, or you can choose to finish the book as soon as possible.
Writing Quan Bao'er has nothing to do with powder and love.
Of course, because I wrote about real people, I admit that I didn't do a good job. Because there are some things that inevitably have the stiffness of "I think the reader knows, but in fact the reader doesn't know", which is not as easy to grasp in terms of "author-reader cognitive consistency" as the face-painted virtual characters. I'll admit that I'm lazy, and if I took out some of the souls and personalities and put them on a purely fictional character, it might have been better written. It's a technical issue, so losing money is also my skill is not as good as others, which is nothing to say. (To be continued.) )