Chapter Ninety-Four: Free Production?
As soon as he got to work the next morning, Zhou Fang knocked on the door of Director Cheng Zhongqing's office at the time agreed on the phone yesterday.
In the afternoon, Zhou Fang made an appointment to meet Ye Zi.
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"Xiao Yezi, the station has agreed on what we talked about last time, and the film crew will leave early tomorrow morning. Here's the script, you go back and figure it out. I've already opened a leave slip for you, do you have any questions? โ
"No, thank you, Mr. Zhou."
MTV was able to finish filming as soon as possible, and for the current Ye Zi is the best thing, of course he will not delay.
Zhou Fang smiled slightly: "That's good, gather at the door of the TV station at seven o'clock tomorrow morning, don't be late." โ
"Okay, Mr. Zhou."
Zhou Fang took a sip of tea and continued with a smile: "I came to you today, and I have one more thing to discuss with you." Regarding the cost of filming this MTV, what do you think about Xiaoyezi? โ
Ye Zi thought for a while, and felt that Zhou Fang should have something to say, so he said: "Teacher Zhou, I am not familiar with my side, what do you think is more appropriate?" If ใปใปใปใปใปใป need me to pay for the shooting, please tell me how much money I will need, so I can think about it. โ
"Hey, hey, you little slippery." Zhou Fang nodded at Ye Zi and smiled: "Just so worried about our TV station?" โ
"Forget it, I'm not going around in circles with you." Zhou Fang put away her smile, changed it to a serious expression when she was talking about business, and said, "I talked to the station in the morning and talked about your situation here. โ
"That's what we mean on TV. We covered the MTV shooting and TV promotion of your album, but after the album was published, the TV station had to take 35% of the revenue share. โ
"Now, I'd like to hear your thoughts."
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MTV and advertised them for a package of 35% of the record proceeds? Is such an exchange appropriate?
Ye Zi immediately began to calculate in his heart.
According to the budget of 20,000 to 50,000 yuan for one MTV, 80,000 to 200,000 yuan for the fourth song, the compromise figure is 150,000 yuan, plus the TV publicity expenses in the Shencheng area that Ye Zi had originally calculated about 150,000 yuan, then the TV station's plan should be converted into a capital contribution of less than 300,000 yuan. That's 300,000.
After calculating the funding of the TV station, Ye Zi also made some predictions about the future sales of his albums.
Other places are not counted, only the local situation of Shencheng is calculated. With radio charts, TV promotions, newspaper and magazine interviews, and so on, Shencheng can absorb more than 200,000 boxes of tape sales. This is calculated by Chen Zimo and others based on the average album sales of mainland singers and Jiang and Taiwan singers in Shanghai in recent years.
Take 200,000 boxes as the base number. At present, the wholesale price of a box of tapes is about 7.8 yuan, and the processing and batch number of the record factory are added together, and Mr. Sun Yun said last time that it is ranging from 3.4 yuan to 4.2 yuan, and the compromise figure is still 3.8 yuan per box, so the gross profit of a box of tapes is 4 yuan, 200,000 boxes is 800,000 yuan, and 35% of the TV station's requirements will be 280,000 yuan.
The amount of investment of the TV station is basically the same as the calculation just now, but if you really agree to it like this, Ye Zi's side will definitely suffer a big loss. Because the calculation just now only counts the sales volume of Shencheng, if the whole country is counted together, the TV station's transaction is too fine. Even if Ye Zi's album is published tomorrow, the national sales may not be only 200,000 boxes.
In this business, the TV station will make a profit no matter what.
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However, even if it is calculated to be such a result, can Ye Zi refuse the hydrangea thrown by the TV station?
Definitely not.
Although at present, the most important channel for record promotion is still radio charts, but Ye Zi knows that in two or three years, TV publicity will far exceed radio and become the main publicity channel for all singers. After the TV programs around 97 years have been released, the influence of radio will be further sharply reduced, and from then on it will be the situation of TV dominance, until the rise of the Internet to get a piece of the pie. In the current situation where TV propaganda has not yet been fully developed, it is certainly very advantageous to establish a good relationship with the TV station in advance, even if it is feasible to sacrifice some of its own interests for this purpose.
But there must be a limit to the sacrifice, and lowering the percentage or delineating a range would be feasible plans.
But let's let Mr. Sun Yun discuss this kind of thing with Zhou Fang, and let's shoot the MTV of these two new songs first.
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"Mr. Zhou, I am very willing to cooperate with the TV station." Ye Zi hesitated for a moment, and replied to Zhou Fang like this: "It's just that I can't say well about the specific sharing ratio." And I've signed a contract with the company now, and I want to ask the company to send someone to talk to you, do you think it's okay? โ
"Company?" Zhou Fang was surprised.
Ye Zi nodded: "Yes, it's the Ziguang Company I mentioned to you last time, and I'll sign there now." โ
"It's the company Sun Yun newly founded, right?" Zhou Fang also knew about it: "That's okay." I already know your attitude, I'll go to Sun Yun another day to talk about this matter, and you don't have to worry about it. โ
"Okay, Mr. Zhou, thank you." Ye Zi got up and thanked.
