Guy Vince looked at the surging crowd in front of him, there was a long queue in front of the ticket counter, at least twenty people were waiting to buy tickets, and all four counters were already full, overloaded, he turned his head to look at his friend Philip Cook with a speechless face, and said mockingly, "Are you serious?" Can I buy a ticket even if I am on site at a short time? ”

Philip was also caught off guard, and retorted unconvinced with round eyes, "Didn't you see this morning's newspaper?" The 'day after tomorrow' midnight premiere only grossed $500,000, which is a terrible result, and I certainly didn't think there would be too many people coming to see the movie today, and it's a Friday weekday! ”

At this time in 2004, the midnight premiere is not very popular, and the box office statistics are not too important. However, the midnight premiere is not uncommon in the summer season, and many high-investment and high-cost works choose to be screened from the midnight show after the premiere on Thursday, so as to drive the box office market of the premiere weekend as much as possible. For this part of the works, the box office of the midnight premiere is generally able to cross the threshold of one million, and for those works with less than one million midnight performances, it is undoubtedly a wake-up call for the box office of the opening weekend.

Objectively speaking, the midnight performance of the premiere of "The Day After Tomorrow" was really bad, terrible.

Philip took it for granted that there would not be too many viewers who came to watch "The Day After Tomorrow" today, but he didn't expect that the grand occasion at the scene was completely unexpected. Guy complained speechlessly, "Don't sue me, I sneaked out of my job today and ended up getting nothing!" ”

Philip flew directly with a slap in the eye, "The person who asked for leave is me, not you." "Guy is a construction foreman and has flexible working hours; And Philip is the manager of Walmart, and he has to change shifts to come out at this time. After saying that, Philip ignored the silly smiling Guy and called out to the person in line in front of him, "Brother." What the hell is going on? Is there any special sale today? That's the only reason Philip can think of.

The middle-aged man instead showed a puzzled look, "Aren't you a participant in environmental protection activities?" One sentence made Philip and Guy suddenly realize, "Today we are all gathered specifically to watch the 'day after tomorrow'." Such actions are taken against the government's indifference to the greenhouse effect. Man, you should be the same, the earth is the earth of all, we should ......"

Philip saw that the other party had already begun to babble and was ready to make a tirade, and quickly pointed to the huge poster in the movie theater. "We're here today to see this movie." This caused the other person to pause, and then gave a look of praise, and Philip then explained, "We've been wanting to see this movie since the Super Bowl." So today we rushed over as soon as possible, but I didn't expect to meet so many like-minded people, I thought there was no activity today, or something unexpected happened. ”

"The Super Bowl? You also learned about this movie because of the Super Bowl? Me too......"

Guy turned his head to look at the noise of the entire movie theater, and there were at least a hundred people in sight at this time. Although said. Occasionally, there were queues at the cinema to buy tickets, especially in the summer, but this was the first time Guy had seen such a crowd, which was a bit frightening — of course, he didn't make it to the opening weekend of "Spider-Man."

"So, all of these are your partners?" Guy couldn't help but ask curiously.

This sentence made the other party laugh, "No, it's not like that. There were no more than fifty of us in the group, and the rest were people who were already lining up here. Believe me, there's a discussion of this movie in the city right now. We're not alone. The other looked at Philip and Guy, "For example, you." ”

This made Philip and Guy laugh as well.

On May 7, this scene didn't just happen in Indianapolis. It also occurs in major cities on the North American continent. On this day, the members of the Environmental Protection Association played a strong role in rallying teams in major cities, and to be precise, the viewing plan covered the three days of the opening weekend in its entirety, and even extended into the second and third weeks.

They plan to be in seven cities on the West Coast, including Los Angeles, San Francisco, Seattle, and Las Vegas. Nine cities in the middle, including Houston, Chicago, Kansas City, and Denver, and eight cities in the east, including New York, Miami, Washington, and Boston, have called on as many members as possible to go into the movie theaters to watch the movie "The Day After Tomorrow", and plan to hold small one-person demonstrations or small group demonstrations in front of the movie theaters to remind people of the dangers of the greenhouse effect.

The demonstrations, which began in September last year and are about to reach their peak in the first week of May this year, hope to use the strong influence of the summer slot on the North American economy to complete the "fight against the greenhouse effect", truly make everyone aware of the importance of protecting the planet, and are committed to pushing the relevant proposals into the agenda of the presidential election.