Zhou Fang smiled: "Thank me." You go back and discuss it with Sun Yun, wellใปใปใปใปใปใป you just tell him that you can talk about the ratio or anything, but it can't be lower than ใปใปใปใปใปใป."
Speaking of this, Zhou Fang stopped making a sound, stretched out his index finger and middle finger, and made a gesture of 2.
"Got it?" Zhou Fang smiled and put down her hand: "Don't worry about our TV station taking advantage of you, we are not happy when others ask us to take advantage." โ
Ye Zi smiled and stopped answering.
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came out of the TV station, Ye Zi went directly to Sun Yun's house, and Ni Jun happened to be there.
"That's a good thing." Sun Yun's opinion was exactly the same as Ye Zi's.
"A good thing?" Ni Jun asked rhetorically: "To help make two MTV songs, you have to share such a big piece of cake?" This TV station is really ใปใปใปใปใปใป."
Ye Zi said with a smile: "Teacher Ni, there are still TV promotions on the show." Originally, Mr. Zhou's help to arrange it also cost money, and it cost more money to do MTV, and such a request from the TV station is normal. However," Ye Zi turned to Sun Yun's side: "Teacher Sun, this ratio is really too high. Teacher Zhou meant that it could be talked about again, but the proportion should not be less than 20%. โ
โ20%๏ผโ Sun Yun was silent and calculated in his heart: "It's still high, but it's acceptable in the long run." Ye Zi, what do you think? โ
"I think it's acceptable." Ye Zi had already thought very thoroughly on the way here: "From this point of view, it will definitely be a loss, but it is not too expensive to be able to get in touch with the TV station." โ
Ni Jun was still a little indignant. It's not that he can't accept it, but he is disgusted by the strong attitude of the TV station.
"Then sign a three-year or five-year long-term contract with the TV station." Sun Yun has a clear understanding of the influence of the TV station, and of course he is willing to tie the TV station to his chariot with such a good thing.
Ye Zi shook his head: "I guess the TV station won't do this." They have always been a waiter, and they may not be willing to do such things as investing in the future. This time, I guess it was only with Mr. Zhou's help. โ
"And, Mr. Sun, Mr. Ni, I have a lot of confidence in myself." Ye Zi said softly but firmly: "Now I am still weak, and I have just made a little bit of success. Our company is also too immature and not qualified to ask for too much. This first album can only be for us to beg them for help, and it is inevitable to sacrifice a little profit. โ
"But rest assured, when the second album is released, it will be their turn to beg us. At that time, it will be absolutely impossible for anyone to easily take such a percentage of the album sales proceeds! โ
Ye Zi's words are categorical.
"Good!" Ni Jun immediately applauded: "That's right, this is my Ni Jun's student." โ
Sun Yun also smiled and nodded in encouragement.
"After dinner, you can go back early to rest, and you will have to shoot tomorrow."
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The shooting on MTV went very smoothly.
Because of cost control, Zhou Fang only hired one photographer from Shencheng Film Factory, and the team used all the original film crew members of the Ministry of Literature and Art. However, during the two-day shooting, the temporary film crew still completed the scheduled shooting plan well.
Ye Zi had the experience of filming MTV in his previous life, and he is not a rookie. The plot of the script is also very simple, like a beautiful prose poem, the requirements for Ye Zi are not very high, and both songs only need to show a feeling of longing.
A sophomore girl from Shencheng Drama Academy plays the girlfriend in the plot, and the requirements for her are relatively higher. In particular, it is necessary to convey affection through the eyes, and to perform different emotions such as joy, love, parting, longing, pain, nostalgia, reluctance, etc. Fortunately, the family has a solid background, and the number of NG is not much, and it does not consume more film.
After returning to Shencheng, Zhou Fang arranged the recent work in hand, and immediately plunged into the editing room of Shencheng Film Studio, and spent a day and a half editing out the MTV of the two songs.
On Saturday, at the end of the most popular "Top Ten Selections" program, Zhou Fang temporarily canceled the chorus version of "Sing If You Want to Sing" and arranged the premiere of these two MTV songs.
The premiere caused a sensation.
MTV with a plot is definitely a novelty, and it aroused widespread interest among viewers as soon as it was broadcast. In addition, these two MTVs were shot on film and movie cameras, and the picture quality is far better than the footage captured by TV cameras. The two new songs are all popular works on the radio, so it is natural to attract the attention of the audience.
Sunday's roundup of ratings shows that during the time slot during which the two MTV songs aired, viewership surged to a rare 85 percent in recent years.
Taking advantage of the east wind of these two MTV broadcasts, from the next day, the on-demand rate of Ye Zi's two songs on the radio station has skyrocketed again, and in karaoke, the on-demand rate of "The Sound of the Waves Remains" has also rushed into the top 100 of mainland songs, with a strong upward momentum.
Qian Gui and other karaoke bosses once again started the idea of a new song "Late Autumn".
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