Although the activities of the Environmental Protection Association have been continuous, it must be admitted that the social popularization of the activities, the deep awareness of the masses, and the serious attention of the government/government have always been unsatisfactory, which also makes the association's sponsorship or funds less and less, and its operation has become more and more difficult. Not only do they need more money to maintain the Amazon-like nature that is being further deforested, but they also need more interest groups to give environmental protection projects a closer look.

"The Day After Tomorrow" can be seen as a public project that has grown up with all the activities of the Environmental Protection Association in the past six months or so, and has attracted much attention, not only causing a chain effect in the Super Bowl, but also as an apocalyptic existence, and now as the opening film of the summer season...... There is no doubt that the "day after tomorrow" is the best publicity channel and publicity platform, and the relevant organizations of the Environmental Protection Association will naturally not miss it.

The Environmental Defense Association is an organization established for more than 35 years and has 400,000 members; In the United States, there are more than 20,000 environmental protection related organizations or associations, which is a very large number, and when everyone is united, it will be a very terrifying force, and no one can take it lightly.

On May 7, a movie-watching frenzy that exceeded everyone's imagination swept the United States, and at this moment, Hollywood insiders suddenly realized that the three-month publicity since the Super Bowl has been paving, they thought that Twentieth Century Fox was too stingy to be reluctant to put more effort into publicity, but in fact propaganda has been accumulating strength; They thought it was too late for Twentieth Century Fox to release its energy until the first week of May, but in fact, if the first week of May was held earlier, it would fall into the predicament of "early/ejaculation". They thought that "Troy" was so powerful that "the day after tomorrow" almost disappeared, but in fact Fox has been making a fortune in the twentieth century......

At the same time, there are a very rare and small number of people who suddenly realize: maybe, maybe, probably, or...... This campaign has been going on since September last year, because the official start time of the "day after tomorrow" was September 2003.

If that's really the case...... These small number of people were shocked into a cold sweat behind their backs, not because they were afraid, but because when such a superb planner appeared unconsciously, he almost played the entire Hollywood in a strategic manner, and quietly completed the reversal of the "day after tomorrow". It is even suspected that Twentieth Century Fox deliberately showed weakness so that "The Day After Tomorrow" could premiere in the first week of May and avoid a crowd of strong players.

Compared to the box office of the "day after tomorrow", the person at the helm behind the scenes is really worth noting, because if their guess is correct, then it means that there is another top player in Hollywood. Such a top player, as long as he is given the time of three works, he can become an emerging force. Take Jerry Bruckheimer, for example.

After a brief slump at the midnight premiere on May 7, when the sun rises, a movie-going frenzy is sweeping across the North American continent at lightning speed, and what is even more incredible is that after watching the movie, the influence of "the day after tomorrow" is growing exponentially faster.

"Jesus Christ! Jesus Christ! Guy was almost speechless, and could only let out a continuous sigh, staring at the big screen with round eyes, and was stunned.

Philip, who was sitting next to him, was even more excited, "Did you see that?" That hurricane, God, the whole of Los Angeles was directly shattered; That flood, hell hell, New York has directly become an underwater world! Grass! Grass! Grass! It's definitely the best movie I've seen in the past year! ”

Guy finally came to his senses at this point, and shouted at his friend with great excitement, "Grass! I'm going to watch it again, I'm definitely going to watch it again! Have you noticed? When the last wave of cold wave came, even the national flag was frozen into ice! ”

"That's it! And those high-rise buildings, even the marble is directly frozen! Philip shouted as he faced his friend.

"God! If you want to freeze all the buildings, it's going to have to be at least minus 70 degrees, no, I'm thinking too simple......" Guy was trying to use his knowledge to interpret the shock of the movie, but Philip interrupted him, "Get out! Don't forget it, let's go buy tickets right away and bring Jenny and Jasmine to see it tomorrow. ”

"Jasmine doesn't like this kind of visual effects blockbuster." Guy finally calmed down and shook his head, but then he reversed his thoughts, "No, no, she'll like it." Experiencing the feeling of being in the snow and ice in the summer, God, my blood is almost freezing into ice, it's so exciting! ”

It's not just Philip and Guy, the exuberant expressions on their faces can be found in the expressions of almost every audience member. (To be continued.) )

PS: Today's second update, I implore all book friends to support genuine subscriptions, thank you!